CMT China

Marketing Manual

29 - 31 May, 2015

Nanjing International Expo Centre

(No. 300 Jiangdong Middle Road, Nanjing 210019, Jiangsu, China)

Contents Page

Welcome Message...... 3

Show Information...... 3

Rules and Regulations...... 4

Order Form Checklist…..……………………………………………………………………………………...6

Outdoor Ads Form A...... 7

Marketing Promotion Form B ...... 10

Conference / Presentation Form C...... 22

Press Form D ...... 23

Onsite Events Form E ...... 24

Exhibitor Highlights Form F…………………………………………………..……………………………25

Media Interview Form G...... 26


Welcome Message

Welcome to CMT China 2015! In order to assist you in your preparation for the coming show, we have designed this manual to simplify your arrangements.

Exhibitors are strongly advised to study the contents of this Manual carefully and deal with all relevant matters promptly so that your requests can be processed smoothly.

In order to use our services, please simply fill in, sign and stamp on the forms and email or fax them to the contact you find on the top of each form. Please remember to make a copy of the order form for your reference before sending us. If you have any queries, please contact the person named on the respective order form.

We look forward to your company’s participation at the show and wish you every success.

Show Information

Exhibition: CMT China

Venue: Nanjing International Expo Centre

Address: No. 300 Jiangdong Middle Road, Nanjing 210019, Jiangsu, China

Tel.: +86 - 25 - 52001000

Operation Schedule

Construction, Installation and Exhibits Moving-in (for Raw Space) 08:30-19:00 27-28 May, 2015

Construction, Installation and Exhibits Moving-in (Shell Scheme Only) 08:30-21:00 28 May, 2015

Opening ceremony 09:30-10:00 29 May, 2015

Opening Hours of Exhibition 10:00-17:30 29 May, 2015

09:30-17:30 30 May, 2015

09:30-17:00 31 May, 2015

Dismantling Period 17:30-22:00 31 May, 2015

Organizer’s Contacts:

Nanjing Stuttgart Joint Exhibition Ltd.

Ms. Molly Yang

199, Yanshan Road, Jianye District,

Nanjing 210019, China

Tel.: +86 - 25 - 8528 6231

Fax: +86 - 25 - 8528 6206

Email:

Rules and Regulations

PRESENTATIONS AND / OR DEMONSTRATIONS OF EXHIBITS/PRODUCTS

An Exhibitor intending to present / demonstrate equipment, exhibits or products at his stand must:

a.  Ensure that all the demonstration of electronics, radio and satellite transmitting equipment should obtain the relevant local government authority permit license(s) and permit(s) as well as observe stipulated regulations and conditions.

b. Ensure that only products for which they are either the producer, agent, distributor or dealer are displayed. In the event of a dispute between/among Exhibitors, the Organizers reserve the right to rule on the right to exhibit.

b.  Only exhibits, posters, documents and materials relevant to the Exhibition profile as determined by the organizers will be allowed. Billboard structures shall meet the safety requirements;Outdoor billboard should have the ability to resist wind and rain impact. All the stands, exhibits, billboards should be away from fire exits,and should not impact the use of fire-fighting facilities. Metal spike on the display panels and knife carving, graffiti and drilling are forbidden. No painting on the panels. Own promotion materials can’t be affixed to the destructive strong adhesive tape and glue. If any exhibitors or promotion materials violate the rules,the organization reserves the right to remove the exhibitors exhibits, posters, promotion materials, or exhibits with any attachments. Exhibitors should take all the responsibilities for these.

d. The noise level coming from the stand must not exceed 70 dB(A) at the stand boundary. During the presentation of exhibits or special shows, the general noise level in expo centers may exceeded by 5 dB(A) for a brief period. Loudspeakers must be directed towards the inside area of the stand. The exhibitor should submit the project of demonstrate or performance of products to the Organizer in two weeks before the opening of the exhibition and subject to the Organizer’s suggestion. The loudspeaker of every stand should be placed inside the stand. If the loudspeaker is found towards the outside area of the stand, the Organizer has the rights of stopping providing power for that stand before it does the reform. The sound controller of every stand should be on his position when the loudspeaker is working. If the loudspeaker’s sound is found lost control because of the absent of the sound controller, the Organizer has the rights of stopping providing power for that stand directly. If the stand is often complained by other stands because their sound is too high over a long period, and that is proved by the Organizer, the organization can stop its power in part time as a punishment, and the exhibitor should responsible for the loss due to power cutoff by himself.

