Media Advisory/Photo Opportunity

For Immediate Release DATE

MEDIA ADVISORY/PHOTO OPPORTUNITY

[Hospital]’S FIRST ‘FAMILY CIRCLE’ CEREMONY HONORSORGAN DONOR FAMILIES

Dedicated Family Circle Roses to be part of the 118th Tournament of Roses Parade®

What:[Hospital] will hold its first “Family Circle”Rose Dedication Ceremony to celebrate the lives of [No.] organ donors who saved [No.] lives in 2006. Families will be presented with a replica of the Family Circle Rose that is tagged with the name of the person whom it honors. The actual rose will be lovinglyplaced in the heart-shaped “Family Circle Garden” at the front of the Donate Life Rose Parade® Float, part of the 118th Tournament of Rose Parade in PasadenaCalifornia on New Year’s Day 2007. [If appropriate: [Recipient name] of [city] will be on hand to share a personal thank you for the gift of life.]

Who: Family members, living donors, [hospital administrators], [recipients]

When:<Time and Date>

Where:<Location>

Contact:<Contact Information>

Details:The Family Circle program is a unique and meaningful way to honor people who have been touched by organ and tissue donation. The Family Circle Rose Garden is a special element of the 2007 Donate Life Rose Parade Float, themed Giving From The Heart . Hospitals, organizations and families may dedicate an individual rose in the garden to bear the name of a loved one who has given, received or awaits the gift of life. Participating in the Family Circle gives families across the nation a chance to be a part of the magic of the Tournament of Roses Parade and shares the message of organ donation with the more than 30 million viewers globally. The 118th Rose Parade will take place on Monday, January 1, 2007 at 8:00 am PST.

For more information about the Donate Life Rose Parade Float and the Family Circle rose dedication program, visit