C A R O L H U B B A R D
6253 Colony Circle
Colorado Springs, CO 80919
719-660-4142 (cell) CarolHubbard.com
PROFESSIONAL PROFILE:
Communications Professional with more than 10 years in corporate and marketing agency settings, and an MA in International Studies with concentrations in Communication, Human Rights and International Security. A proven strategist and “continual learner” with a superb work ethic.
Energetic, Successful Team Leader with solid business acumen and conflict resolution training who liaises effectively with stakeholders and co-workers at all levels. Takes initiative, works collaboratively and flexibly, and delivers exceptional results on time.
Award-Winning, Versatile Writer (corporate, marketing, brand, PR and academic) whose clear, concise and compelling copy effectively promotes issues, policies, products and organizations.
EXPERIENCE:
LifeWorks Communications Colorado Springs, CO
Contract Writer-Editor 2005 – present
· Key responsibilities: Strategic communications planning. Writing major donor appeals, briefing materials, press releases, newsletters, and TV and radio spots. Proofreading and editing e-bulletins and newspaper articles.
· Clients: CSK Strategic Marketing Group, Global Colorado Initiative, Denver Council on Foreign Relations, and two international journalists.
CSK Strategic Marketing Group Colorado Springs, CO
Senior Strategic Writer 2009 – 2010
· Key responsibilities: Concepting and writing a full range of fundraising and marketing projects including donor newsletters; direct mail; product packaging; email, print, web and radio ads; event catalogs; and brochures; developing client brands; maintaining departmental adherence to the Associated Press Stylebook and client brands.
The M Group Colorado Springs, CO
Associate Creative Director 2006 – 2009
Senior Copywriter 2001 – 2006
· Key responsibilities as an ACD: Hiring, supervising and mentoring fast-paced creative team of 6 people specializing in direct mail, fundraising appeals, brand development, and donor communication. Writing all senior-level projects. Directing and overseeing copy and design. Coordinating work flows with project managers and print buyers. Making client presentations.
· Key responsibilities as a Senior Copywriter: Concepting and writing CEO and corporate communications; high-level donor appeals; annual reports; direct mail; product promotions; and print, radio and web campaigns. Supervising junior copywriter and proofreader. Overseeing adherence to style guides and client brands. Editing client-generated copy.
· Key achievements: My creative team produced 70 percent of The M Group’s fundraising and direct mail projects, generating $50 million a year in revenue for our clients. Our creative director characterized my team as "the most productive and cohesive" one in our agency. Eight (8) of my writing projects won ADDY Awards at regional competitions (Chicago) and locally (Colorado). I persuaded senior management to send writers to Direct Marketing Association training events in San Francisco ― saving the agency $100,000/year in costs for outside marketing consultants.
MEMBERSHIPS AND AWARDS:
· Public Relations Society of America, Denver Council on Foreign Relations, Board of Directors of the West Michigan Association of Communications Professionals (3 yrs.), Forecasting World Events (a not-for-profit effort of The Intelligence Advanced Research Projects Activity; personal accuracy rating is in the top 6% of 1,925 forecasters)
· ADDY (US Advertising Federation) Awards: Silver medal (regionals); gold-silver medals (local)
SKILLS:
Certifications: Direct Marketing Association-certified Advanced Copywriter
Computer: Proficient in Mac and PC operating systems, Microsoft Office, and social media
Database: Raiser’s Edge donor management database administrator
Graduate Record Exam Score Rankings (2008): Verbal (98th percentile), Analytical Writing (96th percentile), Quantitative (69th percentile)
Foreign Languages: Spanish (proficient) and French (basic)
Overseas Experience: Have lived and traveled independently in Mexico, Europe and Israel
EDUCATION:
Josef Korbel School of International Studies, University of Denver Denver, CO
MA in International Studies
· Concentrations: Communication, Human Rights and International Security
· Coursework: Professional Communication; Cross-Cultural Communication; Crisis Communication; Conflict Resolution; Issues in Policy Making; Economic Development; Advanced Fundraising; U.S. National Security Policy; Homeland Security, Civil Society and Human Rights; U.S. Foreign Policy; Security and Defense Analysis Methods; International Security and Human Rights; Security and Strategy; International Security and Human Rights; International Law and the War on Terror; Democracy and Militarism in Latin America; Comparative Politics
· Honors/Awards: 2011 Presidential Management Fellowship (pmf.opm.gov; was one of 850 chosen from 9,100 graduate and law students nominated by their schools), Denver Council on Foreign Relations "Earl T. Hogue Meritorious Graduate Student" Award, Founder’s Merit Scholarship and Robert Anderson Scholarship, graduated summa cum laude
University of Arizona Tucson, AZ
BA in Anthropology
· Applicable Coursework & Activities: Sociology, Logic, Cultural Anthropology, Spanish, French; co-founder/contributing editor of ‟The Chichimeca” (Anthropology Dept. newsletter for 20 years)
· Honors/Awards: Elected to Phi Beta Kappa and Phi Kappa Phi honor societies; University of Arizona Honors Program; Samuel Morris Memorial Scholarship and Kenyon Pyle Vance Scholarship; member of National Geographic-sponsored UA/Harvard Cozumel Archaeological Project; graduated magna cum laude