BIG WING INTERACTIVEManaged Display & RetargetingOrder Form

Please provide a few time slots for a conference call with BIG WING INTERACTIVE to gain more in-depth info needed for campaign. Dates are subject to availability.

PUBLISHER INFORMATION
Publisher: Big Wing Interactive / Big Wing Interactive / Oklahoman Media Company
Sales rep name:
Sales rep email address:
Sales rep phone number:
ADVERTISER INFORMATION
Advertiser name:
Website URL:
(Many campaigns will direct to one URL, but we can focus the campaign for multiple landing pages)
Start date/End Date: (start date no less than 4 business days from receipt completed form)
Campaign Delivery Metrics: / ☐Impressions / ☐Budget / ☐CPM
$ / $
Delivery Timetable / ☐Monthly / ☐Total(run of contract)
Campaign Duration
Minimum Duration Requirement: / A Cancellation Fee of $75 will be assessed if the minimum duration is not met.
Month to Month at Expiration of Duration? Note: A “No” will hard stop all Campaign activity at end of contract. / ☐Yes / ☐No
What platforms will this campaign run on? / ☐Site Retargeting
☐Targeted Display
☐Mobile App / ☐Search Retargeting
☐Audience Based Targeting
☐Hyperlocal
☐Other
MARKETING FOCUS
Primary Campaign Goals
GEO-TARGETING
Geo-Targeting: (list states and/or DMAs to be targeted) DMA = Designated Market Area
AD COPY and KEYWORDS
Will creative assets be provided or will BIG WING INTERACTIVEcreate? Attach if necessary.
Are there any restrictions on targets (placements/keywords/topics)? e.g. competition, contextual conflicts, etc. if yes explain
Landing Page URL’s for Ads:
RCF – Phone Tracking cost assessed during campaign planning.
Do You Require Phone Tracking? / ☐Yes / ☐No / Local or Toll Free
(if local list area code) / ☐Local
☐Toll-Free
Would You like Advanced Call Tracking with Analytics integration? (Integration records phone calls as “conversions” in Analytics and allows you to measure detailed information about what generated each call.) / ☐Yes / ☐No
Fee : To Be Determined
Destination (Termination) Number for Call Tracking / Phone Number:
Tracking Multiple roll-to numbers requires additional phone numbers for each location, and will require a $10 monthly cost per additional location.
Is the phone number listed on your website a Remote Call Forwarding tracking number?
REPORTING
Client contact name:
Client contact email:
Client contact phone number:
Reporting cycle:
Besides sales rep and client contact, anyone else who will receive reports?
(if so, list full name, email & phone)
Any other special concerns/instructions?

Process:

  1. Complete the form above and provide to your sales assistant for order entry with BIG WING INTERACTIVE
  2. Once ordered BIG WING INTERACTIVE Manager will assess the website for areas of interest or concern with an Search & Site retargeting campaign and/or Display only campaign
  3. BIG WING INTERACTIVEwill, upon request design creatives and return to client for approval OR accept creatives in approved formats for use in the campaign from the client.
  4. Upon approval of creatives BIG WING INTERACTIVE will enter them into approved search engines and / or programmatic platforms for use for the duration of the campaign.

Turnaround times:

4-5 business days to implement a new campaign, once all info is provided (after initial call with BIG WING INTERACTIVE)

1-2 business days to adjust an existing campaign.

Furthermore by signing below the customer agrees to the following:

Customer authorizes Big Wing Interactive to perform the following services on their behalf:

For the website: ______

BIG WING INTERACTIVE Marketing services are authorized, for the length of the agreement, to:

  • Have access to clients Google Analytics account for the purposes of tracking and entering goals / users for linking of AdWords and other SEM platform data.
  • Give access to said website for the purposes of inserting tracking codes, tracking pixels and Google AnalyticsOR perform these services for Big Wing Interactive in a timely manner.
  • Perform SEM, Retargeting, and Audience extension services as per agreement, including but not limited to:
  • Creating and/or managing Google Adwords account(s)
  • Creating and/or managing Retargeting & Display campaigns.
  • Creating & managing other Search Engine Marketing accounts in various online and offline toolsets

*Termination or suspension of your Remarketing Campaigns prior to the required minimum duration will be subject to a $75 Setup Fee per Campaign.

*Pausing your account for more than 4 weeks during the required minimum duration will be considered a cancellation and all terms and conditions of cancellation will apply.

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Business Owner / Website OwnerPrinted

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DateOklahoman Media Company Account Executive