ART 322C - Digital Illustration

Instructor: Erik Mark Sandberg

Office hours: M 5-6:30pm FRI 1:30-3pm Office: ADC 505

Email to schedule an appointment

Classroom: ADC 403 M/W 8-10:45

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Course Description

In a competitive marketplace, refining your individual point of view is critical to a successful and rewarding career in the visual arts. This class is for art students who want to develop and produce dynamic work for exhibition, print, and multi-media-based projects utilizing digital processes. This class is designed to introduce digital painting and image making techniques.

Conceptual problem solving will be emphasized as students explore various digital and traditional media techniques and output strategies.

Over the semester we will be covering techniques such as: digital painting, retouching, compositing, advanced selections, compositing, brush construction, layout grids, color corrections, layer management, fill techniques, gradations, channels, 3D compositing, 3D tools, mounting, output substrates, line screens, archival working methods,timeline features, and more.

Demonstrations are given for each technique along with practical compositional and design guidance. Projects and exercises range from formal based skill development, to commercial and exhibition strategies.All projects can be self-directed to reflect individual interests or portfolio needs.

This class also immerses students in popular culture while they formulate a vocabulary for visual communication. The curriculum encourages students to concentrate on an area of study while learning the business and presentation skills necessary to succeed in a competitive market.

This class encouraging students to form an art director's sensibility, balancing traditional skills with modern digital techniques.

Department Goals Addressed in This Course

Critical Thinking: Analyzing, interpreting, and questioning traditional methodologies and pre-conceived notions of art and art making through the process of generating and solving problems.

Global Perspectives: Promoting an appreciation and tolerance of diverse perspectives dealing with art, culture, teaching and learning.

Career Path: Develop a career path for an art profession or an art-related field; develop an understanding of the demands and expectations of that area of art profession or discipline.

This is a lab class that meets for six hours a week.

Student Learning Outcomes

Students will learn to understand and speak eloquently about multiple modes of art/art-making through readings, discussions and critiques.

Students will develop professional level studio practice as demonstrated through the work they produce. Students will apply critical thinking and problem solving to successfully work through concepts from inception to completion, with a superior understanding of the relationship of form and content.

Course Methods

Instruction will be achieved through slide presentations, media demonstrations, lectures, individual and group critiques. All students are required to participate in group critiques.

Attendance Policy

Attendance is required. The following will be applied in determining the final grade in the course. Two absences are allowed without penalty. If a family or work emergency occurs, that will count as an absence. If you are sick, that counts as an absence. If your car breaks down and you miss class, that counts as one absence. If you decide the beach is more important than class, that counts as one absence. There is no such thing as an excused absence. If you have used up your two absences, and you get sick and miss a third day, your final letter grade for the course gets dropped by one-third, and so on for each additional absence. If illness requires more than four absences, a medical withdrawal from the course is recommended. Late arrivals and early departures of 20 minutes or more are considered absences Roll will be taken at the beginning of every class. Three tardies count as 1 absence.

Texting or talking on the phone in class will be considered an absence.

Missed Class Policy

Lectures and demonstrations will not be repeated. Get the names and email of other students in the class to contact them for missed information.

Name______email______

Name______email______

Grading Project Rubric: will be given on a standard 100-point scale.

You will be graded on the following:

Image Making: Use of images & understanding of image implementation in work.

Ideation & Iteration: Evaluation of process and artists work from start to finish.

Visual Literacy & Critical Analysis: How you relate to your work, how you understand your development formally & critically & place this in a larger theoretical / social / educational context.

Media Exploration: Not like craft, artist’s use of & experimental materials & making methodologies.

Craft: How does the work look physically & in documentation.

Grading is in accordance with university policy: A, A-, B+, B, B-, C+, C, C-, D+, D, D-, and F

A= outstanding, B= good, C= average, D= unsatisfactory, F= failure

PROJECT 1 ______grade _____ 20%

PROJECT 2 ______grade _____ 20%

PROJECT 3 ______grade _____ 20%

PROJECT 4 ______grade _____ 20%

PROJECT 5______grade _____ 20%

CRITIQUE PARTICIPATION & ATTENDANCE WILL EFFECT PROJECT GRADES

Supplies

The supplies you need will depend upon the techniques you decide to use for your assignments. A flash drive or portable hard drive will be needed to store and work on projects or you are free to use your personal dropbox or cloud storage accounts as well. Please back up all project files regularly, lost files at the end of the semester will severely lower your grade.

