April 2017

Distribution List

CFLA CAMPAIGN PLAN: 2017-2023

Reference: 1000-1(LBI) dated 11 Apr 16 Logistics Branch Campaign Plan – 2016-2020

  1. The CFLA Campaign Plan has been developed in conjunction with the referenced Logistics Branch Campaign Plan and will provide focus and direction as we –resurrect and revitalize the Association across Canada with a view to being at Initial Operational Capability (IOC) to support the 50th Anniversary Celebrations across Canada by January 2018, and build on our success to achieve Final Operational Capability (FOC) by the end of our birthday year.
  1. Mission. The mission of the CFLA is to advocate for the advancement of the military logistics function and foster the esprit de corps of serving and former members of the Logistics Branch as part of the larger Logistics Family.
  1. Lines of Effort. There are five Lines of Effort (LOEs):
  1. Governance and Finances. Formal framework to progress the Association and it’s leadership to provide value added to the membership, and the Logistics Family as a whole; enabling the success of logisticians and the branch;
  1. Occupations and Heritage. Building on our current occupations and their lineage supporting Canada and Canadians, become the centre of excellence for the maintenance and dissemination of that heritage, both formally and informally;
  1. Membership and Advocacy. Strengthen our membership ties with the individuals that make up the Branch and the Occupations; while maintaining our ties to similar minded International, National and Local advocacy forums and groups to ensure that a coherent and consistent logistics message is presented.
  1. Esprit de Corps. Unity of effort with the Branch in building brand identity and loyalty; strengthening the Family and belonging aspects that the Association provides;
  1. Communications and Recognition. Exploitation and use of internal and external means, modes and methods of communicating what is Logistics and how
  1. e. everyone needs it for mission success, regardless of the size of your mission. Show how we are present everywhere, in everything that happens, at all levels.
  1. Centre of Gravity. The synergies provided by synchronizing the support effects of the Greater Logistics Family.
  1. End State. Cohesive Logistics Family enabling operational success.
  1. The attached Operational Design maps out the CFLA decisive points and offers insight into the synchronization of these priorities.
  1. I look forward to working together in the coming months and years to build upon our past success and continue to improve our support to our membership and the Logistics Branch as a whole. Any questions should be addressed to the undersigned.

J.B. Page

Interim-President

Canadian Forces Logistics Association

Email: or

Phone: Work (613) 763-0819/ Home (613) 836-8348/ Mobile (613) 850-8348

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