Trip of a Lifetime Sweepstakes Entrants

Lighthouse List Company

Universe: 6.2 Million

12 Months: 2.9 Million

Monthly: 241,900

Hispanic L3M: 60,000

Hispanics: 496,000

DESCRIPTION

These responsive consumers have all entered a sweepstakes offering a "Trip of a Lifetime" valued at $10,000.00. Sweepstakes form was received with purchase of electronics, computer hardware and software at point of sale. A copy of purchase receipt and/or sweepstakes entry were mailed in by consumers.

AVERAGE UNIT of SALE was $229.00

SOURCE

Point of Sale and Direct Mail

&Warranty

SELECTION INCLUDES

Name & Address

Income/Geography/Age/Credit Card, etc.

RECOMMENDED USAGE

Vacation, Cruise & Travel Agencies, Catalogs Accessories, Contests, Magazine and Sweep Offers.

Base $90 /M

Selection Charges:

Phone $10/M

Geography 5/M

Age 5/M

Income 5/M

Credit Card 10/M

Addressing:

4-up Cheshire N/C

4-up P/S Labels $7.50/M

Magnetic Tape $25/Flat

Key Coding $2.50/M

Zip Tape Set-up $5/M

Terms:

Minimum Order is 5,000 names.

Pre-Pay for all first time customers.

Sample mail piece required with order. Cancellations after mail date require payment in full. 20% discount for recognized brokers. Delivery in 7 business days. This is a one-time rental only.

Trip of a Lifetime Sweepstakes Entrants

PARTIAL USAGE

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¨ Universal Readers**

¨ Supreme Software**

¨ Daily News

¨ Global Profits Puzzle

¨ Bank of Montreal**

¨ Rockwood Gardens

¨ Fairfield Communites

¨ Frederick’s of Hollywood

¨ Hemisphere Tour & Travel

¨ MBNA Canada**

¨ American Express**

¨ American Express/ Canada**

¨ Chase Manhattan Bank*

¨ American On Line**

¨ Trend West Vacations**

¨ National Magazine Exchange

** Indicates continuation