EXPLORE STRATEGIES TO IMPACT YOUR BOTTOM LINE;
INCREASE THE VALUE OF YOUR BUSINESS

Join ACerS for two FREE webinars for ACerS Corporate Partners and Manufacturing
Division Members aimed at helping small to mid-sized businesses grow.
Attend either one or both – the topics are related, but each also stands alone.

  1. The Profit Equation, Wednesday, September 13, 11:00 am - 12:00 pm EDT
  2. The Value Builder, Thursday, October 19, 11:00 am - 12:00 pm EDT

On September 13 we will discuss the five key numbers of a small to mid-size business, which include Lead Generation, Conversion Rate, Revenue/Customer, Gross Margin, and Fixed Costs.The Profit Equation will show you how small improvements in the five key numbers can make a big difference in your bottom line. We will discuss various strategies that impact each of the five key numbers. You will leave the seminar excited to get back to your business and look at your Five Key Numbers and the profit potential within.

On October 19 we will discuss strategies to increase the value of your business. Perhaps you are getting ready to sell your business, or transition to a new generation of leaders sometime in the next few years. Perhaps you want to position your business for growth. Or have it run more effectively without you, freeing up more of your time for vacation.
The Value Builder scoring is an interactive tool that gives you a comprehensive assessment of your business, through the eyes of a potential buyer. We will discuss the eight key drivers of value, which are statistically proven to increase the value of companies like yours.
As part of your ACerS membership, you will get an opportunity to get your business’ overall Value Builder Score out of 100, plus your scores on each of the eight key drivers of value and ideas for how to improve them further.

These valuable webinars are presented by ACerS member Daniel J. Gisser, MBA, PhD of AdviCoach. Mr. Gisser has more than 20 years of experience in marketing, strategic planning, corporate sustainability, organizational development, and guiding innovation, technology management and entrepreneurship.
As an expert business coach with AdviCoach, he coaches and advises entrepreneurs from small to large companies. In preparation for these events, several ACerS members have shared stories of challenges and successes in their businesses. Dan will bring these stories to the webinars, to make sure the content is most relevant to you. We’ve all got stories to tell. If you are willing to share a (nonconfidential) bit of yours, please contact Dan at or (216) 502-1940 to set up a short phone call.
Gisser’s academic background crosses typical boundaries: he has an MBA (marketing, strategy, and entrepreneurship) from the University of Rochester, PhD (polymer chemistry) from the University of Wisconsin-Madison, and BA (chemistry) from Dartmouth College. Learn more at or .

Please register for The Profit Equation Webinar on Sep 13, 2017 11:00 AM EDT at: The deadline to register is September 6.
Please register for The Value Builder Webinar on Oct 19, 2017 11:00 AM EDT at: The deadline to register is October 12.
These FREE webinars are brought to you as an ACerS member. With questions, please contact Kevin Thompson at or 614-794-5894. We look forward to having you join us.