Publish Date : Dec 01 2011

About Destiny-2000 Ltd.

Destiny-2000 Ltd. is one of the largest multi-level marketing companies of the world. About 3.6 million Distributors have joined the company since its inception in December 2000. Having its corporate office in Dhaka Bangladesh, it has branches all over the country.

With the goal to create self-employment opportunities formillions of educated-unemployed youths of Bangladesh, the company started its journey on a very rough road.Since the marketing concept was new in Bangladesh, the company started to face with many difficulties from the beginning.The concept was misunderstood by many people, even by some of the government agencies.

However, under the dynamic leadership of its Managing Director, Mr. Mohammed Rafiqul Amin, the company could overcome those, and made a remarkable progress down the road.

During this period, the company has made significant contributions to the economy of Bangladesh, by payingnot only huge amount of taxes to the government, but also enlisted a large number of new taxpayers. With 1800 employees at present, the company has 26 sister concerns.

To bring a real change in thesociety as a whole, the company has been contributing a lot from the agricultural to the cultural sectors.Its contribution to fight against the sufferings of the humanity is remarkable. Always it stood with the people who were devastated with the natural calamities. And thus it translates its slogan into reality: Together we build our dream.

Overview

Name of the Company:DESTINY-2000 LTD.

Nature of Business:Direct selling.

Date of Registration:14 December 2000. Registered with the Joint stock companies & Firms, under the Ministry of Commerce.

Registration Number:C-42075 (1434)/2000.

Trade License No. :1227, Dhaka City Corporation, Area-36,Date of issue: 03/01/2001.

Tax Identification Number (TIN):1412009196, Tax area: 04, Dhaka(South).

VAT Registration No.:9021057474.

Membership: Dhaka Chamber 0f Commerce Industries (DCCI). Registration No-10756, Date: 11/11/2001.

Chairman:Mohammad Hossain

Managing Director:Mohammad Rafiqul Amin

Employees: 2800

Total Number of

Consumer-Distributors :4.3 Million

Yearly Turn over: US$ 70 million

E-mail :

Web:

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Publish Date : Dec 01 2011

Mission

The Mission of Destiny Group is to make Bangladesh free from unemployment. It is needless to mention here that, unemployment is the biggest obstacle on the way to our advancement. Andit is the main cause of all sorts ofsocial and family unrest. To get rid of this curse, and to salvage our youths from thenightmare of financial crisis, Destiny Group has established 26 companies with millions of employment opportunities. The curse of unemployment is not confined within the urban areas only rather it is deep rooted in the rural areas. Most of our agriculture farmers remain unemployed for months from harvesting one crop to the other. So, to provide them with employment, Destiny Group has been implementingsomeunique programs as tree plantation, cultivation and crop sharing, agro industries etc.


Vision

Bangladesh: a country, free from unemployment” is the vision of Destiny Group. To get rid of the curse of unemployment, Destiny Group believes in creating the self employment opportunities throughout the country. And of course, the group has already marked an epoch-making task in the history of our employment.

Vision-2012

Goals to be achieved by December 2012 is called Vision-2012

Creating self employment opportunities for 10 Million youths

Countrywide Tree plantation of 16 million saplings

Crop sharing with 2 million farmers

Establishing Destiny Sales Training Centre-the DSTC in all the districts.

Establishing 7 Destiny International Business Center (The DIBC) towers for regional business development.

Establishing 7 Medical College Hospitals in all 7 Divisional Head Quarters.


List of Present DIRECTORS

SL / Name / Designation
1 / Mohammad Hossain / Chairman
2. / Mohammad Rafiqul Amin / Managing Director
3. / Mohammad Gofranul Haque / Deputy Managing Director & Head of the marketing.
4 / Mohammed Sayeed-ur-Rahman / Director Finance
5. / Md. Mesbah Uddin Swapon / Director Assets Mn
6. / Mrs. Selina Rahman / Director
7. / Engr. Nepal Biswas / Director
8. / Syed Sajjad Hossain / Director
9. / Md. Irfan Ahmed Sunny / Director
10. / Mrs. Jamshed Ara Chowdhury / Director
11. / Mrs. Farha Diba / Director
12. / Lt. Gen. M. Harun-Ar Rashid BP (Rtd.) / Director

Destiny-2000 Ltd, has drawn an ambitious program underscoring emphasis on the following:

  • The number of Distributors to reach 10 million by Dec. 2012.
  • 6 Regional Offices to be setup in addition to the existing 7 Divisional Offices.
  • Number of Branch Offices to be enhanced to 500
  • 480 Training Sales Centers and 6800 Regional Distribution centers (RDC) to be set up.
  • 500 more IRDC-one in each District to be set up.

