CareerTuners Networking Templates
Thank you so much for purchasing my networking templates! I would watch this video first, and then check out the guide titled “LinkedIn and Google guide” to learn how to find people to reach out to.
CareerTuners Networking Templates
Pipeline 1 -- Decision-Makers
Intro Email to an Executive
Intro Email to a Recruiter or Hiring Manager
Follow Up 1 (36 hours after the first email)
Follow Up 2 (10 days after Follow Up 1 if executive, 14 days if recruiter/HR)
Follow Up 3 (14 days after Follow Up 2), no response
Follow Up (If you got a response, but haven’t heard anything for 7 days.)
Thank You Note (recruiter/HR)
Thank You Note (Executive -- Send within an hour of your interview.)
Pipeline 2 -- Champions
Intro Email to a Stranger
Intro Email to Someone You Know
Intro Email to Someone You Met at a Networking Event
Exchange 1
Exchange 2
Ask
Follow Up 1
Follow Up 2
Thank You Notes + Conclusions
Pipeline 3 -- Informational Interviews
Intro Email to Someone You Know
Intro Email to Someone You Don’t Know
Exchange 1
Ask
Follow Up 1
Thank You Note
Miscellaneous
Asking for a recommendation
Connecting with someone who viewed your profile
Pipeline 1 -- Decision-Makers
Intro Email to an Executive
Subject: I help companies (result).
Dear (executive’s name),
Would you like to (result)? (Replace the preceding line with the following if you’ve done some research on the company.) I recently read that (describe the change you read about. This change can encompass a merger, expansion, acquisition, etc.).
As a (job title), I recently (achieved this major, spectacular achievement).
(Optional line if you have a referral) I had the pleasure of working with (referee) at (describe how you know them) and they recommended I get in touch with you.
A few of my accomplishments include:
- Major accomplishment #1 (super short, focus on numbers if possible)
- Major accomplishment #2 (super short, focus on numbers if possible)
- Major accomplishment #3 (super short, focus on numbers if possible)
If you’d like to achieve and sustain results such as these, let’s talk. My number is 310.750.1981.
Sincerely,
(your name)
P.S. You can check out more of my accomplishments on my LinkedIn profile here: linkedin.com/in/(your name)
Example
Subject: I help companies expand into new markets explosively.
Dear Georgia,
I recently read that NNN company will be expanding into the South-East market.
As a program manager, I recently oversaw business development efforts for MMM company in Japan, South Korea, and Indonesia which resulted in a 15% increase in our market share in telecom within just 15 months.
A few of my accomplishments include:
- Boosting total revenue by 9% due to my business development efforts in South-East Asia.
- Improved customer satisfaction levels by 20% by introducing a new, on-the-spot satisfaction level measurement method
- Introduced a new way of shortlisting vendors which has resulted in a cost saving of $5000/month.
If you’d like to achieve and sustain results such as these, let’s talk. My number is 310.750.1981.
Sincerely,
Uzo
P.S. You can check out more of my accomplishments on my LinkedIn profile here: LinkedIn.com/In/Uzo
Intro Email to a Recruiter or Hiring Manager
Subject: I help companies (result).
Hello ____,
Thank you for accepting my invitation to connect. I am a (job title) exploring my options in (industry). I wanted to reach out to you because I understand that you specialize in my industry.
May I send you my resume? I would welcome a conversation if you feel I am a good match for any of your open searches.
Sincerely,
(your name)
P.S. You can check out my work history and accomplishments on my LinkedIn profile here: linkedin.com/in/(your name)
Example
Subject: I help companies expand into new geographic markets.
Hello Liz,
Thank you for accepting my invitation to connect. I am business development manager exploring my options in the telecom industry. I wanted to reach out to you because I understand that you specialize in the telecom industry.
May I send you my resume? I would welcome a conversation if you feel I am a good match for any of your open searches.
Sincerely,
Uzo.
P.S. You can check out my work history and accomplishments on my LinkedIn profile here: LinkedIn.com/in/Uzo
Follow Up 1 (36 hours after the first email)
Subject (if executive): Do you need help with (result)?
Subject (if recruiter): Do any of your clients need help with (result)?
Hello ____,
I recently emailed you about (result). If it makes sense to talk, please let me know how your calendar looks. If not, who is the appropriate person to reach out to?
Example
Subject: Do you need help expanding into new markets?
Hello Georgia,
I recently emailed you about helping NNN company gain a greater market share in the telecom industry in the Japan, South Korea, and Indonesia region. If it makes sense to talk, please let me know how your calendar looks. If not, who is the most appropriate person to reach out to?
Follow Up 2 (10 days after Follow Up 1 if executive, 14 days if recruiter/HR)
Re: (same subject)
(name), is the below of any interest to you?
(paste intro email).
Example
Re: Do you need help expanding into new markets?
