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GORDON FARRELL

Home Phone: (604) 738-6220

Cell Phone: (604) 307-6484

Email:

#303 - 2036 York Avenue, Vancouver BC V6J 1E6

DEMONSTRATED SKILLS & ABILITIES:

¨ Reach & exceed company sales goals for area of my responsibility.

¨ Communicate information & ideas clearly.

¨ Work independently or with others in a mature & professional manner.

¨ Perceptive & responsive when dealing with individuals or groups.

¨ Product seminars or presentations to individuals or groups.

¨ Promote a positive atmosphere & company image.

¨ Adaptable to changing products & varied technical situations.

¨ Handle a variety of tasks & responsibilities simultaneously.

¨ Make sound judgements based on personal knowledge & experience.

¨ Attention to details, in all duties, including written words & numbers.

¨ Proper phone etiquette, booking, scheduling & keeping appointments.

¨ Excellent computer hardware & software knowledge.

¨ Experienced with networks, the Internet & construction of web pages.

¨ Enthusiasm & a willingness to work hard.

EMPLOYMENT EXPERIENCE:

¨ Westburne Electric Supply (BC), Burnaby, BC - Jan. 98 to Present -

Industrial Controls Product Manager, Automation Group Internet site: www.ab.com

¨ Market Group Ventures Inc., Shawnigan Lake, BC - Nov. 94 to Jan. 98 - Sales Manager

Internet site: www.mgvinc.com

¨ John Crane Canada Inc., Burnaby, BC - Nov. 88 to Nov. 94 - Technical Sales Rep.

Internet site: www.johncrane.com

¨ Western Scale Co. Ltd., Port Coquitlam, BC - Nov. 87 to Nov. 88 - Electronics Technician

Internet site: www.wescale.com

¨ Sony of Canada Ltd., Richmond, BC - Nov. 86 to Nov. 87 - Electronics Technician

Internet site: www.sony.ca

¨ Aabex Electronic Services, Vancouver, BC - Nov. 85 to Nov. 86 - Electronics Technician


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Gordon Farrell

EDUCATION:

¨ Continuous interest and study regarding business trends, computers & the Internet.

¨ Electrical System Products - Electrical Distributor Guided Education, 1999

¨ Industrial Control Automation University - Rockwell Automation, 1999

¨ Sales Training Workshop, 1993

¨ Mechanical Maintenance Skills Development Course, 1989

¨ Diploma of Technology in Electronics, 1984 - Electronics Engineering Technologist - Camosun College, Victoria, BC Internet site: www.camosun.bc.ca

¨ Graduated Grade 12, 1978 - Esquimalt Senior Secondary, Victoria, BC

RESPONSIBILTIES PRESENT & PAST:

¨ Created & implemented business plans to increase sales of industrial/commercial electronic & electrical control system products.

¨ Designed & executed marketing programs for product sales through a network of sales personnel.

¨ Provided ongoing technical training for updated & new products through a network of branch offices in many locations.

¨ Researched sales potential in USA & Canada; establishing goals by State & Province.

¨ Found & established contact with potential product distributors & end users.

¨ Created & implemented distributor sales incentive programs & promotions.

¨ Set-up, implementation & office training for database & fax broadcast software.

¨ Assisted with layout, creation of text & information for the implementation of company website.

¨ Layout, proofing, creation of text & information for product catalogues & leaflets.

¨ Developed trade show exhibits & materials for attendance at national industry trade shows.

¨ Provided demonstrations, seminars & training on multiple or specific products.

¨ Travelled throughout the USA & Canada for presentations to existing & potential new customers.

¨ Promoted product sales to industry related OEM's, resellers, as well as end users.

¨ Presentations & assistance to all levels in Management, Engineering, Production & Sales.

¨ Implemented a mechanical aptitude & knowledge of varied industrial processes & equipment.

¨ Assisted customers with product selections using prior knowledge or research into their equipment & processes.

¨ Diagnosed & repaired electronic equipment & control systems often involving both hardware & software for consumer & industrial products.

PERSONAL:

¨ Birthdate: August 26, 1960

¨ Excellent health. Interests include people, computers, reading, fitness, music, outdoor activities & travel.

REFERENCES:

¨ Reference contacts can be provided upon request.