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Mini-Grant Publicity Requirements

Congratulations on being chosen as a Museum on Main Street site host. As a condition of your grant, you have agreed to

  • Promote the exhibition and attendant programing
  • Acknowledge in print and otherwise the support of the North Carolina Humanities Council, National Endowment for the Humanities, and Smithsonian Institution
  • Provide physical evidence of these promotional efforts in your concluding evaluation

The North Carolina Humanities Council has a responsibility as a steward of public money to request that you follow the publicity requirements summarized below. Please honor those requests and view them as an opportunity to promote your organization, the MoMS program, and the North Carolina Humanities Council’s support of cultural work in our state. Continued availability of North Carolina Humanities Council funds depends largely on your fulfillment of these requests.

You are strongly encouragedto send mock-ups of your promotional material or drafts of press releases for feedback toDonovan McKnight at

Submit event calendar informationto . Staff members require this up-to-date info for different reasons, all of which will help promote your project events.

The North Carolina Humanities Council has a responsibility as a steward of taxpayer dollars to request that you follow the publicity requirements summarized here. Continued availability of Council funds depends largely on your fulfillment of these requests.

Official Humanities Council Acknowledgement

In all your promotions, whether printed, broadcast, or online, you must use this credit line verbatim*:

Hometown Teams: How Sports Shape Americais part of Museum on Main Street, a collaboration between the Smithsonian Institution and the North Carolina Humanities Council, a statewide nonprofit and affiliate of the National Endowment for the Humanities. Support for Museum on Main Street has been provided by the United States Congress.

*Exception to verbatim: “made possible in part by funding”

Promotional materials and activities include but are not limited to: press releases, flyers, posters, brochures, podium signs, newspaper, TV, and radio interviews, event introductions, Internet announcements, websites, online calendar notices, social media platforms.

The site coordinators are responsible for conveying the Humanities Council’s publicity requirements to graphic designers, web managers, and project spokespeople. Site coordinators are ultimately responsible for project participants meeting the Humanities Council’s publicity requirements. This document is downloadable from the Humanities Council website at

In all your promotions, use the North Carolina Humanities Council’s full name: the North Carolina Humanities Council. Do not abbreviate (NCHC or NC Humanities Council).

Council Logo with Tagline

Whenever possible, in all your promotions prominently display the North Carolina Humanities Council’s official logo withtagline (“Many Stories, One People”). Note that the Humanities Council logo and tagline should be used in addition to, not instead of, the above credit line.

High-resolution versions of the logo, in color and black and white, are available at notreproduce the logo from photocopied or faxed images.

Use the logo in the shape and formats provided. Do not make the logo longer or wider. Do not combine it with any other graphic elements.Always use the logo with tagline.

In all promotions, use the North Carolina Humanities Council’s full name: the North Carolina Humanities Council. Do not abbreviate any portion of the full or shorter versions: such as, NCHC or NC Humanities Council. In running text, it is acceptable to use the shorter Humanities Council after first usage of the full name.

Project directors/sponsors are responsible for conveying the Humanities Council’s publicity requirements to graphic designers, website or social media managers, and program spokespeople. Project directors/sponsors areultimately responsible for project participants meeting the Council’s publicity requirements.

Website

The North Carolina Humanities Council’s logo with tagline should appear prominently on your website with the official credit statement. Hyperlinks should be provided. Strongly preferred is that you link both the logo and Council name.

North Carolina Humanities Council Trustees

At least one month prior to the start of your project, it is important to invite North Carolina Humanities Council trustees who live in or near the area in which your project will occur. Your MoMS packet contains county and contact information for every North Carolina Humanities Council trustee. If trustees attend a project event, plan when/where/how you will introduce them and suggest that they say a few words about the Council. If trustees prefer not to speak publically, acknowledge them as representatives of the North Carolina Humanities Council and thank them for their support of your project at the outset of the program.

Keep the Humanities Council Informed

Please copy the North Carolina Humanities Council on all outgoing press releases. Also, please send us links of any resulting media coverage, photos of large form or unique advertisements (billboards, murals, etc.)and other event posters and fliers that are generated outside of what has been provided and created for you. You can send all of this information to Donovan McKnight at .

GT-5020 Mini-Grant Publicity Requirements