Georgia, is the below of any interest to you?
I recently read that NNN company will be expanding into the South-East market.
As a program manager, I recently oversaw business development efforts for OOO company in Japan, South Korea, and Indonesia which led to the company holding 15% of the telecom market share within the first 15 months.
A few of my accomplishments include:
- Boosting total revenue by 9% due to my business development efforts in South-East Asia.
- Improved customer satisfaction levels by 20% by introducing a new, on-the-spot satisfaction level measurement method
- Introduced a new way of shortlisting vendors which has resulted in a cost saving of $5000/month.
If you’d like to achieve and sustain results such as these, let’s talk. My number is 310.750.1981.
Sincerely,
Uzo.
P.S. You can check out more of my accomplishments on my LinkedIn profile here:
Follow Up 3 (14 days after Follow Up 2), no response
Re: (same subject)
(name) – I wanted to reach out to you one more time regarding (result). If I don’t hear back from you, I’ll assume that the timing isn’t right and I won’t contact you again.
If I can be of assistance, you can always contact me at 310.750.1981.
Sincerely,
(your name)
Example
Re: Do you need help expanding into new markets?
Georgia – I wanted to reach out to you one more time regarding gaining telecom market share within in the Japan, Indonesia, and South Korea region. If I don’t hear back from, I’ll assume that the timing isn’t right and I won’t contact you again.
If I can be of assistant, you can always contact me at 310.750.1981.
Sincerely,
Uzo.
Follow Up (If you got a response, but haven’t heard anything for 7 days.)
Subject: How we can use (process/tool) to (result)
Hi ____,
After our last (call/email), I got excited about (result) and wanted to share some ideas I had about how we could (achieve that result):
- Idea, no more than 2 lines
- Idea, no more than 2 lines
- Idea, no more than 2 lines
The possibilities really are endless.
(Your question regarding follow-up -- ask them how long they’re going to take to get back to you.)
Hope to tackle (problem) soon!
(your name)
P.S. I stumbled onto this (really useful article/tool) that sheds light on (what we discussed earlier).
Example
Subject: How we can use gain a competitive advantage for NNN.
Hi Georgia,
After our last call, I got really excited about expanding into new markets and wanted to share some ideas I had about how we could help NNN company gain a competitive edge over the competition:
- Local partnerships should be seriously considered on all levels: vendors, marketing, promotions, and business development.
- All promotional campaigns should be deeply localized to cater to the unique culture and the multiple languages spoken in the region.
- By using a few automation tools to eliminate duplication efforts, we can speed up service delivery, product creation, and the quotation process.
The possibilities really are endless.
If any of these ideas warrant further discussion, I’m free next week; when can I expect the next step?
I hope to tackle this new market expansion situation soon!
Uzo
P.S. I stumbled onto this really great article (link) that should shed light on the unique regional requirements of the Japanese consumer market.
Thank You Note (recruiter/HR)
Dear ____,
Thank you very much for referring me to (company)! I interviewed for (role) today and I think it went pretty well.
(Person) told me that they would be making a decision on who to hire by (date) and would be in touch with me then.
(Company) and the role felt like a good match for me. I would be happy to meet similar employers for jobs that require (skills).
If you can, please let me know how interested they are in me, and what I should be doing for follow up, in addition to the thank you notes I have already sent.
Looking forward to working with you in the future.
Sincerely,
(your name)
Example
Hey Liz,
Thank you very much for referring me to LLL company! I interviewed for a program manager position today and I think it went pretty well.
Johnny, one of the directors, told me that they would be making a decision on who to hire by the 19th and would be in touch with me by then.
LLL and the role felt like a good match for me. I would be happy to meet similar employers for jobs that require business development, program management, and multi-cultural experience.
If you can, please let me know how interested they are in me, and what I should be doing for follow up, in addition to the thank you notes I have already sent.
Looking forward to working with you in the future.
Sincerely,
Uzo.
Thank You Note (Executive -- Send within an hour of your interview.)
Good afternoon (name).
It was a pleasure speaking to you today about taking (company) to (result). Our conversation really got me thinking about (example of something similar you encountered in your professional experience, but didn’t get a chance to mention during the interview). While both (company) and (previous company you’re pulling an example from) have different goals and models, I learned a lot simply by studying how (comparison). (Talk about the comparison.)
If this warrants another conversation, I am free on (time) and can step by for a brief chat.
I look forward to hearing your thoughts.
My Warmest Regards,
(your name)
Example
Good afternoon Jeanette
It was a pleasure speaking to you today about taking Lifestyle Weekly online to boost overall readership. Our conversation really got me thinking about the New York Times, and the steps they have taken to boost their online readership. While both Lifestyle Weekly and the New York Times have different goals and models, I learned a lot simply by studying how they nurtured such a strong readership online without hurting their physical news presence. To balance out my findings, I also studied Cosmopolitan. I spoke to connections at both to develop a stronger understanding of the challenges they faced when making this transition.