The main business activities of the company include, inter-alia; Direct sales, Network Marketing, Manufacturing, Import and Export.

Destiny-2000 Ltd. has also taken steps to expand marketing areas outside the country. To this end, joint venture arrangements have been made with the following international Companies:

►Videocon, India,

►Nature Perfect, Thailand,

►Skin Code, Switzerland

►Hair Again, China (Joint Venture)

►AIM Food, Manufacturing SDN Malaysia

Destiny-2000 Ltd. has adopted latest IT Technology of Advance ERP system to enrich enterprise resourcing planning system, expedite online products distribution system and the real time online commission payout system to ensuring proper track recording and maintainingthe business information of its Distributors day to day sales. Destiny has applied and adopted modern Hybrid Binary –matrix sales system (which is the combination of binary matrix and single unit uni-level sales system) and commission payout system which is known as geometric sales system of direct selling. This system is consisting of Balance Binary Matrix for weekly payout and HPD retail sales commission, which is suitable and easily understandable for mass people of Bangladesh. TheHigh performance distributor (HPD) payout system is used for giving retail profit to direct seller distributor only for their single effort, and royalties to their respective up line sales leaders’ weekly basis as well.

Destiny-2000 Ltd. is interested in constant contacting with world leading direct selling Companies of USA, Canada, Europe, Asia’s well-known companies, such as in Malaysia, Japan, Korea, Thailand, Indonesia, China, India and many other Countries.

MARKETING COMMITMENTS

  1. Producing locally health care products, natural Food supplements, personal care, home care, kitchen care,home appliances and any other essential products and to make it available to its valued customers is Destiny-2000 Ltd. is main concern and objectives too.
  1. Destiny’s sister concern, Air Destiny Ltd started operation on 29th April , 2004 initially with the objective of providing service to travelers and tourists. Negotiations are underway with various Aircraft leasing companies for taking lease of Aircrafts to introduce domestic Air Line operation and Cargo Services.
  1. Destiny Multi-purpose Co-operative Society Ltd. (DMCSL) a community banking system started operation on 23/04/05 with the objective of developing small / medium entrepreneurs providing then micro credit facilities for easy accessibility of the Sponsors to such financing. By now, over 600,000 distributors of Destiny-2000 Ltd have become shareholders of DMCSL and operating their saving accounts with it.

Destiny as group of companies:

  1. Destiny-2000 Ltd.
  2. Destiny Shopping Center Ltd.
  3. Air Destiny Ltd.
  4. Destiny Electric & Electronics Industries Ltd.
  5. Destiny Multipurpose Co-operative Society Ltd.
  6. Destiny Foundation Ltd
  7. Destiny Tree Plantation Ltd.
  8. Destiny Transport System Ltd.
  9. Destiny-Diamond Builders Ltd.
  10. Destiny Media & Publication Ltd.
  11. Configure Housing Ltd
  12. Destiny Hitachi Electric Industries Ltd.
  13. Boishakhi Media Ltd.
  14. Destiny Medical College & Hospital Ltd.
  15. Destiny Agro Industries Ltd.
  16. Destiny Printing & Packaging Ltd.
  17. Destiny Developers Ltd.
  18. Destiny Printing Press
  19. Destiny SASSCO Properties Ltd.
  20. Destiny Environment & Savings Energy Ltd.
  21. Destiny Airways System Ltd.
  22. Destiny Life Insurance Ltd.[Proposed]
  23. Destiny Consumer products Ltd.
  24. Destiny Nihaj Jute Spinners Ltd.
  25. Destiny Printing Press.
  26. Best Aviation Ltd.
  27. Diamond Consortium Ltd (DCL) And many more is coming…

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