PROMOTION DURING THE SHOW

Exhibitors are not allowed to place stickers, signs or posters anywhere in the expo centers other than within their own stands and/or on paid advertising locations. Likewise, exhibitors’ representatives may not distribute brochures, invitations, etc. along the expo center ways nor near entrances/exits which is unfair to other exhibitors and will bring inconvenience to visitors.

The use of all remote-controlled flying objects and the distribution of helium filled balloons is prohibited. The use of hot air balloons is subject to the approval by the Organizer.

FAILURE TO EXHIBIT

Any organization which have signed and submitted a valid Contract applying for promotion services, and fails to turn up at the Exhibition, and has not been released from the Contract by the Organizers, or which do not submit the promotion material shall be held liable for the full cost stated in the Contract, plus any additional costs incurred by the Organizers as a result of the failure to exhibit or turn up for the Exhibition.

FORCE MAJEURE

In the case of force majeure - i.e. any cause whatsoever beyond the control of the Organizers, the Organizers reserve the right to alter the timing and/or duration of the Exhibition. The Organizers shall not

be held responsible for any loss sustained by the Exhibitor, which is directly or indirectly attributed to fire, flood, earthquake, windstorm or other natural disasters, act of any sovereign government, and any law and judgment relating to labour dispute. In the event of such circumstances, the money paid by the Exhibitor, or any part thereof, may not be refunded to the Exhibitor.

AUTHORITY OF PREMISES

In the event of any problems or disputes on-site, the decision of the Organizers, being lessee of the premises, will be final. The Organizers also reserve the right to amend any earlier decision made in order to meet and satisfy any unforeseen or prevailing circumstance for the Exhibition and concerned parties.

UNFORESEEN CIRCUMSTANCES

In the event of any occurrence not foreseen in these ‘Rules and Regulations’ and the terms of contract stated in the contract, the decision of the Organizers shall be final.

INTELLECTUAL PROPERTY RIGHT PROTECTION

The exhibitors shall be in possession of all intellectual property rights regarding their exhibits on display during the show. NO infringement of any registered trademark, design patent, innovation and/or patent is allowed in the exhibition. Any dispute of intellectual property right arises; the concerned exhibitor should bear the full responsibility.

Order Form Checklist

Service / Form / Deadline / Necessary Service(ü)
Outdoor Ads / A / 13 Apr, 2015 / [ ] Metro station
[ ] Bus station
[ ] Road show flyer / [ ] LED screen
[ ] Road show X banner
Marketing Promotion / B / 30 Apr, 2015 / [ ] EDM
[ ] WeChat
[ ] Logo on the materials
[ ] Catalogue / [ ] Website
[ ] Onsite poster
[ ] flyer sending
[ ] Onsite billboard
Conference / Presentation / C / 30 Apr, 2015 / [ ] Conference room on the 2nd Floor of Hall 4 and Hall 5
[ ] Conference room in the conference center
[ ] Onsite presentation area
Press / D / 30 Apr, 2015 / [ ] Add the company info into the exhibition press release
[ ] Show the materials of the exhibitor in the onsite press office
Onsite Events / E / 30 Apr, 2015 / [ ] Onsite Holiday Cinema / [ ]Universal performances
Exhibitor Highlights / F / 30 Apr, 2015
Media Interview / G / 30 Apr, 2015

l  Please choose the service you need in the form above and click the link to tell us the details in the related forms.

No service would be provided until full payment.

Payment

Account Name: Nanjing Stuttgart Joint Exhibition Limited Liability Company
Bank Name: China Merchants Bank H.O. Shenzhen
Account No. : 125905042410901
SWIFT Code:CMBCCNBS
Bank Address: China Merchants Bank Tower NO.7088 Shennan Boulevard, Shenzhen, China

Please send the e-copy to the organizers by email before the deadline.

Nanjing Stuttgart Joint Exhibition Ltd.

Email:

Tel.: +86 - 25 - 8528 6231

Fax: +86 - 25 - 8528 6206

Contact: Ms. Molly Yang

Form A / Outdoor Ads
Deadline: 13 Apr, 2015
Nanjing Stuttgart Joint Exhibition Ltd.
Email:
Tel.: +86 - 25 - 8528 6231
Fax: +86 - 25 - 8528 6206
Contact: Ms. Molly Yang

CMT China will do the “Warm-up” advertisement in the Metro Station, the bus station and on the LED screen of several famous shopping malls downtown from the beginning of May, 2015. The promotion of the exhibits, special offers, onsite events and so on will be welcomed to participate in the ads of CMT China.

