ALAGAPPA UNIVERSITY

FACULTY DETAILS

/ Dr.S.Chandramohan
Date of Birth / 21-05-1970
Gender / Male
Department / Alagappa Institute of Management
Qualification / M.B.A., Ph .D
Designation / Reader
Address / Athirettipalayam,
K.Paramathy (po),
Karur (Dt)
Pin code / 639 111
Phone / 09994771155
Email / Lathamohan_sibi@yahoo..co.in
Website / www.aimkaraikudi.in
Fax / 04565 - 225202

University Studied UG and PG :

S.No / Degree / University / Year of Study
1 / B.com / Bharathiyar, CBE / 1991
2 / M.B.A / Bharathiyar, CBE / 1995

University Where Research done :

Name of the University / Year of Study / Area of Specialization
Bharathiyar, CBE / 1998 - 2002 / Marketing

PG Specialization (subjects) :

1. Marketing / 2. Finance

Total Research Experience (No. of Years): 7

Total Teaching Experience (No. of Years): 13

S.No / Institution / Position / Period
From / To
1 / Sri Vasavi college / HOD / 1996 - 2005
2 / Vallar college of
Engg. & Tech. / Asst. Professor / 2005 - 2006
3 / AIM / Reader / 2006 - till

Current Research Field :

1. Marketing / 2. Finance

No. of MPhil & PhDs Guided :

M.Phil / 7 / Ph.D / 5

Seminar/Workshops Attended :

(a) National :

S.No. / Title / Institution / Program Name / Period
1 / Nurturing Entrepreneurship / PSG College of Technology, PSG STEP / 1 day
2 / Public Speaking and Presentation Skills / Indian Jaycees, Speech Craft / 1 day

Papers Presented :

(a) National :

S.No / Title / Institution and Event Name / Period
1. / Retail Banking System in India / Vellalar College for Women, Emerging Trends in the Indian Retail Industry / March 2008
2.
: / CRM- Success Mantra to Service Sector / Periyar Institute of Management, Emerging Trends in Management / February 2008
3. / Women Entrepreneur in India / Annamalai University / April 2007
4. / Impact of Globalization and Upgradation / Vellalar College for Women, National Seminar on E-Environment / February 2008
5. / A Statistical model for profitability performance of state bank of India / Vellalar College for Women, Marching towards Emerging trends in financial Sector / February 2007
6. / IT-Innovations passenger Services / Sri Vasavi College, The Indian Railways towards a new Horizon- Challenges and Opportunities / January 2007
7 / CRM in Indian Service Sector-AN overview / Vellalar College for Women, UGC National Level Seminar on New Facts of Marketing / September 2006
8. / Profitability analysis of new private sector banks in India / Vellalar College for Women, RTAMS-2005 / August 2005
9. / Global Marketing Challenges Opportunities in Service Marketing / Navarasam College, Global Business Strategies / December 2004
10. / Intelligent Enterprise- Need of the hour / Vivekananda Institute of Information and Management Studies, Recent Trends in Management / September 2004
11. / Corporate Governanace and Business Strategies / Vellalar College for Women, The impact of LPG on the Indian Financial Sector / February 2004
12. / Relevance and Appropriateness of Management Strategies to CO-OP and Rural Enterprise / Sir Ramakrishna Mission Vidhyalaya, Management Strategies for Co-op and rural Enterprise / October 2002

(b) International Conference :

S.No / Title / Institution and Event Name / Period
1 / A Study on Role of NGO for Rural Development – A Case of Haramaya Woreda Integrated rural development by SHDI / Ethiopian Economic Association / From june 7 to 9,2007
2 / Argumemtation of Indian Banking services towards global standards / Muthayammal Engineering College, Galloping of Indian services towards global standards / 2 November 2006
3. / Marketing of Indian Life Insurance Services- Challenges and Opportunities / P.R.Institute of Management,
Emerging Trends in Global Business / February 6-7,2004
4. / Post Accreditation Initiatives on Quality Sustenence and Quality Enhancement / Vellalar College for Women, / February 2005

Papers Published :

(a) National :

S.No / Paper Title / Name of Journal, Volume No and Page / Year Publication
1 / Department Stores
(A study on consumer preference) / ICFAI journal of Advertising Express, page no. 21 / 2007
2 / RTGS in Indian Banking industry / Southern Economist, Vol. - 47, page no.- 27 / 2007
3 / The Role of women in Indian agriculture in the globalized Era / AGROBIOS, Vol.-6, page no. - 59 / 2007
4 / Consumer preference towards purchase of ready to eat food processed products / Food, Nutrition & Dietetics, vol.- 4, page no.- 51 / 2007
5 / Inventory management in sugar mills. / Kisan world. Vol.- 34, page no. -63 / 2007
6 / Profitability performance of SBI / GIM(journal of Management) vol.- 2, page no.- 49 / 2007
7 / Marketing of Indian life insurance services – challenges & prospects / Organizational
Management, vol.- 13, page no.- 18 / 2008
8 / Utilities of management strategies to cooperative & Rural Ventures / Tamil Nadu journal of cooperation, vol.- 8, page no.- 73 / 2008
9 / Customer relation strategies for health care service providers / GIM journal of management, vol.- 3, page no.- 2 / 2008
10 / Live happy and healthy – Stress management / Kisan world, vol.- 35,page no.- 9 / 2008
11 / A study on leadership style / Management scientist, vol.- 8, / 2009

Exposures as Resources persons/ Chairpersons, etc :

S.No / Name of Conference / Seminar/ Workshop / Institution and Place / Date
1. / GEN-NEXT 2008 / Maharaja College for Women, Erode / 19 & 20 th March 2008
2. / Marching towards emerging trend in Financial Sector / Vellalar College for women / 1 & 2 nd February 2007
3. / Globalization: A BOON OR BANE / Cherran’s Arts and Science College Kangayam / 7 th February 2004

Membership in Professional Bodies :

S.No / Name of the institution and place / Capacity / Status
1. / Indian Jayesees / President 2004
2. / Indian Society For Technical Education / LIFE MEMBER