Healthy Snacking for Hospital Employees

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Healthy Snacking for Hospital Employees

Strategies/ Marketing

The strategies and the media that I will be using is the short and simple phrase along with a simple description of the details of the program. The short and simple phrase is used to draw in potential participants, and the phrase that I am going to use is “Eat Right Or You’ll Be The One Needing CPR!” I chose this phrase because I felt as though it would grab the attention of the workers at the hospital because I felt that this would be a good phrase to draw the attention of people working in healthcare.

A competition will also be made between the groups made to see who maintains healthy snacking styles and if any weight was lost. They will be asked to keep a record of their snack eating throughout the weeks and their weight will be monitored to see if they are losing any weight with their healthier snacking. The winners of the competition will be given free lunch vouchers for the hospitals cafeteria. These free lunches will also steer them away from wanting fast food on their breaks.

Project Personnel

Job Descriptions and Qualifications

Kerri Swipes- BSN RN; Lecturer

Kerri is a BSN RN at Kennedy Hospital. She volunteers each week giving nutritional classes at Kennedy once a week. She will be taking part of this program by educated the participants on proper nutrition.

Salary: $0 per hour; Volunteer

Alyssa Swipes – Health Promotion and Fitness Management Major, Cancer Exercise Specialist, Patient Safety Assistant at Kennedy Hospital

Alyssa is a Health Promotion major at Rowan University. She is certified in Cancer Exercise training. Her concentration in school is Occupational Therapy and Wellness. She has been educated in basic nutrition as well as nutrition for fitness settings. She will be running the program in its entirety.

Salary: $0 per hour/volunteer

Budget Explanation:

Personal for this project will be strictly consisting of volunteers to ensure that the cost of this project is at an all time minimum. What will cost this project money is the printing of pamphlets on healthy eating that the participants can take home with them. Each Pamphlet will be one page long, which will cost $0.10. 50 pages will be printed and will cost this project $5.00. An additional $2.00 will be set aside for additional prints if need be. The participants will be asked to bring their own supplies for the nutritional classes, which will eliminate the excess costs of office supplies

The “equipment” necessary is scales to get the weight of the individuals, which will be supplied for free at the hospital. Next for this project are fresh fruits and vegetables. The estimated cost of the fruit bought will be around $600. The same will be spent on the vegetables. Each week over 6 weeks $200 will be given to spend of fresh produce for the participants. This will cost $1,200 in total for the food. The hospital has offered to take this money out of their budget to help enforce healthy eating on their employees. They will be funding this project in its entirety and offered a $1,300 budget. The total cost of the program will be $1,207.00.

Budget

Total Expenses: $1,207

Balance: $93