Division Director’s Training – Sept 12, 2015
New Club Opportunities and who suggested them –
Val Horton – Komatsu in Peoria
BalaSreedharan – Sedona
Ching Yuan Su, Area 51 –
Maryann Reichelt – west side of River?
Jeff Lehmann – University of Illinois
Jenny Hamby, Area 62 – Farmers Insurance
? – OSF
Linda E – City of Champaign
Susan Eyres, Area 42 – Community College
Todd Lyons, Area 43 – SF Windjammers split
Becky Zentko, Area 30 – Pekin Federal Prison
Carol Loser, Area 32 – Easter Seals
? – Tech Center Caterpillar second club
Eddie Gichuhi, PRM – Bloomington Airport
Lyndon Rich, Photographer – churches in Bloomington like Holy Trinity
Debra Toohill, Admin – Clinton
Mike Mullin, Sound – Joliet Junior College
Andy Nippert, Area 21 – Methodist Hospital in Peoria
Lina Carillo, Div A – Aurora University, Cherry Logistics, Holy Cross
Joanna Webber, Area 10 – Rockford
John Wesser , Area 11 – North Aurora
John Jerrard, Area 12 – city of Aurora
Steven Morey – Caterpillar Bldg AD
Tony Koury, Div B – Mapleton Caterpillar
Rachel Snell, Area 22 – Illinois Valley Community College
Jordan Sovereign, Div D – Acme
Kayla Krippner, Area 41 – Talking 24/7 split
Jon Greiner,PIP – Lutheran Hillside Village
HariSenthilnathan, Area 40 – Illinois State University
Mary Lynn Edwards – RR Donnelly
Rakesh Chandra, Div E – Heartland Community College
Krishna Maramganti, Div E CG – HTC
Pat Reisdorf, DD – Geneva Chamber of Commerce
Suggestions for successful new club generation:
- Work with Darrel Felty – New Club Chair and Tom Willison – Club Rescue Coordinator
- Build a pool of coaches, mentors, sponsors
- Promote the brand – what’s great about TM
- Members are the best marketers
- Develop a culture of success
- Keep club websites up-to-date, at least every 2 weeks
- Have a handout of features, benefits, values
- Have giveaways like a bookmark
- Have a “media day” at one Division Council meeting to look at and update webpages.
- Look for member achievements outside of TM to publicize
Community
- Identify newspapers, newsletters/ use targeted marketing
- Find places to meet with companies to sponsor that meeting place
- SnapChat for marketing campaign
- Google Hangout – live video (free) – record and put on YouTube
- Speechcraft
- Work with Chamber of Commerce – get directory of members
- Local car dealership conference room
- Manufacturing associations, HR associations, non-profits – membership lists
- Find a zip code that is underserved
- Door-to-door flyers – look for a potential champion
- Churches
- Anywhere you can find 30 interested people to attend the demo meeting
- Senior Facilities
- English as second language classes
- Pot luck and meet at member’s homes
- Competitive Speakers like a StoryTeller’s Club
- Leaders in sports, government
Corporate
- List of corporations with Toastmasters clubs (3,000 of them!) -
- In SriLanka – They held a CEO breakfast meeting to explain TM – 25 came
- Can run Speechcraft first to test interest at the corporation
- Contact Human Relations officer – target new hires