GEORG JENSEN DEBUTS ZAHA HADID COLLECTION IN THE UAE

The Lamellae jewellery collection by the late Iraqi architect now available in the UAE

Dubai, UAE, September 2016 – Georg Jensen, the Danish design house, has proudly launched the Zaha Hadid collection, the last completed project by the globally renowned late Iraqi architect and designer. The exclusive red carpet launch event which took place at the Dubai Opera House, was gracefully attended by H.E. Merete Juhl the Danish Ambassador to the UAE, Mr. Hashim Consul General of Lebanon in Dubai and the Northern Emirates, and renowned Iraqi composer, poet and singer Kazem el Saher. The visionary collection comprises of eight sculptural, sensually expressive rings and cuff bangles, inspired by the architectural silhouettes of Hadid’s buildings.

Created in either sterling silver or black rhodium-plated set with black diamonds, the collection is designed to reference the sculptural forms and curves of Hadid's most famous buildings. It takes reference from natural silhouettes seen in some of her structures including striped reliefs and dramatic lines. Both distinctive and innovative, yet also timeless, the items in the Zaha Hadid collection introduce a new way of thinking about jewellery and design.

“Being a design house renowned for artistic bravery and collaborating with leading designers, we are very proud to have had the chance to work with a visionary designer like Zaha Hadid before her passing. The collection is bold and iconic which reflects the true Georg Jensen brand identity,” said Eva-Lotta Sjöstedt, CEO of Georg Jensen.

Being so immaculately designed, the rings sweep gently across the hand or soar playfully above the finger; and the elegant cuff bracelets engage in a natural play of light, wrapped around the wrist in a deceptively simple twist of silver. The silver naturally alternates between a polished and matte effect, while the black rhodium pieces lend a subtle gleam to graphic, architectural forms.

Also commenting on the launch, AW Rostamani Lifestyle General Manager, Joseph Faddoul, said: “It is a very proud moment for AW Rostamani Lifestyle to be part of a launch of such a distinctive collection in the UAE for one of the greatest architects of the age. This collaboration was a natural fit and launching it in the UAE goes in line with our commitment to continuously introduce differentiated offerings and new concepts to the market.”

Zaha Hadid is one of the world’s most renowned Middle Eastern architects, having designed sports stadiums, theatres, opera houses, art galleries, shoes, and cars around the world - among other objects. She passed away from a heart attack in March 2016.

ENDS

About Georg Jensen:

Georg Jensen is a Danish design house renowned for artistic boldness, superior craftsmanship and visionary collaborations with leading artists and designers. Founded in 1904 by master silversmith Georg Jensen, the company creates Scandinavian designed collections including sterling silverware and flatware, jewellery, watches, and a home collection.

About AW Rostamani:

AW Rostamani Lifestyle, founded in 2012, member of AW Rostamani Holding and one of the Middle East’s key retail companies. Headquartered in the UAE, the retail group operates in the GCC and MEA region. As an expert in retail and distribution, AW Rostamani Lifestyle has become a major player in the fashion, jewelry and homeware sectors regionally, with a portfolio that includes numerous leading international and regional brands including Georg Jensen, Graffiti, Vhernier and Apartment 51.

AW Rostamani Lifestyle Marketing and Communication

Ahmad Ibrahim

Group Head Marketing and Communication

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Nada Darraj

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