TINA E. ANDERSON
32 Eleventh St. Providence, RI 02906 (401) 273-8610
Web designer with extensive experience in e-commerce, user interface, and information design. Expert artist in both digital and traditional media. Recognized for creativity, problem solving, and ability to meet or exceed vision and expectations of team members, often within extreme time constraints.
EDUCATION
BENTLEY COLLEGE, Waltham, MA
Human Factors in Information Design Certificate Program, Currently enrolled
PACIFIC LUTHERAN UNIVERSITY, Tacoma, WA
Bachelor of Fine Arts, 1984
PROFESSIONAL EXPERIENCE
2003-Present CVS CORPORATION, Woonsocket, RI
Creative & Usability Manager
Department manager responsible for the creation and maintenance of all marketing, editorial, and health content on CVS.com through in house and freelance staff, designing all new site functionality and expansion, maintaining brand identity, identifying usability issues and developing test plans and usability studies.
2000-Present CVS CORPORATION, Woonsocket, RI
Senior Designer
Team leader responsible for the design, creation and maintenance of CVS.com, a high-profile consumer e-commerce online drugstore.
Created compelling, highly usable Web interfaces in both task-based and information-oriented site sections from conceptual stage (wire frames and prototypes) through completion, including creating graphic interface elements.
Improved user experience in existing site sections based on usability tests, competitive analysis, performance metrics and customer feedback.
Designed successful promotional campaigns that increase sales and site traffic.
Performed periodic analysis to ensure site remains technologically current and competitive.
Lead and mentored Design team, assisted Creative Director in providing performance feedback.
Worked with the marketing, merchandising, pharmacy and IT departments to promote company objectives.
1992-1999 MICROSOFT CORPORATION / S&T ONSITE, Redmond, WA
Product Designer, 1995-1999
Product design and illustration support for the Windows OS User Assistance group, Broadcast PC User Education and Development team, Digital TV, and Web TV for Windows efforts.
Lead user interface designer for the following projects:
WindowsME
Help experience
Product tour
Informational tutorials
Broadcast PC/Web TV for Windows
Promotional multimedia CD-ROM
Electronic Program Guide - a PC-based live television program guide and scheduler
Microsoft Money 4.0
Personal finance management and online banking interface
Additional contributions:
Created numerous interactive tours and multimedia animations, and prototyped interactive user interface scenarios to develop informational flow and structure.
Designed and illustrated icons, animated gifs, splash screens, logos, book covers, storyboards, tutorials, intranet Web sites and sample applications.
Aided in the development of usability studies and incorporated the findings into final user interface design.
Prepared and negotiated the contract and hiring of a 3-D animator and art directed the development of a 3-D animated character to act as a tour guide for Windows.
Developed extensive prototypes for WindowsME Help and worked to define a consistent user assistance experience across Microsoft applications.
1992-1999 MICROSOFT CORPORATION / S&T ONSITE, Redmond, WA
Graphic Designer, 1992-1994
Provided design and illustration support for the Windows 3.0 and Windows 95 User Education groups.
Illustrated 3-D user interface and application icons for Microsoft Phone, a PC-based speakerphone and answering machine.
Designed and illustrated one of the first Microsoft Intranet Web sites, for Internet Explorer 1.0.
Developed animated character guide for the Windows 95 tour prototype.
Produced illustrations for printed manuals including WindowsCE, Microsoft Keyboard and Microsoft Mouse, Windows 95, Optimizing Windows NT, and Video for Windows.
Illustrated icon suites for Windows 3.0, and Windows 95 applications.
1988-2001 TINA ANDERSON DESIGN/Sole Proprietor, Seattle, WA
Consultant, Designer and Illustrator
Operated design firm specializing in consulting and design services for software companies, as well as the fashion, retail, and music industries. Projects included illustration, Web sites, user interface design, icons, splash screens, animated Web banners, product identity and package design.
Partial Client List 1996-2001:
Inovie Software, San Diego, CA
Motiva Software, San Diego, CA
Quintessent Communications, Bellevue, WA
FileNET, Costa Mesa, CA
Sequel Technology, Bellevue, WA
Physician Micro Systems, Seattle, WA
Legacy Creations, Seattle, WA
Agrasanchez Film Archive Communications, Mountain View, CA
Sakson & Taylor, Seattle, WA
Timeline, Bellevue, WA