Communications Workgroup

Monthly Meeting Minutes

September 3, 2015

Participants

Bill Hayden, VA DEQ (Chair) Guy Stephens, UMCES

Margaret Enloe, ACB (Coordinator) Stephanie Smith, ACB

Jenna Valente, CRC (Staff) Kim Couranz, NOAA

Kristen Peterson, MD DNR Mary Gattis, ACB

Kristen Wolf, PA DEP Renee Kelly, CRC

Melissa Merritt, WVCA Tom Wenz, EPA

John Wolf, USGS Greg Barranco, EPA

Will Parson, ACB

I.  Round Robin/GIT Updates

NOAA/GIT 1

·  Initial in water seeding phase of Harris Creek will be completed this month

·  CBP communications team will be creating a video to draw attention to the completed phase

LGAC

·  Will be engaging a group of elected officials in Blair County, Pa., and may be releasing a press release on the event afterward.

STAC

·  Three reports coming up. The first will be released at the end of the month and the other two will come out shortly after that.

·  STAC retreat is September 8-9

EPA

·  Delaware, West Virginia, and Maryland agricultural assessments were released last week

·  EPA is working with NFWF to plan for grants announcement in mid-October

CBP Communications

·  Produced a new trifold brochure for the Bay Program to be used for conferences and events

·  The brochure explains what we do and is available in both English and Spanish

·  Action: Send Bill Hayden some brochures to distribute at the state fair

II.  CBP Editorial Calendar Review & Brainstorm Session

·  CBP Communications Analytics Presentation

·  Action: Send story ideas to Stephanie Smith

III.  Land Use Data Development, Local Governmentt Review, CBP Use

·  Phase 6 Land Use Database Presentation

·  This is the first time we have ever had this level of outreach and first time we have ever had data at this scale

·  A USGS website will be serving the 10 meter data and a contractor will be serving the 1 meter information

·  A couple of asks of the Communications Workgroup:

o  Need help sharing this story with the public, partners, and stakeholders

o  This will be a process that takes place over the next year and the Communications Workgroup will be tasked with helping structure the messaging starting now, working over the next year, and targeting appropriate audiences

·  Action: Rich, send CBP Communications team the two-pager on this

·  Action: CBP Webteam will be engaged by Peter as website is developing

·  Action: Subgroup of Bill Hayden, Margaret Enloe, Kristen Peterson, and Rich Batiuk will draft up a communications strategy for the data

Upcoming Meeting: October 1

CBP’s new Climate Change Coordinator – Zoe Johnson