A personal wacom tablet is recommended for completing assignments at home, but is not necessary if you are able to attend open lab regularly.

Some digital printing is needed throughout the semester; this will depend on your specific project execution.

Please consult with me about the appropriate materials for execution of final art.

How to Present Your Work

Projection and output will be utilized throughout the semester.

Preliminary Work

All students are required to use professional preparatory working methods in the development of their illustrations, unless otherwise directed under project outline. Written work, concept lists, and all other reference material.

Thumbnails – small drawings to work out some basic conceptual ideas and compositional elements, these loose drawings are for you to get started forming the design of the visual image. These drawings are for you to get started and not for sketch critique.

Comps – 1 drawing per 8 ½” X 11” inch paper with border reference drawn to give format indication. Comp drawings should be clear enough for an art director… all elements, conceptual

and visual must resolved and communicate clearly in the sketch. - 4 required for each assignment you will be hanging these on the wall for sketch critiques. You may write notes on the outside of the sketch to clarify some color or material ideas.

Tight line drawing – final size and materials worked out with all resolved details and execution plans, based on your continued research and original comp refinement.

Color study - (if needed)– can be done digitally, or with acrylic, oil, mixed media, colored pencil, etc over light copy of your sketch. This step is a good idea when working out a multiple colored image.

Final Art – Completed final piece camera ready and for final critique. Final art can be a digital print or file.

ART 322C Projects - (projects 1 and 2 will have accompanying exercises)

1) HERO, HEROIN, OBITCHUARY, CELEBRITY, or CLASSIFIED.

Medium: Digital (Wacom) painting with hand painted toned background using layers and basic Photoshop brushes.

Format: 12” X 9” inches image size Digital print must have 2” white border.

Subject: A portrait: conventional or non-conventional...? Think of redefining the term “portrait”

CELEBRITY LIKENESS/ A lot of editorial work involve celebrity portraiture. Magazines like Rolling Stone, Entertainment Weekly, Premiere, Time, and many others use a multitude of portraiture. The visual quality of the portraiture is both realistic and stylized in many different ways. Pick any celebrity you like, as long as they are well known, and do a piece on them. Some concept is needed too. Browse through some current magazines and illustrate a review of someone’s movie or cd, or an article on some politician or other celebrity and some project that they may be involved in. Mock up your illustration as if it were actually used to accompany whatever article you find, including type.

CLASSIFIED/ Look through a paper and find the classified or dating section. Read an individual’s description his/ hers likes, dislikes, and appearance description. Brainstorm what you think this person’s personality, job real age or what he/ she really looks like dresses like etc. Think about the way they wrote about them themselves is it upbeat or serious...what is the tempo of the writing etc. Base you “portrait” on this information. This is a great outlet for a series or a comment on contemporary culture they can be funny or serious.

HERO/ HEROIN/ a person who, in the opinion of others, has heroic qualities or has performed a heroic act and is regarded as a model or ideal: He was a local hero when he saved the drowning child.

a man of distinguished courage or ability, admired for his brave deeds and noble qualities

the principal male character in a story, play, film, etc.

OBITCHUARRY/ read the obituary section and create a piece of art that illustrates the major qualities of the deceased.

Objective: Illustration like any art is meaningful when it communicates the thoughts and feelings of the artist. This portrait must communicate something about the person. Other images and backgrounds can be included. The portrait can be realistic, stylized, idealized, exaggerated, surreal, real etc. This should not be a copy of a photograph, though photographs will be used to provide visual information. Let the content and communication direct the image or object.

Illustrators and artists to look at: Burke, Kerry James Marshall, Botero, Odd Nerdrum, Jason Holley, Jeffrey Smith, Anita Kunz, Olaf Hajek, Jody Hewgill, Rob Day, Tim O’Brien, Rembrandt, Vermeer, Alex Gross, Mark Ulriksen, Daniel Adel, Mark Ryden, Lucien Freud, Hockney, Elizabeth Peyton, etc...

