Small Business Management/NFTE
September Do Now’s
Thur. 9/1/11
Have you ever considered starting your own business? Why or why not?
What are some characteristics that you think entrepreneurs might have? List at least 4.
Fri. 9/2/11
How do employees differ from entrepreneurs?
What would be the best thing about being an entrepreneur/ what would the worst thing be?
Tue. 9/6/11
Go to http://en.wikipedia.org/wiki/Julian_Beever
Is Julian Beever an entrepreneur?
What does he do? How does he make his money? Be sure to check out his official website to really see some of his work.
What do YOU think of Julian Beever?
Wed. 9/7/11
Go to www.scentair.com
**What does this company sell?
**Is it a product or a service?
**What Root(s) of Opportunity do they take advantage of? Explain briefly
Go to “Scent Studies” and click on Florida Hospital.
**What was ScentAir able to help this hospital accomplish?
Go to Scent Marketing and click on Scent 101. Read through the facts.
**Is there any difference between the male and the female sense?
Thur. 9/8/11
Using the following characteristics pick three you feel are your strongest and explain why you choose those three.
Energetic, Honesty, Optimistic, Leader, Determination, Responsibility, Organized, Creative, Desire, Risk Taker, Understanding
Fri. 9/9/11
Go to www.kiva.org
**What does this organization do?
**Choose 1 person in need and write a couple sentences about them.
**Where are they from?
**How much do they need? To do what?
**Would you participate in this activity? Why or not? Explain
Mon. 9/12/11
Go to www.bigbellybanks.com
Who started this business and what do they sell?
Who is their target market?
Choose 1 specific product.
What is it and how much is it?
What do you think of this business?
Tue. 9/13/11
Go to http://www.photoboothdude.com/
What does this company sell?
Find the pricing for one specific product they offer.
What is their competitive advantage?
Who is most likely their target market?
What do you think of this company and their product?
Wed. 9/14/11
Go to http://www.nftesurveys.com/survey/385539/1eef
Try to take the pre-NFTE survey. Take this very seriously. NFTE tries to assess what you know at the beginning and again at the end of the course. We want to show them you have learned something by the end.
Thur. 9/15/11
Go to www.uptownconsignment.com
**What does this company sell?
**Is it a product or a service?
**What Root(s) of Opportunity do they take advantage of? Explain briefly.
**Go to their link “How to Consign”—what is consignment?
Fri. 9/16/11
What does this statement mean to you? “Where people see problems, entrepreneurs see opportunities”
Mon. 9/19/11
Look at these letters that represent different companies. Have the companies branded themselves well? See if you can name all the companies.
Tue. 9/20/11
What does the term innovation mean to you? Tell me one idea you had for an innovative drink or innovative franchise.
Wed. 9/21/11
What is a slogan? Do most businesses have a slogan? Give three examples of a slogan. What would be another word for slogan?
Thur. 9/22/11
Look at these slogans and tell me the name of the company:
1. We try harder.
2. When you care enough to send the very best.
3. Where’s the beef?
4. You deserve a break today!
5. Be all you can be.
6. The ultimate driving machine.
7. Time to make the doughnuts.
Fri. 9/23/11
Look at the three different logos for CIGNA. Each on represents a specific time period of the company’s existence. Why would a company change its logo? Can you put the logos in the correct order from earliest to present.
Mon. 9/26/11
Who is the sandwich generation?
Who are the baby boomers?
Who are blue collar workers?
Who are white collar workers?
Tue. 9/27/11
What is a QR Code?
What does QR stand for?
How can the QR Code be used for marketing of a product?
Wed. 9/28/11
Go to http://www.frownies.com/
What do they sell?
Who is their target market?
Choose 1 specific product. What is it and how much is it?
What do you think of this business?
Thur. 9/29/11
Go to http://www.singtex.com/
What do they sell? *check out the Product link
Who is their target market?
Check out their product ICE-CAFÉ. What makes it so special?
What is/are their competitive advantage(s)?
Fri. 9/30/11
Tell me how is Dale and Thomas being philanthropic? How are they using the philanthropy for marketing purposes?