Commercial Design Brief
A design brief sets the tone of the project along with clear expectations between your business and Lantern architecture. A design brief is not a ‘one size fits all’ as all businesses are different. Among the many varying factors range from the site topography and location, the type of structure/ building required, its function, its purpose, its budget, the required time frame for delivery to name a few.
An informative and thorough design brief is the most efficient way to determine the required deliverables of the project for all parties to agree on.
The more information you as the client can provide, the more effective our design and problem-solving process will be.
Business name: (Insert here)
Business address: (Insert here)
Site/project address (Insert here)
Client contact: (Insert here)
Contact number: (Insert here)
ACN/ABN (Insert here)
Due date for completion: do you have any dependencies which make a particular start and end date critical? It is imperative you communicate these to Lantern Architecture now if possible. The complexity of the project will obviously have a significant impact on the delivery time frames of the project. The due date for completion is when you expect to have the final, approved design in your hand, ready for use.
Review date/s: there will be at least three client reviews to ensure the design meets client expectations. Please specify completion dates of other key stages.
Budget: provide a realistic idea of how much money you plan to spend. This enables us at Lantern Architecture to be realistic when providing options.
Product/service/brand name: The aim is to create a design response that reflects, enhances and reinforces your product/service/brand through architecture.
Key objectives: what do you see as the main business benefits with the successful delivery of this project?
Marketing objectives and target audience: detailed description of your marketing approach and target market. Include details such as occupation, gender ratio, average age, nationality/location, lifestyle preferences etc
Scope: detailed list of what you expect this project to deliver.
Not in scope: specify design elements that are out of scope e.g. Interior design, furniture design and selection, landscape design, contract administration etc
Purpose and function: what is the main purpose and function of the new building, who will be using it and in what circumstances.
Design Project plan: list the project milestones, what is needed to complete them and who is responsible for each stage.
Attachments: provide anything you want to use e.g. existing logos, sketches of prototypes, examples of designs or products as benchmarks or comparison, or competitors you need to stand out from.
Measures of success: how will you ensure the design is appropriate for your objectives and audience.
Occupants: who will use the building? what are the requirements of the users of the building? are there any specific accessibility requirements?
Spaces: what floors / rooms / spaces are required? Indoor and Outdoor, how would the spaces need to connect? are there any specific external landscaping requirements? are there any specific mechanical or electrical requirements?
Additional questions
· Have you worked with an architect before? If so who?
· Are there any phasing requirements?
· Does any later construction need to be considered now?
· What sort of materials would you like to use?
· Do you the client/company have any leaning toward a sustainable energy efficient ethos?
· Would you like to include new technologies in the project?