√ / Channel / Item / Specification / Unit / Unit price (RMB) / Remark
Metro station
Date:
5.18-5.31 / Whole pic / No.12 Light box
(only 5 pieces) / piece / 15,000 / Ads have to be related to CMT China, show the name, date, venue and WeChat QR code clearly. CMT China has the right to submit amendments.
Whole pic / No.12-x Light box
(only 15 pieces) / piece / 10,000
Logo added / series / 15,000 / Ads of CMT China will be shown as several series in the S, A++, A+ and A Level Metro station. Exhibitors can add their logo or info in the ads to do the promotion.
Info added / series / 15,000
LED screen
Date:
5.17-5.31 / Whole pic / Golden Eagle Shopping Center in Xinjiekou
26.62m(w) x 12m(h) / piece / 30,000 / Pictures or 15’’ video. Ads have to be related to CMT China, show the name, date, venue and WeChat QR code clearly. CMT China has the right to submit amendments.
Golden Eagle Shopping Center on Zhujiang Road
25.92m(w) x 10.08m(h) / piece / 25,000
Suguo supermarket on Dinghuaimen street
15.26m(w) x 11.2m(h) / piece / 15,000
Logo added / piece / 15,000 / Be shown on the 3 LED screens in Xinjiekou, Zhujiang Road and Dinghuaimen Street.
Info added / piece / 15,000
Bus station
Date:
4.31-5.31 / Whole pic / 103cm(w) x 150cm(h)
(only 10 pieces) / piece / 10,000 / Ads have to be related to CMT China, show the name, date, venue and WeChat QR code clearly. CMT China has the right to submit amendments.
Logo added / piece / 30,000 / Ads of CMT China will be shown in the bus stations near the commercial districts. Exhibitors can add their logo or info in the ads to do the promotion.
Info added / piece / 30,000
Road show
Date:
3/2/1 weeks before CMT China open / Flyer / 5000 pieces / piece / 8,000 / Logo added
5000 pieces / piece / 8,000 / Info added
X banner / piece / 8,000 / Logo added
piece / 8,000 / Info added

l  Metro Station

l  LED Screen

l  Bus station

Company Name: Stand No.

Contact: Email:

Tel: Mobile: Fax:

Form B / Marketing Promotion
Deadline: 30 April, 2015
Nanjing Stuttgart Joint Exhibition Ltd.
Email:
Tel.: +86 - 25 - 8528 6231
Fax: +86 - 25 - 8528 6206
Contact: Ms. Molly Yang

l  Online media (click the link for the description and samples)

√ / Channel / Item / Specification / Positon / Unit / Unit Price (RMB) / Remark
EDM / Banner / 718 pixels wide / On the top / Issue / 5,000 / Database: 10,000 pieces
Logo / 130 x 60 pixels / Issue / 2,000
Special report / Issue / 10,000
News / Issue / 2,000
website / Channel banner / 680 x 268 pixels / On the top of each channel / month / 8,000 / 3 channels, 3 banners each
News / piece / 4,000

l  Exhibition materials

√ / Channel / Item / Specification / Quantity / Unit Price (RMB) / Remark
Onsite poster / Logo / Press conference / 1 piece / 10,000
Opening ceremony / 1 piece / 40,000
Floorplan of Hall 4 / 2 pieces / 30,000
Floorplan of Hall 5 / 2 pieces / 30,000
Backboard of the stage / 1 piece / 40,000
Performance list of the stage / 1 piece / 20,000
Backboard of the presentation area / 1 piece / 20,000
Events list of the presentation area / 1 piece / 10,000
Balance car experience area / 1 piece / 30,000
ATV experience area / 4 pieces / 30,000
Coffee / rest area / 1 piece / 30,000 / Booked
Kids area / 1 piece / 30,000
Exhibition materials / Logo / VIP invitation letter / 300 pieces / 3,000
Back of the badge / 10,000 sets / 15,000
Lanyard / 10,000 pieces / 15,000
Visitor guide / 10,000 pieces / 5,000
Visitor’s Handbag / 40,000 / 13,000 / 8 logos
Flyer sending / In the visitors’ handbag / 1,000 pieces / 2,000
Onsite information counter / 1,000 pieces / 2,000
Catalogue / Whole page AD / Back cover / 800 / 20,000
Inside front / back cover / 800 / 18,000
Inside AD page / 800 / 8,000
Logo / Inside page / 800 / 2,200
Content / 800 / 6000
Pic / Inside page / 800 / 3,000