Lloyds Tsb Healthcare Options Gets Fit!

LLOYDS TSB HEALTHCARE OPTIONS GETS FIT!

Lloyds TSB Insurance, one of Britain's leading insurance providers, is launching a campaign in Fitness First health and sports clubs to promote its health insurance cover, Healthcare Options.

Healthcare Options will be advertised using posters and leaflets nation-wide in all 137 Fitness First gyms and will run throughout March. This is the first time a campaign of this type and scale has been undertaken outside the Lloyds TSB branch network.

Healthcare Options from Lloyds TSB Insurance provides customers with a set of core benefits, including personal accident cover and hospital in-patient cash plan. There is also a range of additional cover available which helps customers to tailor the policy to suit their individual’s needs and circumstances 1.

Fiona Pritchard, health product manager, Lloyds TSB Insurance, said: “This campaign will raise awareness of our Healthcare Options product throughout the Fitness First network. It is aimed at customers who are already concerned about their health and are doing something about it by keeping their bodies fit.

Healthcare Options can ensure that even the most health conscious customers can be safe in the knowledge that they are covered should the unexpected happen.”

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Notes to editors:

1 The core benefits of Healthcare Options are:

• Consultations and Diagnostics – Consultation and diagnostic tests with a specialist on referral from a GP, up to policy limit.

• Hospital In-Patient Cash Plan – Regular cash payments if a stay in hospital is required.

• Personal Accident Cover - Immediate financial assistance to help overcome the implications of disability or serious injury following an accident.

• Medical Helpline - Access to medical advice through a confidential 24 hour helpline.

Optional extras for Healthcare Options include:

• Physio Cover - covering fees for physiotherapy, chiropractic or osteopathic treatment up to policy limit.
• Cancer Cover - a tax-free* lump sum following the diagnosis of most cancers.
• Dental Cover - covering dental check-ups, emergency treatment plus accidental cover.
• Optical Cover - covering check-ups, new prescriptions costs up to £80 and accidental loss of sight.

• Health Screening – a comprehensive health check every three years.

Lloyds TSB Healthcare Options has been arranged by Lloyds TSB Insurance Services Limited (Company No 968406) and is underwritten by its related company Lloyds TSB General Insurance Limited (Company No 204373). Both companies registered in England. Registered Office to March 27th 2003 71 Lombard Street London EC3P 3BS – from March 28th 2003 25 Gresham Street London EC2V 7HN. Members of the General Insurance Standards Council.

* Under current Inland Revenue Regulations

For more information:

Amy Davies

Lloyds TSB Press Office

Tel: 020 7356 1714