Position: Digital Marketing Assistantfor Spanarts

Position: Digital Marketing Assistantfor SpanArts

Dear Applicant

Please find enclosed an application pack for the above position.

The pack includes:

Span Arts history
Job Description including Person Specification
Guidance Notes for Applicants

Closing date for receipt of applications is 5pm on Thursday29th of June 2017. We regret that applications received after that time cannot be considered. Please do not send a CV.

Shortlisted candidates will be contacted by phone or email. Unfortunately we are unable to acknowledge receipt of applications, so if you have not heard from us before the interview date of Friday7thJuly 2017, please assume that you have not been shortlisted for the post.

Interviews will take place on Friday7thJuly 2017

Interviewees will be asked to present themselves to the Span Arts Building, Town Moor, Narberth SA67 7AG.

While we will work to accommodate every applicant, please do your best to ensure your availability for this date.

We hope this pack will help with any questions you might have about the application process. However, if you need further information, please call Georgia, Events and Communications Administrator, on 01834 869323 or email

Thank you for your interest in Span Arts and we look forward to receiving your application.

Best wishes,

Span Arts Trustees

How to submit:

Please submit applications by 5pm on the closing date to the address above.

Or by email to Sophie Morris ~

Please refer to the guidelines in this pack before applying.

Organisation Profile

Span Arts is a vibrant community arts organisation, constituted as a registered charity. It was founded in 1998 and became a company limited by guarantee in 2001. It is an inclusive community and membership based organisation which encourages volunteers to actively participate in all aspects of its work.

Span Arts’ aim is Improving people’s lives through the Arts. And in 2014, launched its mission statement “Arts for Everyone/Celfyddydauibawb”.

Principal Activities

Span Arts’ primary charitable activity is the provision of a wide ranging and professional programme of arts activities based in and around Pembrokeshire, including theatre, family events, dance, music, singing, workshops and outreach projects.

It aims to address issues of rural, social and economic isolation through engagement and participation in community based arts activities.

Span Arts values diversity and promotes equality; it is committed to ensuring that its events and activities are relevant and accessible to all members of the community. It works in partnership with other voluntary, statutory and private agencies where this can benefit its target participants.

Span Arts has delivered a large number of outreach projects that share the core value of using the arts to improve people’s health and wellbeing.

Management

Span Arts is managed by a part time paid Manager, strategic direction is shared with a Trustee Board of 7 volunteers drawn from the local community.

Current employees are: Finance Officer, Audience Development Officer, Marketing & Box Office Assistant, Communications & Events Assistant, Community Engagement Officer, Cheerful Project Manager & Cheerful Project Outreach and Events Officer.

Span Arts’ Strategic Aims:

To provide a wide and varied programme of high quality live arts to people within Pembrokeshire and the surrounding area of West Wales
To develop meaningful engagement with local communities, building community cohesion and tackling social isolation through the arts
To offer a comprehensive volunteering scheme with a range of roles available for a range of ages, backgrounds and abilities
To ensure that all activities are inclusive, relevant and accessible to all, including those who are rurally, socially or economically disadvantaged.
To develop meaningful partnerships with others in statutory, voluntary and private sectors
To provide opportunities through the arts for developing young people and others who are disadvantaged by being NEET, unemployed or at risk of exclusion
To ensure the long-term future of the organisation is sustainable through improving financial viability, diversifying income streams and building up Span Arts’ reserves

JOB DESCRIPTION

Job titleDigital Marketing and Design Assistant

Responsible toAudience Development Manager

LocationNarberth

SalaryStarting salary £5,850p.a

HoursPart time 15 hours per week

(Hours will be reviewed with a view to a possible increase at the end of the 6 month probationary period, subject to funding)

Some evening & weekend work may be required

Annual leave5.6 weeks pro rata including Bank Holidays

Context of Role

This post forms part of a small team employed by Span Arts to deliver and promote the core activities of the charity. It supports the role of the Span Arts Manager. The post holder will work in close collaboration with the Audience Development Officer and the Events & Communications Coordinator.

Purpose of Post

To make a positive and important contribution to supporting Span Arts to achieve its ticket sale targets, increase and diversify audiences and deliver day-to-day marketing duties to promote its social and arts activities.

Main Duties and Responsibilities

Marketing

Updating and working to Marketing Campaign Planner to ensure tasks are completed on target.
Updating events on Ticketsolve.
Updating and maintaining Span Arts Wordpress website.
Taking a lead role in the development of our Digital Marketing, including assisting with social media marketing and engagement through the Span Arts Facebook, Twitter, YouTube and associated accounts, as well as exploring other options for the organisation.
In-house design work including adverts, online promotions, and print publicity.
Liaising with designers and printers regarding marketing materials.
Liaising with Queens Hall to update their website with our information.

Organising and co-ordinating the distribution of marketing and promotional information.
Preparing poster packs – or coordinating volunteers to complete.
Co-ordinating mail shots from the Span Arts audience and membership databases.
Co-ordinating email campaigns using Ticketsolve and MailChimp.
Updating events listings online – or coordinating volunteers to complete.
Liaison with local media to secure advantageous rates for Span Arts.
Producing Ticketsolve reports as required.
Managing Queens Hall event boards.
Managing Span Arts poster boards.
Sourcing images + information for promotion of artistes.

Training and Development

Identifying and implementing own training and development needs.
Attend internal / external training as required.

