News Release New Solar — Page 2 of 3
For immediate release:
February 22, 2011
New CertainTeed Roofing Shingles Offer Industry-Leading Solar Reflectivity, Authentic Appearance of Wood Shake
(Valley Forge, Pa.) – CertainTeed Corporation is strengthening its roster of industry-first solar reflective roofing products through the introduction of Landmark SolarisTM Gold, Landmark SolarisTM Platinum and Presidential ShakeTM Solaris. The new asphalt shingles represent the highest solar reflectivity in the industry and the first solar reflective shingles in the market to authentically replicate the appearance of wood shake.
“Since the initial introduction of Landmark Solaris, the demand for solar reflective shingles that boost the curb appeal and improve the energy efficiency of a home has skyrocketed,” says Bob Gardiner, vice president of marketing for CertainTeed Roofing. “Our newest solar reflective shingles offer a wide array of options in terms of performance, aesthetics and warranty protection — a huge win for roofing contractors, homeowners and the environment.”
Offering 25 percent solar reflectivity, Landmark Solaris Gold is available in rich, dark hues and is backed by a lifetime, limited warranty. Landmark Solaris Platinum boasts an industry-leading 40 percent solar reflectivity and is also offered in an eye-catching color palette with lifetime, limited warranty protection. Designed to replicate the look of authentic wood shakes, Presidential Solaris features a 25 percent solar reflectivity and delivers the charm of hand-split wood shakes with durability and strength that outperforms wood. All of the new shingles help reduce energy costs, are ENERGY STAR® qualified and meet the California Cool Roof Rating Council guidelines.
To learn more about CertainTeed Roofing products, visit www.certainteed.com.
About CertainTeed
Through the responsible development of innovative and sustainable building products, CertainTeed has helped shape the building products industry for more than 100 years. Founded in 1904 as General Roofing Manufacturing Company, the firm's slogan "Quality Made Certain, Satisfaction Guaranteed," quickly inspired the name CertainTeed. Today, CertainTeed® is North America’s leading brand of exterior and interior building products, including roofing, siding, fence, decking, railing, trim, foundations, pipe, insulation, gypsum, ceilings and access covers.
A subsidiary of Saint-Gobain, the world’s largest building products company, CertainTeed and its affiliates have more than 6,000 employees and more than 65 manufacturing facilities throughout the United States and Canada. In 2009 and 2010, CertainTeed, which is headquartered in Valley Forge, Pa., was named ENERGY STAR Partner of the Year by the U.S. Environmental Protection Agency, a national award that recognizes environmentally responsible corporations. The group had total sales of approximately $3 billion in 2010. www.certainteed.com
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