Challenges and Opportunities in Road Vehicle Automation

TRB 2013 Summer Workshop on

Challenges and Opportunities in Road Vehicle Automation

Sponsorship Concepts

Goal: $50,000.

Sponsorships: “Patron” (only title approved by TRB); “Overhead” charge for demonstration

Intended use of the funds:Offset costs of meals and other expenses to enable breakeven at a modest registration level @ $300 and students @ $100. It is expected that all participants and speakers will pay for their own registrations

Patronage Levels:

Prospects:

Basic Value to the Patron:Association with the concept of “Using Technology to Enhance the Safety, Comfort and Convenience of surface transportation”. (There must be a better way to say this in one sentence).

Elements of the Pitch:(Ideas taken from the RfI

Establish a leadership role in the identification, categorization, and prioritization of the key research challenges associated with the design, development, certification and market success of technologies that enhance the safety, comfort and convenience of surface transportation

Identify and begin quantifying anticipated societal costs and benefits

Learn about current and planned research activities among private and public research groups

Gain insight into commercial trends and market developments

Understand opportunities that may be created for private and venture capital investments to accelerate the development and adoption of the technologies.

Assist in the reformulation of national, state and metropolitan research and development plans that reflect the time-sensitive aspects of evolving automation capabilities and market demand.

Identify appropriate areas for policy formation that can help to accelerate beneficial developments, reduce or eliminate public exposure to risk, and enhance the market success and adoption by consumers of these technologies.

The Pitch:“Patron