Other duties and responsibilities

Supporting the administration of Span Arts.
Taking responsibility for own Health and Safety in the workplace.
Attending internal and external meetings appropriate to the role as required.
Undertaking other tasks as reasonably requested by the Span Arts Manager.
Adhering to Span Arts policies and procedures, including equality and diversity.

PERSON SPECIFICATION

Essential Skills, Experience and Attributes

Demonstrate an understanding of and empathise with the aims and mission of Span Arts and its equal opportunities policies.
Excellent IT skills including working knowledge of all or most of the following: Common social media platforms, Wordpress, Mailchimp, Surveymonkey, Ticketsolve, blogging and more.
Demonstrable technical knowledge and experience with the ability to implement new technical solutions for digital engagement including, for example, an understanding of computer programming.
Demonstrable design skills including working knowledge of Adobe Photoshop and video editing packages.
Demonstrable writing skills with the ability to write pertinent and engaging copy for social media, web, press and print.
Good team working skills with the ability to work collaboratively and co-operatively with colleagues.
Ability to organise and plan own work.
Good interpersonal and communication skills, including the ability to ensure effective communication with a wide range of contacts.
Good attention to detail, including proof reading skills, with the ability to maintain a high level of accuracy.
Ability to work under sustained pressure and to tight deadlines.
A flexible, pro-active approach to work including the ability to prioritise and re-prioritise to achieve successful outcomes.
Fast learner and an ability to work under own initiative.

Desirable Skills, Experience and Attributes

Knowledge and understanding of and experience of working in arts/voluntary sector.
Ability in spoken and written Welsh.
Full clean licence and access to a car

Guidance Notes for Applicants

These notes are intended to help you participate in the selection process as effectively as possible by providing us with all the information needed to demonstrate how you meet the requirements of the job. Please read these notes carefully before completing your application form.

If you have any difficulty in completing the form or need further information please contact or phone Cathy Davies on 01994 419219.

Review the Contents of the Application Pack

The application pack includes a full job description with a person specification.

The key tasks and responsibilities of the position are set out in the job description. The knowledge and experience and skills and attributes we are looking for in the successful candidate are listed in the person specification. It is important to read all the information in the application pack before completing the form.

Completing the Application Form

General Points

Please do not attach your CV or copies of education certificates to your application form. Applications in the form of CVs will not be considered.
If you need to add continuation sheets, make sure you mark these clearly with your name and the job title of the job for which you are applying. Please limit any continuation sheets to no more than 2 sides of A4.
Type or write clearly in black ink and do not staple, to allow for photocopying.
Please return by post or e-mail.

Working through the form

Think about what evidence you can provide to demonstrate you have the necessary knowledge, experience, skills and attributes to do the job. You may also want to include voluntary/unpaid work experience, or experience gained in a role of responsibility in one of your leisure pursuits if this is relevant to the requirements of the job.
The section marked 'Supporting Statement' is particularly important. This is where you make your case for why you wish to apply for the job and what makes you a suitable applicant.
In this section it is important that you provide us with evidence to demonstrate that you possess the knowledge, experience, skills and attributes required as set out in the person specification for the job. You will need to provide specific examples of what you have done and how you believe this demonstrates you meet each requirement.
Please respond to each item in the person specification separately in the order listed to ensure you address them all.
It is important to remember that those involved in the selection process cannot guess or make assumptions about you. Make sure you tell us everything relevant to your application and that you complete all the sections on the form.
Remember to proof-read your form and check for any errors before returning it to us. Before sending in your form, it is advisable to take a copy for your own reference.

Please return your form to Span Arts and ensure that it reaches us by deadline stated in the accompanying letter. Applications received after the closing date cannot be considered.

Shortlisting

Shortlisting will take place as soon as possible after the closing date and will be carried out by at least two people.

Due to the number of applications expected we are unable to write back to all those who are unsuccessful at this stage or to give specific feedback on why you have not been shortlisted. If you have not heard from us by the interview date, you should assume that your application has been unsuccessful on this occasion.

If you are shortlisted, we will normally contact you by telephone or email to invite you to interview. This will be confirmed by an email which will outline full details of the selection process. This may include carrying out an exercise to test your ability to carry out specific requirements of the job.

In some instances it may be necessary to hold the selection process in two stages and applicants may be called back for a second interview. You will be given full details about the arrangements if it is decided that a second round of interviews is necessary.

All offers of employment at Span Arts are made subject to receipt of satisfactory references. This job is subject to a six month probationary period.

Right to Live and Work in UK – under the Asylum and Immigration Act 1996, we are required to check that anyone taking up employment with us has the legal right to work in the UK.

All successful applicants will be required to provide documentary evidence to support their entitlement to work in the UK prior to taking up employment.

Data Protection Act, 1998

Information provided by you as part of your application will be used in the recruitment process. Any data about you will be held securely with access restricted to those involved in dealing with your application and in the recruitment process. Once this process is completed the data relating to unsuccessful applicants will be stored for a maximum of 12 months and then destroyed. If you are the successful candidate, your application form will be retained and form the basis of your personnel record. Information provided by you on the equal opportunities monitoring form will be used to monitor Span Arts equal opportunities practices. By submitting your completed application form you are giving your consent to your data being stored and processed for the purposes of the recruitment process, equal opportunities monitoring and your personnel record if you are the successful candidate.

We look forward to receiving your complete application

Span Arts Trustees