From:Mrs. Bullock, Instructor

Memo

To:Design, Multimedia, and Web Technology Students

Date:October 11, 2018

Re:Video Promotion Project for Business and Information Technology Courses

Message

Mrs. Bullock needs your help! Individually or in teams of no more than two you will be creating a two to three minute informativevideo to promote one of the Business and Information Technology courses at LCHS.

Promotional Video

You (or your group) will be responsible to create a one to three minute informative, creative and accurate video to promote one of the seven different Business or Information Technology courses offered at LCHS. Remember the audience for this project includes students as well as parents and school staff—be sure to avoid abbreviations and acronyms and DO NOT USE any inappropriate words, music, or pictures.

Each courseshould be researched and the video should beinformative, creative, accurate information using appropriate pictures/clips and good sound quality.

This project must be completed in 3 (three) class periods! Remember course information can be found on Mrs.Bullock’s web site.

Step 1—RESEARCH

For your inspiration you should review the Business and Information Technology Course information in the Program of Study Handbook and Mrs. Bullock’s website.

Step 2—TOPIC

The main goal of the project is to promote one of the seven Business or Information Technology classes so students will develop and interest for the course that you are promoting and will sign up for the class next year!

Step 3—DESIGN &PLANNING

Thoughtfully plan your design. Each video should be 2-3 minutes and unique—do not apply the unity design principle to this project. (We don’t want them all to look the same.) Please also add the following text on your credits:

Step 4—CREATE

Create an attractive, eye-catching, and informative2-3 minute promotional video. We will be using Movie Maker to complete this project. The rubric on the next page will be used to grade your work.

Step 5—SUBMIT

You have 3 classes to complete this project!

This is a fun project, designers – make it work!

Making A: Business or Information Technology course Promotional Video
Student Name ______

Movie Maker Rubric

Level 1 / Level 2 / Level 3 / Level 4 / Total
Organization
(5X) / Audience cannot understand presentation because there is no sequence of information. / Audience has difficulty following presentation because student jumps around. / Student presents information in logical sequence which audience can follow. / Student presents information in logical, interesting sequence which audience can follow.
Subject Knowledge
(10X) / Student does not demonstrate an understanding of topic. Research questions are not addressed or include incorrect or unclear information. / Student demonstrates an incomplete understanding of topic. Missing some research questions. Few supporting details. / Student demonstrates a basic understanding of topic. All research questions are answered; but with limited supporting details. / Student demonstrates full knowledge (more than required) of topic, and includes many supporting details to enhance presentation
Graphics
(3X) / Student uses superfluous graphics or no graphics / Student uses graphics that rarely support text and presentation. / Student's graphics relate to text and presentation. / Student's graphics explain and reinforce screen text.
Text
Mechanics
(3X) / Student's presentation has four or more spelling errors and/or grammatical errors. / Presentation has three misspellings and/or grammatical errors. / Presentation has no more than two misspellings and/or grammatical errors. / Presentation has no misspellings or grammatical errors.
Movie Design
(3X) / Student does not use effects and/or music. Frames move too fast for audience to read. / Student uses effects and music that distract the audience OR frames move too fast to read. / Student uses effects and music that complement the information in the movie. / Student uses effects and music that enhances the information in the movie. Wow!
Neatness
(3X) / Fonts are hard to read (color, style, size). / Fonts are easily read by audience.
Total Points: