Chris Clark
A proven Creative leader who integrates strategic insight, conceptual prowess and inspirational team management with client-focused executional abilities. I can influence strategic direction, manage teams to produce great Creative and execute projects pre-brief to post-completion. The result: great work, fulfilled creative teams and happy clients.
Partial Client List:
Microsoft Corporation, T-Mobile, HTC, Samsung, AT&T, Eddie Bauer, Drugstore.com
Skills:
• Management of all aspects of digital creative.
• Persuasive client-facing presentation capability.
• Creative brief writing, budgeting, project budgeting and RFP response.
• Design and copywriting for brand, marketing, advertising and digital media experiences.
• Ability to manage creative staff and multiple projects from concept through completion.
• Superlative expertise in concepting, directing and launching of rich interactive end-user experiences
Experience:
Digital Creative Director, Publicis Seattle - Seattle, Washington, 2/12 – present
Grew size of T-Mobile.com account to over $5 million by winning retail video wall, mobile and social elements of campaigns based on the quality and effectiveness of creative solutions generated by my dedicated staff of designers and writers. Oversaw restructuring of major sections of T-Mobile.com including the Coverage Hub while continuing execution of seasonal retail product launches, carrier services and brand affinity promotion.
Associate Creative Director, Publicis Seattle - Seattle, Washington, 2/10 – 2/12
Creative lead responsible for $3 million T-Mobile.com account. Developed strong relationship with clients to develop strategy, UX for purchase path and product awareness, as well as messaging and design of enterprise-level retail e-commerce website. Acted as brand steward to other agencies to insure all digital properties conformed to T-Mobile brand guidelines.
Creative Director, Metia, Inc. - Kirkland, Washington, 10/07 – 1/10
Client-facing role cultivating consultative relationships, generating creative briefs, project scoping and business development. Company-wide lead for all Creative projects. Built extensive Silverlight offering and executed numerous immersive digital experiences using both Silverlight 2 and Flash technologies. Managed team of six multi-disciplinary designers.
Senior Art Director, McCann Worldgroup - Seattle, Washington, 1/05 - 5/07
Provided creative brand guidance for the Seattle office of McCann Worldgroup’s Relationship Marketing Division. Primary responsibilities included management of staff and generating creative for numerous Microsoft business groups, including Office, Dynamics and Windows Vista. Fulfilled lead role in creating the visual branding scheme for the world-wide launch of MRM’s iMpact fixed-price offering.
Designer, Eddie Bauer, Inc. - Redmond, Washington, 4/00 - 5/00, 3/01 - 8/01, 9/04 - 12/04
In-house freelance designer for seasonal catalogs.
Senior Designer, Drugstore.com, Inc. - Bellevue, Washington, 5/00 - 2/01
Senior designer of branding, visual merchandising and user interface elements for home page and numerous down-level pages. Coordinated workflow between design, editorial and marketing department heads. Directed photo shoots and product styling for visual merchandising of a wide assortment of products for sale on the site.
Art Director, Trendwest Resorts, Inc. - Redmond, Washington, 9/99 - 4/00
Creative lead for branding and collateral materials and design of full-color magazine. Managed design team of print and web designers. Created budgets and maintained relationships with outside vendors for illustration, photography and printing. Conducted press-checks to insure quality of printed pieces.
Art Director, Gulfshore Communications - Naples, Florida, 11/98 - 9/99
Responsible for design and production of display advertisements for several magazines. Created ads for regional and national clients. Managed workflow of production materials and designed collateral sales materials such as brochures and speculative ads.
Art Director, Missoula Independent Weekly - Missoula, Montana, 2/94 - 7/98
Managed all aspects of newspaper design and production, including editorial and advertising production, art direction, proofing and direct-to-plate output of weekly publication. Directed small team of designers. Established a successful creative services division which contributed substantial revenue to the company.
Education:
Bachelor of Fine Arts, Painting, Middle Tennessee State University - Murfreesboro, Tennessee, May 1992