Ana Gordo Martín

+34686468024

DOB 16.01.1982

PROFESSIONAL
EXPERIENCE
Feb 2011-Today
Feb 2010- Feb
2011 /
INDITEX GROUP - TEMPE (Shoes of Inditex) Alicante, Spain

E-marketing manager pullandbear.com

  • I am responsible of the product in on line store for more than ten European countries with exponential growth.
(Ex: More than 100% of increasing incomes in a year).
  • Management responsible for footwear at pullandbear.com
  • Web image and contents development & management
  • Online sales management
  • Web marketing manager
  • Communications and PPRR
  • Market and product research and development

INDITEX GROUP - TEMPE (Shoes of Inditex) Alicante, Spain

International Product ManagerPull&Bear

  • I have been responsible of the product in European and Asiatic countries: Portugal and China as affiliate countries and Indonesia, Malaysia and Singapore as franchise
(Ex: Portugal 8 million Euros/year).
  • The position of product manger includes different tasks as:
  • Analysis of Runways and trends, Study of the market, product and competitors,
  • Design of the commercial plan, analysis of target and sales, daily budgeting of the sale´s by market.
  • Creation and adaptation of the collection to the markets having in consideration their trends and needs, preparation of peak of sales: selection of models and control the quantities that should be sent to the stores, establish the pricing strategy.
  • Daily communication with Directors of the countries and stores for the best management of the product.
CONDE NAST Paris, France
Fashion &Editorial Intern covering the Spanish Market (Vogue, Glamour, GQ, Vanity Fair)
  • I manage the shootings for the Spanish magazines that require French brands. The tasks include contacting the brands, selecting the outfits and coordinating the relationship between Spain and France.
  • I monitor and analyze the impact of the brands in the magazines to develop a monthly report for the brands.
  • Point of contact for the brands with the magazines during the Paris fashion week.

Jul 2010- Dec
2010 / VENTE-PRIVEE .COM (Global leader in Online private sales) Paris, France
Production Sales Assistant Intern for the Spanish Market (Global leader in Online private sales)
  • My role was to manage the online sales for partners, i.e. Belstaff, Diesel and American Vintage.
  • The tasks included selecting the looks for the shootings that were going to go on the online sale, described the products, controlled the brand’s image and monitor the sale. After every sale I had to create a report analysing the final results.
  • Once a week I had to deliver a presentation to the Spanish team analyzing our competitors, BuyVip and Privalia. I had to analyze their sales, novelties, provide insights and monitor their partnerships.

Feb 2010- Jun 2010 / COMITÉ RÉGIONAL DU TOURISME MIDI-PYRÉNÉES Toulouse, France
Internship in the Marketing and CommunicationsDepartment
  • I was responsible for the Spanish market. My role was to facilitate the communication during the entire selling cycle with the clients, manage public relations and customer care and analyse potential suppliers for the possibility of including them in our portfolio.

Dec 2008- Jun 2009 / CARREFOUR (largest hypermarket chain in the world) Madrid, Spain
Internship in the Marketing Department - Carrefour Home
  • My role was to assist in the management of the production and design of external communications such as the Christmas catalogues by coordinating communication and design agencies.
  • I managed and coordinated the communication between departments of the Web developers and Club Carrefour.

EDUCATION
Feb 2009–Feb 2010 / REY JUAN CARLOS UNIVERSITY Madrid, Spain
MBA specializing in Retail Companies and fashion sector
  • Focused in Marketing and Communication Management

Sept 2000–Jun 2005 / COMPLUTENSE UNIVERSITY Madrid, Spain
Bachelor inJournalism
LANGUAGE, SOFTWARE SKILLS AND OTHERS
  • Languages: Spanish:Native, English: B2
  • Software Skills:Microsoft Office (Word, Excel and Power Point), Photoshop.
  • Others: Since 2008 I have been running a fashion blog with a small team.
  • Others: I love shopping, surfing in the Internet for hours, reading interesting articles or blogs, visiting on line shops, chatting with friends all over the world,… I love practising body combat and body pump to keep in shape and relax.