JOB TITLE: Community Fundraising Manager

Part 1: JOB DESCRIPTION

JOB TITLE: Community Fundraising Manager

DEPARTMENT: Income & Finance

TEAM: Community & Events Fundraising

LOCATION: Ewell, Surrey

1.  POSITION IN ORGANISATION

·  Reports into: Head of Community & Events Fundraising

·  Line Manages: no direct reports

·  Contacts which the post holder has within and outside the organisation: Colleagues across the Income & Finance and External Affairs Departments, and Samaritans volunteers.

2.  MAIN PURPOSE OF JOB

Develop, implement and progress Samaritans community fundraising strategy to grow the organisation’s community fundraising supporter base and achieve income and expenditure targets that will secure long term resources for Samaritans.

3.  KEY RESPONSIBILITIES

Strategic Development

·  Develop the community fundraising strategy and ensure targets, aims and objectives are agreed and met.

·  Use data analysis and insight to develop a programme of community fundraising products that maximise return on community expenditure.

·  Identify cross-selling opportunities to the community & events team support base, and gaps in the community portfolio.

·  Research, develop & pilot relevant new community products.

·  Work closely with other departments to ensure an integrated approach to fundraising that enables the cross selling of community products to other Samaritans stakeholders.

·  Regularly evaluate the community programme and performance against targets to inform future strategic developments.

·  Develop participant care models for communicating and engaging with community fundraising supporters to maximise their fundraising and secure their long-term support of Samaritans.

Project & Events Management

·  Implement targeted community fundraising product marketing and promotion on- and offline to grow supporter base.

·  Plan and deliver the community fundraising participant care programme for agreed community products and activities.

·  Lead on the development of new community fundraising pages and their integration with the events fundraising pages on Samaritans website.

·  Produce engaging community fundraising materials in conjunction with teams from the External Affairs Dept.

·  Work with teams from the External Affairs Dept. to generate engaging content to support marketing and participant care programme aims.

·  Maximise fundraising potential on all activities.

·  Ensure all legal and contractual compliance matters are adhered to.

·  Lead other community fundraising projects and partnerships as required.

Administration

·  Develop and maintain effective working processes for the administration of community fundraising products and supporters.

·  Maintain and monitor a record of income and expenditure for the community programme.

·  Take responsibility for the development of accurate capture and record keeping of all community fundraising programme participants and consolidate with the unsolicited event participant information on ThankQ, in line with Samaritans data protection policy

·  Work with the Supporter services team to agree a process for the effective transfer of community fundraising data from third party online giving sources, to ThanksQ.

General Duties of a Samaritans’ Staff Member

·  Contribute to the effective and efficient running of the Central Office as appropriate.

·  Participate, as appropriate, in staff forums and meetings.

·  Adhere to Samaritans’ policies and procedures.

·  Represent the Central Office appropriately across the organisation and Samaritans to the wider community as appropriate.

·  Treat all colleagues, volunteers and members of the public with dignity and work within and adhere to Samaritans’ equal opportunities statement and policies.

·  Carry out reasonable requests made that are within the broad remit of the role.

Part 2: PERSON SPECIFICATION

4.  SKILLS, KNOWLEDGE AND EXPERIENCE

Essential

·  Proven ability to design and implement community fundraising strategies

·  Experience of delivering marketing and communications plans to grow supporter numbers

·  Experience of planning and delivering a programme of participant care communications

·  Proven ability to work to tight deadlines in managing a variety of tasks simultaneously in ways that ensure key objectives are met

·  Ability to work effectively with a range of different stakeholders, including paid staff, volunteer directors, volunteers engaged in service delivery, third party organisations and users of the services

·  Strong communications skills, both oral and written, especially in matching style/language to audience being targeted

·  Ability to research and develop reports at a senior level.

·  Good financial management skills –evidence of leading and managing a budget

·  Computer literacy, particularly Word, Excel, PowerPoint and Fundraising Databases

·  Experience of refreshing website content to support fundraising activity

·  Understanding of charity legislation, regulation and best practice as applied to fundraising

5.  QUALIFICATIONS

·  Educated to degree level is preferable but equivalent experience will be considered.

6.  PERSONAL ATTRIBUTES

·  Ability to work effectively with colleagues at all levels across the department and organisation

·  Strong communication skills essential with the ability to influence multiple stakeholders

·  Proactive attitude with the ability to work independently

·  Ability to be ‘hands on’ and delivery individual events/campaigns

·  Ability to plan and meet deadlines essential

·  Highly developed diplomacy and negotiation skills

·  Strong organisational skills essential

·  Emotionally Resilient to sensitive information.

·  Empathises with Samaritans’ values.

·  Customer-focused.

·  Is willing and able to travel and attend weekend meetings (UK & Ireland, around 4 per year) and participate in some out of hours work (usually conference calls, once a month)

Signed by employee:______Date: ______

LAST UPDATED: [date]

This job description is a statement of requirements at the time of writing and is not contractual. It should not be seen as precluding future changes after appointment to this role.