I gathered my findings into a brief report, attached below. I hope you find it useful.
If the report warrants another conversation, I am free on Friday after 2 PM and can step by for a brief chat.
I look forward to hearing your thoughts.
My Warmest Regards,
Trevor
Pipeline 2 -- Champions
This pipeline is a bit more complex than the first because you’re asking someone to go out of their way to vouch for you to their hiring manager or CEO. This pipeline can be broken down into three parts:
- A flattery-based introduction
- Forming good will
- Leveraging that good will
Intro Email to a Stranger
There are multiple ways to start a note to a referral you’ve never met. The point is to make them feel really good about themselves. You can offer congratulations on:
- A personal achievement
- The company’s financial performance
- A specific company achievement
- An award won by the company or person
The key point is to figure out what you both have in common. What can be a good topic of discussion that you both can talk about?
Here’s the template we typically use at CareerTuners:
Subject: (Name), love your (article/tweet/post/what you are doing at (company))
Hi (name),
Introduction: Gently flatter the connection for something awesome they or their company have done recently. Examples below.
- I stumbled onto your profile/article/tweet when I was searching for information on solving a particular problem.
- I wanted to congratulate you on winning the Salesman of the Year award at UUU company.
- I recently read that your company have achieved record profits in its 10 year history and wanted to congratulate you personally on these results.
Form good will: Express interest in a specific part of their profile, like a specific accomplishment, a project, an interest, or hobby. Connect with them! It’s okay to make it personal. Examples below.
- When I looked you up, I noticed that you’re working on creating a viral referral marketing software. As a business owner, this immediately caught my eye because I never realized there was a way to engineer referrals the way your software does.
- While checking out your LinkedIn profile, I saw in your interests that you enjoy reading fantasy novels. Have you read the new Stephen King novel?
- I noticed in your volunteer experience that you’re looking for opportunities to join an organization board. I might have an opportunity that could interest you.
Conclusion: I look forward to being connected with you on LinkedIn and learning more about all the cool things you have going on.
Example
Subject: Lincoln, love your post on modern day marketing techniques to boost customer engagement
Hi Lincoln,
I stumbled onto your post while searching for fresh ideas to boost customer engagement. After finishing it, I felt rejuvenated. It’s been a while since I’ve read ideas like yours, which go back to the root of engagement building but in incredibly unique ways.
While checking your LinkedIn profile, I noticed that you’re seeking opportunities to serve on the board of volunteer organizations. I’m a member of the JJJ volunteer group based in Chicago and we’ve got an opening that I feel would be up your alley.
Let me know if you’re interested! I look forward to being connected with you on LinkedIn and learning more about all the cool things you’ve got going on.
Intro Email to Someone You Know
Hi (name),
(Ice breaker referencing a recent event in connection’s life/career).
How are things at work going?
Example
Hi Kenneth,
How’s the new baby doing? Maria tells me that you just got promoted. Congrats!
How are things at work going?
Intro Email to Someone You Met at a Networking Event
Hi (name),
It was great meeting you (when and where you last met). (Bring up a topic you talked about).
I did a bit more research on (topic) and found this really interesting article: (link)
The author discusses (idea -- add value to the conversation you had at the networking event).
What do you think of (doing something differently based on the article)?
Let’s also connect on LinkedIn! My URL is linkedin.com/in/yourname.
I look forward to staying in touch, (name)!
Example
Subject: Great meeting you at the happy hour!
Hi Jerry,
It was great meeting you last night at Columbia’s Business Professionals Happy Hour. I appreciated your insight into how Business Solutions Plus is using SalesForce to better track sales data.
I did some more research on business tools start-ups can use to improve their sales tracking and came across this program: (link)
At first glance, it seems like a dream come true. The program appears to offer all the necessities required for efficient sales data tracking, along with a couple more points that we discussed. Do you have any experience with this tool? Do you think it’s a worthy investment?
I’d like to connect with you in LinkedIn as well. My URL is linkedin/in/myname.
I look forward to staying in touch, Jerry.
Exchange 1
Send this email as a reply to their response to the Intro Email
Hey (name),
(Reaction to their reply.)
If it’s not too much trouble, I’d greatly appreciate some advice. (Describe scenario for which you’d like the Champion’s advice. Examples below)
- Describe a scenario from work and ask their opinion on what tool/software you could use.
- Get their opinion on the certifications in your LinkedIn profile. Make it clear what sorts of roles you’re interested in.
- Explain the kind of management role you want to pursue. Ask which soft skill areas you should focus on developing to achieve career progression.
-
(End on an easy-to-answer question).
Best Regards.
Example
Dear Mr. Scamander,