1The expected value of perfect information places an upper bound as to what one might be willing to pay for additional information to aid in making a decision.

  1. True
  2. False

2You have the following expectations based on your analysis of a process. You believe that there is a 50% chance of being moderately effective and a 20% chance of being highly effective: You are trying to decide whether to do testing before making a decision.

Ineffective / Moderately Effective / Highly Effective / Expected
Value
Proceed with testing / -12,000 / 2,500 / 15,000
Decide not to test / 0 / 0 / 0

Calculate the expected values to proceed with testing and to decide not to test, respectively.

  1. 250, 0
  2. 250, 100
  3. 650, 0
  4. 800, 0
  5. 800, 100
Ineffective / Moderately Effective / Highly Effective / Expected
Value
Proceed with testing / -12,000 / 2,500 / 15,000 / 650
Decide not to test / 0 / 0 / 0 / 0
=1-.5-.2
=.3 / .5 / .2

3When calculating the expected value of perfect information, “perfect information” refers to knowing in advance when each of the possible states of nature will occur.

  1. True
  2. False

4Utilization of Bayes' Theorem permits decision-makers to work with revised probabilities, which are known as:

  1. prior probabilities
  2. marginal probabilities
  3. utility numbers
  4. expected monetary values (EMV)
  5. posterior probabilities

5A market research survey is available for $10,000. Using a decision tree analysis, it is found that the expected monetary value with the survey is $65,000. The expected monetary value with no survey is $62,000. Based on this information, the survey should be taken.

  1. True
  2. False

The survey is worth $65,000 - $62,000 = $3000

6Before a marketing research study was done, John Colorado believed there was a 50/50 chance that his music store would be a success. The research team determined that there is a 0.9 probability that the marketing research will be favorable given a successful music store. There is also a 0.8 probability that the marketing research will not be favorable given an unsuccessful music store. If the marketing research is favorable, what is the revised probability of a successful music store?

  1. 0.10
  2. 0.37
  3. 0.50
  4. 0.71
  5. 0.82

[S=Successful, U=Unsuccessful, F=Favorable, N=Not Favorable; P(S)=.50, P(U)=.50; P(F/S)=.90, therefore P(N/S)=.10; P(N/U)=.80, therefore, P(F/U)=.20;

Using Bayes’ Theorem, P(A|B) = P(B|A)*P(A)/[P(B|A1)*P(A1) + P(B|A2)*P(A2)]:

P(S|F) = P(F|S)*P(S)/[P(F|S)*P(S) + P(F|U)*P(U)]=(.90)(.50)/[(.9)(.50)+(.20)(.50)]

= .45/(.45 + .10) = .45/.55 = .82

Or, using a Joint Probability Table to calculate P(S/F).]

Joint Probability Table / Successful / Unsuccessful / Probability
Favorable / P(F&S)=
P(FIS)*P(S)=
.90(.5)=.45 / P(F&U)=
P(F/U)*P(U)=
.20(.5)=.10 / P(F)=.55
Not Favorable / P(N&S)=
P(N/S)*P(S)=
.10(.5)=.05 / P(N&U)=
P(N/U)*P(U)=
.80(.5)=.40 / P(N)=.45
Probability / P(S)=0.50 / P(U)=0.50 / 1.00

P(S/F) = P(F&S)/P(F)=.45/.55=.818=.82

7In decision analysis, the actual events that may occur in the future over which the decision maker has no control are known as:

  1. States of nature
  2. Alternatives
  3. Payoffs
  4. Criteria
  5. Posteriors

8In decision analysis, when probabilities can be assigned to the occurrence of states of nature in the future, the situation is referred to as:

  1. Decision making under uncertainty
  2. Expected value of perfect information
  3. Decision making under risk
  4. Expected value under uncertainty

9A continuing drought has caused concern for a farmer who must decide whether to plant soybeans, corn, or wheat. The table below shows the farmer's expected profit ($000s) depending on the crop planted and amount of rainfall that occurs.

Alternative / Low Rainfall / Moderate Rainfall / Heavy Rainfall
Soybeans / 18 / 88 / 48
Corn / -2 / 85 / 20
Wheat / 2 / 82 / 30

What alternative would be chosen if the maximin criterion is used?

  1. Plant soybeans
  2. Plant corn
  3. Plant wheat
  4. Moderate rainfall
  5. Heavy rainfall

[The worst outcome for soybeans, corn, and wheat is 18, -2, and 2, respectively; therefore, the best of the worst is 18; therefore, soybeans is the maximin strategy.)

10A state of nature is a future event that we have control over.

  1. True
  2. False

11A Maximin decision is more likely to be made by someone who is risk averse

than by someone who is a risk taker.

  1. True
  2. False

12The Expected Value with Perfect Information (EVwPI) can be determined

without using probabilities.

  1. True
  2. False

13Bayes’ Theorem can be used to combine prior probabilities of events with

market research results.

  1. True
  2. False

14Salvage value is realized when the production quantity exceeds the demand.

  1. True
  2. False

15When solving a decision tree, expected values are computed at decision nodes.

  1. True
  2. False

16If EVSI = 100, EVBest = 1000 (this is the best decision), and EVc = 1200 (this is the best possible return, which would be used to calculate EVPI), then Efficiency =

  1. 0.5
  2. 1
  3. 50
  4. 100
  5. 150

=100/(1200-1000)

17Selling price per unit is $45;

Variable cost per unit is $5;

Salvage value per unit is $2 (this is the per piece value of undemanded products);

Cost of lost sales is $1.

Find the profit when 60 units are produced and the state

of nature is a demand of 40 units. Do not include fixed costs.

  1.  = 45*40 - 5*40 - 1*20
  2.  = 45*40 - 5*60 + 2*20
  3.  = 45*60 - 5*40 - 1*20
  4.  = 45*40 - 5*60 + 2*20 - 1*20
  5.  = 45*60 - 5*40 + 2*20 - 1*20

18Using the following joint probability table, find P(A1/B2):

B1B2P(A)

A1.10.20 .30

A2.40.30 .70

P(B).50.501.00

  1. .10 b. .30 c. .33 d. .40 e. .50

19Consider the following payoff (profit) table. Which decision would be selected by aperson using Maximin as a criteria?

Decision / States of / Nature
1 / 2 / 3 / 4 / 5

A

/ 20 / 40 / 60 / 80 / 100
B / 2 / 92 / 2 / 2 / 2
C / -50 / 92 / 94 / 96 / 98

a. A

b. B

c. C

d. A and B

e. B and C

20In the previous payoff (profit) table above, what is the EVc given the following probabilities?

P(1) = .1; P(2) = .2; P(3) = .5; P(4) = .1; P(5) = .1,

  1. .1*2 + .2*40 + .5*2 + .1*2 + .1*2
  2. .1*2 + .2*92 + .5*2 + .1*2 + .1*2
  3. .1*(-50) + .2*92 + .5*94 + .1*96 + .1*100
  4. .1*20 + .2*40 + .5*60 + .1*80 + .1*100
  5. .1*20 + .2*92 + .5*94 + .1*96 + .1*100