FOR IMMEDIATE RELEASE CONTACT: Tahli Kouperstein, 240-401-9674

FOR IMMEDIATE RELEASE CONTACT: Tahli Kouperstein, 240-401-9674

THIS JULY, ANIMAL PLANET ACHIEVES MOST-WATCHED MONTH IN NETWORK HISTORY

- Network Also Scores its Best July Ever --

(July 30, 2013, Silver Spring, Md.) – July was hotter than a firecracker, and boy, did Animal Planet sizzle! July 2013 marked Animal Planet’s most-watched month in history in both prime and total day among P2+ viewers (817K, 553K) and HH (570K, 402K).

The month also was Animal Planet’s most-watched July ever in prime and total day. In addition to pulling record deliveries with P2+ and HH, the network scored highs among all demos, including P25-54 (344K, 226K), P18-49 (315K, 217K), M25-54 (177K, 112K) and W25-54 (168K, 114K).

Animal Planet ranked 16th among all ad-supported cable networks in July based on M25-54 delivery; this marked the seventh straight month of being a top-20 network.

The network’s success was bolstered by the return of GATOR BOYS and CALL OF THE WILDMAN and freshman series TREEHOUSE MASTERS, all which helped Animal Planet achieve its most-watched week ever in total day among P2+ viewers (607K) during the week of July 22.

TREEHOUSE MASTERS is the network’s second-most-watched series year to date among P2+ viewers and M25-54 and drew a series high of 1.6M P2+ viewers with its July 12 episode premiere. CALL OF THE WILDMAN follows as the third-most-watched Animal Planet series year to date among P2+ viewers and M25-54 and saw a record performance of 1.9M P2+ viewers with its season premiere. GATOR BOYS chomped off 1.1 M P2+viewers in its second-season debut on July 28.

Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.