EMILIE ROSEBUD DIABETES

RESEARCH FOUNDATION

c/o DMB
605 W. 47th Street, Suite 200

Kansas City, Missouri 64112

(816) 932-5550 / FAX: (816) 932-5599
/

"RESEARCH IS THE CURE"

Dear Friend;

I am writing to share a unique and cost-effective opportunity to gain exposure for your organization or brand among key target audiences and support a worthy cause. Cupholders for Charity is a program through which companies sponsor cupholders in Kemper Arena, with a portion of the sponsorship fee going to support the EMILIE ROSEBUD DIABETES RESEARCH FOUNDATION which was selected by Kemper Arena and Global Spectrum.

Cupholder sponsorship is a medium proven to build awareness of your company/brand:

*92.3% of fans surveyed use arena cupholders.

*Users of the cupholder looked at the holder an average of 28 times during the consumption of each drink.

*53% of fans correctly recalled the sponsoring company on the cupholder.

How the Cupholders for Charity program works:

*Company sponsors cupholders for a period of three years; cost of sponsorship is determined by the number of cupholders sponsored.

*A portion of the sponsorship cost is given to Kemper Arena’s selected charity as a charitable gift.

*In acknowledgement of the gift, the sponsoring company's logo is printed on each cupholder, with the logos of Global Spectrum and ROSEBUD DIABETES FOUNDATION - the selected charity.

*Cupholders are mounted on arenas seats--corporate sponsored cupholders are placed on "the best seats in the house," generally in the club levels and other premium seating areas.

Benefit to Sponsoring Company:

*Cause Marketing through brand alignment with a respected charity and worthy cause.

*Demonstration of commitment to community concerns.

*Exposure to target audiences in a positive, energetic environment---the Kemper Arena---for three years.

Benefit to the Charity:

*Needed revenue to fund programs in support of our mission.

*Exposure to potential new donors in an upbeat, energetic environment--- the Kemper Arena---for three years.

*Alignment with a respected brand...YOURS!

Sponsorship through Cause Marketing Opportunities:

There are six levels of corporate sponsorship available:

Package SeatsGift per seat Total Gift

Sponsor50 seats $80.00 $4,000

Bronze100 seats $75.00 $7,500

Silver250 seats $70.00 $17,500

Gold500 seats $65.00 $32,500

Platinum1000 seats $60.00 $60,000

Diamond5000 seats $55.00 $275,000

Cupholders for Charity is available on a first come first serve basis at Kemper Arena. To discuss sponsorship options, please call Dan Kosth at (877) 266-0042 at your earliest convenience. To learn more about Cupholders for Charity, visit

Please ask your friends, family and employees to help in this cause by ordering a single cupholder at choose Kemper Arena.

Please consider Putting Your Brand In The Game! By Supporting the Emilie Rosebud Diabetes Research Foundation.

Sincerely,

David Block