Media Release

CEAT supports Ashok Leyland‘DostPlus’ LCV model with ‘Steel Plus’ tyres

Sturdy and reinforced tyre suitable under all road conditions

National/Mumbai,18September 2017: CEAT Limited, a leading Indian tyre manufacturerlaunches a new variant of tyres ‘CEAT Steel Plus ’, especially designed for light commercial vehicle (LCV) segment. These tyres are a part of new upgraded LCV model of Ashok Leyland – ‘DostPlus’ with customised sturdy and reinforced design to suit vehicle’s heavy loading needs.

‘CEAT Steel Plus’ tyres havesquare shoulder block tread pattern, optimized groove depth and squarish shoulder that helps to enhance stability and better control of vehicle. These tyres are equipped with an excellent pitch distribution and balanced carcass tension that ensures low noise while running on the road. Also, versatile traction properties and the wide tread crown helps to deliver a higher mileage and a sturdy appearance.

‘Dost Plus’ LCV is a heavy loading vehicle and with exclusive features of ‘CEAT Steel Plus’ tyre, it helps to enhance loading capacity and control on the vehicle making it the best suited tyres for the vehicle model.

‘CEAT Steel Plus’ tyres are available in the size of 15” (Rim Diameter) for front and rear.

Commenting on the tyres, Nitish Bajaj, CEAT Vice President -Marketing, said: “We are delighted that a brand like Ashok Leyland has chosen 'CEAT Steel Plus Tubeless tyres' for its first left-hand drive vehicle in Light Commercial Vehicle segment.It is our priority to manufacture tyres that can support the vehicle under required road and load conditions with better control on the road. Our objective has always been to producebest in class solutions for our customers making their travel safer and smarter, and this is one more such effort in the same direction.”

About CEAT Ltd ():

CEAT, the flagship company of RPG Enterprises, was established in 1958. Today, CEAT is one of India’s leading tyre manufacturers and has strong presence in global markets. CEAT produces over 15 million tyres a year and offers the widest range of tyres to all segments and manufactures world-class radials for: heavy-duty trucks and buses, light commercial vehicles, earthmovers, forklifts, tractors, trailers, cars, motorcycles and scooters as well as auto-rickshaws.

About RPG Enterprises ():

Mumbai head-quartered RPG Enterprises is one of India's largest industrial conglomerates. With over 15 companies in its fold, the group has a strong presence across core business sectors such as Infrastructure, Tyre, IT and Specialty. Established in 1979, RPG Enterprises is one of India’s fastest growing business groups with a turnover a turnover in excess of Rs.22,000 crore.

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