Procedure:

Write down and brainstorm everything you can think of about that person and what you want to communicate about the person. What do you think and how do you feel about this person? Consider the personality, psychology, persona, cultural relevance, and inner qualities of this person along with all the obvious qualities. Metaphorical elements or even non-direct portraiture can be the best way to approach the project. Find or take reference of the person if needed. Consider pose and lighting time the reference was taken etc.

2) “The Other Reality” (Landscape / Matte Painting)assignment sheet will be given out in class at the start of the project.

Medium: Digital / Hand (Wacom tablet) landscape painting with hand painted toned background using 4 layers and two Photoshop brushes. This is great for matte painting and concept art renderings

Format: Digital Widescreen Aspect Ratio

Subject: Environment

3) “Image Sequence Project” (.gif construction and using timeline feature in PS.)

4) “Uncharted” (Introduction to Live Trace, Live Paint, Advanced Compositing Techniques)

Medium: Digital

Format: Map, size is open, must have 101 elements.

Subject: Conceptual or commercial based map.

Objective: This assignment develops conceptual problem-solving skills and the use of visual images to communicate ideas and develop your personal voice.

Research:I will give and show professional examples in class, please write down names and sources as given.

5) ‘Folklore Project” (Introduction to Photoshop and Illustrators 3D Tools) assignment sheet will be given out in class atthe start of the project.

Mon, JAN 23Class introduction, Slide show lecture.

Wed, JAN 25Assignment 1 given / Slide show lecture / Digital painting demo.

Mon, JAN 30Ptg demo continuation. In class exercise, research time for pro.1

Wed, FEB 13 Comps due for project 1 / Group critique

Mon, FEB 6In class work on project 1 / Individual meetings / demo

Wed, FEB 8In class work on project 1 / Individual meetings

Mon, FEB 13In class work on project 1 / Individual meetings

Wed, FEB 15Project 1 due / Group critique

Mon, FEB 20Project 2 given / Slide show lecture / Video demo

Wed, FEB 22Matte painting demo / Landscape notes and painting guide

Mon, FEB 27In class work on project 2 exercise

Wed, FEB 29beach / desert / exercise due at end of class

Mon, MAR 6In class work on project 2 / Dusk and dawn paintings

Wed, MAR 8In class work on project 2 / Dusk and dawn paintings

Mon, MAR 13Project 2 due / Group critique

Wed, MAR 15Project 3 given / Image sequence and .gif construction demo

Mon, MAR 20SPRING BREAK

Wed, MAR 22SPRING BREAK

Mon, MAR 27In class work on project 3 / individual meetings

Wed, MAR 29Project 3 due / .gif group critique

Mon, APR 3Project 4 given / slide show lecture / vector demo

Wed, APR 5live trace / live paint/ advanced compositing / demo cont.

Mon, APR 10Comps due for project 4 / group critique

Wed, APR 12In class work on project 4 / individual meetings

Mon, APR 17In class work on project 4 / individual meetings

Wed, APR 19Comps due for project 4 / critique

Mon, APR 24Project 4 due / group critique

Wed, APR 26Project 5 given / slide show lecture / 3D in PS demo

Mon, MAY 13D in PS demo / 3D in Ai demo / in class work on project 5 comps

Wed, MAY 3Project 5 comps due / individual critiques

Mon, MAY 8In class work on project 5/ individual meetings

Wed, MAY 10In class work on project 5/ individual meetings

Mon, MAY 15*FINALS WEEKFINAL PROJECT DUE 8 -10 AM

All project revisions and extra credit is due at the end finals week, please upload all revisions and extra credit to your folder on the class DropBox account.

All sketches for critique and final projects will be handed in via your folder on the class DropBox account under STUDENT FOLDERS Please make sure and deposit the work before class critique begins. Thank You.

Lecture slides and project notes will be available for viewing on the class DropBox as well.

Your school provided Lynda account will be utilized for assigning project related demos.

Another beneficial advanced resource is the library of gnomon workshop dvd videos.