Georgia Tech’s 46th Annual Basic Economic Development Course

March 12-15, 2013Atlanta, Georgia

Global Learning Center Auditorium – Room 222

THEME: “Re-Thinking Economic Development in a Time of Transformation”

AGENDA

Tuesday, March 12, 2013

7:30 a.m. – 8:30 a.m. Registration

8:30 a.m. – 9:30 a.m. Networking Breakfast – Georgia Tech Atrium

9:30 a.m. – 10:00 a.m. BEDC Opening Session/Welcome

Speaker: Charles Ross – Georgia Tech Enterprise Innovation Institute

Speaker: Hortense Jackson – Georgia Tech Enterprise Innovation Institute

10:00 a.m. – 10:30 a.m. Georgia Tech’s Overview of Professional Education Services

Speaker: Dr. Leo Mark– Georgia Tech Professional Education

10:30 a.m. – 11:30 a.m. Keynote Address:

Speaker: Vicki Horton – SC&H Group

11:30 a.m. – 11:45 a.m. Q & A Session

11:45 a.m. – 12:00 p.m. BEDC Group Photo Session

12:00 p.m. – 1:00 p.m. LUNCH – (ATRIUM)

1:00 p.m. – 1:15 p.m. BREAK

1:15 p.m. – 2:15 p.m. Managing Economic Development Organizations – The Landscape

Speaker: Ed Nelson – EAN International Consulting

2:15 p.m. – 2:30 p.m. Q & A Session

2:30 p.m. – 3:30 p.m. Managing Economic Development Organizations – Case Study: Gwinnett Partnership

Speaker: Nick Masino – Gwinnett Partnership

3:30 p.m. – 3:45 p.m. Q & A Session

3:45 p.m. – 4:00 p.m. BREAK

4:00 p.m. – 4:45 p.m. Real Estate and Reuse – Commercial Development

Speaker: Jim O’Bryan – Georgia EMC

4:45 p.m. – 5:00 p.m. Q & A Session

5:00 p.m. – 6:00 p.m. Real Estate and Reuse – Commercial Development Case Study: Lee County

Speaker: Winston Oxford – Lee County Development Authority

6:00 p.m. – 6:15 p.m. Announcements/Wrap Up

Wednesday, March 13, 2013

7:15 a.m. – 8:00 a.m. Networking Breakfast – Georgia Tech Buzz Break Area

8:00 a.m. – 10:00 a.m. Economic Development Strategic Planning

Speaker: Lisa Collins – Early County 2055

10:00 a.m. – 10:15 a.m. Q & A Session

10:15 a.m. – 10:30 a.m. BREAK

10:30 a.m. – 11:45 a.m. Economic Development Research

Speaker: Ellen Anderson Cutter – Market Street Services

11:45 a.m. – 12:00 p.m. Q & A Session

12:00 a.m. – 1:00 p.m. LUNCH ON YOUR OWN

1:00 p.m. – 2:45 p.m. Marketing and Attraction

Speaker: Gene Stinson – SEDC

2:45 p.m. – 3:00 p.m. Q & A Session

3:00 p.m. – 3:15 p.m. BREAK

3:15 p.m. – 4:15 p.m. The Rise of Social Media Marketing in Economics Development

Speaker: Suzanne Barnett – UGA Small Business Development Center

4:15 p.m. – 4:30 p.m. Q & A Session

4:30 p.m. – 5:30 p.m. Workforce Development

Speaker: Debra Lyons – ATC, Inc.

5:30 p.m. – 5:45 p.m. Q & A Session

5:45 p.m. – 6:00 p.m. Announcements/Wrap Up

Thursday, March 14, 2013

March 14, 2013

7:30 a.m. – 8:00 a.m. Networking Breakfast – Georgia Tech Buzz Break Area

8:00 a.m. – 9:00 a.m. Healthcare and Economic Development

Speaker: Don Betts – Georgia Tech Enterprise Innovation Institute

9:00 a.m. – 9:15 a.m. Q & A Session

9:15 a.m. – 11:15 a.m. Business and Retention

Speaker: Crystal Morphis – Creative Economic Development Consulting, LLC

11:15 a.m. – 11:30 a.m. Q & A Session

11:30 a.m. – 12:30 p.m. LUNCH ON YOUR OWN

12:30 p.m. – 1:30 p.m. Entrepreneurship and Small Business (Panel Discussion)

Moderator: Greg King – Georgia Tech Enterprise Innovation Institute

Panelist: Mary Ellen McClanahan – Georgia Department of Economic Development

Panelist: Charles Ross – Georgia Tech Enterprise Innovation Institute

1:30 p.m. – 1:45 p.m. Q & A Session

1:45 p.m. – 2:45 p.m. Entrepreneurship and Small Business: SBDC Networks

Speaker: Eric Bonaparte – UGA SBDC

2:45 p.m. – 3:00 p.m. Q & A Session

3:00 p.m. – 5:00 p.m. Ethics in the Economic Development

Speaker: Joy Wilkins – UGA SBDC

5:00 p.m. – 5:15 p.m. Q & A Session

5:15 p.m. – 5:30 p.m. Announcements/Wrap Up

Friday, March 15, 2013

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7:15 a.m. – 8:00 a.m. Networking Breakfast – Georgia Tech Buzz Break Area

8:00 a.m. – 9:00 a.m. Economic Development Finance

Speaker: Thelma Adams Johnson – ACT, Inc.

9:00 a.m. – 9:15 a.m. Q & A Session

9:15 a.m. – 9:30 a.m. BREAK

9:30 a.m. – 10:30 a.m. Economic Development Finance - Local Impact Analysis

Speaker: Alfie Meek – Georgia Tech Enterprise Innovation Institute

10:30 a.m. – 10:45 a.m. Q & A Session

10:45 a.m. – 11:45 a.m. How to Effectively Work with Site Selectors

Speaker: Vicki Horton – SC&H Group

11:45 a.m. – 12:00 p.m. Q & A Session

12:00 p.m. – 1:15 p.m. WORKING LUNCH: IEDC and the Certification Process

Speaker: Skip Teaster – Carl Vinson Institute of Government

1:15 p.m. – 3:15 p.m. CLOSING SESSION

Speaker: Mac Holladay – Market Street Services, Inc.

3:15 p.m. – 3:30 p.m. Q & A Session

3:30 p.m. – 3:45 p.m. Wrap Up/Graduation

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