Citibank Europe plc,
organizační složka
Prague, December 8 2009
CzechRepublic:
Christmas Campaign Highlights
Citibank Customers Win Everyday with their Citi Credit Card
As a leader in the credit card market in the Czech Republic, Citibank offers a diverse range of products that provide customers with benefits everyday. From earning discounts on their monthly phone bills, to receiving cash back on their daily spend, to gaining access to exclusive offers from top merchants, Citibank customers benefit everyday just by using their Citi credit card.
This holiday season, Citibank Czech Republic will make customers win even more everyday as they shop for holiday presents for their relatives and friends. In addition to savings through the benefits of their card, customers will be entitled to participate in a special Christmas campaign. The promotion, entitled “Citibank Pays for Your Christmas Shopping”, will run from the 1st to the 31st of December, and will pay for every 2,010th transaction everyday, with a cap of CZK 200,000 (approximately USD 11,000) per prize.
Any customer in good standing will be eligible to participate in this promotion, without any additional special requirements. During this period, Citibank customers only need to use their Citi credit card for their holiday shopping and daily spend, to qualify for either the Daily Prize or the Super Daily Prize. Everyday, every 2010th transaction on all Citibank credit cards will be selected as a winning transaction for the Daily Prize. There can be multiple winners per day who will receive a reimbursement for the full amount of the winning transaction. In addition, for each day, among the Daily Prize winners, the one who used their Citibank credit card with the most frequency will be selected as the winner of the Super Daily Prize. There will be one Super Daily Prize winner everyday who will have all of their purchases on their Citibank credit card on that day reimbursed, up to the total daily promotional cap of CZK 200,000.
This campaign does not only add excitement to the customer’s holiday shopping experience, but also emphasizes the savings from and convenience of using Citi credit cards. “We would like to make the Christmas rush as pleasant as possible and offer our customers a possibility to give presents to their beloved ones and to save money at the same time. Our contest was designed in a very simple way and is available for all Citi credit card holders. Their joy will be doubled. In addition to comfortable and secure shopping thanks to their Citi credit card with the possibility to use an interest-free period, they will participate in our contest where the prize is the reimbursement of purchases and can be significant,” says George Denisenko, Consumer Lending Director in the Czech Republic. “All that our customers need to do is to use their Citi credit card for their purchases as often as possible.”
This promotion, and the selection of every 2010th transaction as the winning transaction, serves as a precursor to Citibank Czech Republic’s planned line-up of activities in the new year 2010, focused around providing extra value to the Citi credit card customer.
Further information onthiscampaign and Citibank Czech Republic’s credit card products, areavailable on
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Citi
Citi, the leading global financial services company, has approximately 200 million customer accounts and does business in more than 140 countries. Through Citicorp and Citi Holdings, Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Additional information may be found at or
Media Contact:Branislav Cehlarik / Tel: +421 2 58230 472
Public Affairs Officer for Czech and Slovak Republics / Tel: +420 233 061 661
Mobile: +421 905 894 845