Nancy J. Foster

1901 N. Highland Avenue • Clearwater, FL 33755 • 727-218-2181

• nancyjfoster.com

Career Summary:

More than 20 years of professional design experience with a strong background in both print and digital media, producing business and consumer facing designs. Well over 1,000 articles for written for client newsletters. Comprehensive experience with Adobe’s Design Professional Creative Suite of applications, including InDesign, Photoshop, Illustrator, and Dreamweaver. Comfortable both managing others and being part of a team.

Employment History:

October 1994–Present | Quill & Mouse Studios, Inc.

Marketing Director / Graphic Designer / Web Designer / Writer

Responsible for all creative aspects including article research and writing, custom artwork, newsletter creation, logo design, and website work. Services improve clients’ customer/patient retention, bring in new business, and increase sales.

•Researching and writing articles for client newsletters, creating illustrations, layout and typesetting, proofing, and creating final artwork for either print production or digital use.

•Creating logos and custom illustrations.

•Designing a wide range of materials including full corporate identity packages, signage, advertisements, postcards, brochures, and flyers.

•Designing and creating websites, including copy writing, researching and advising on domain names, Search Engine Optimization (SEO) work; as well as HTML eNewsletters and web banners.

•Designing and typesetting print books, including book covers, writing ad copy for the front and back matter, as well as back cover copy. Designing and creating ebooks in multiple formats.

•Providing marketing consultations with clients, including analyzing existing marketing materials and web presence.

•Designing and creating all in-house marketing materials, both print and digital.

•Responsible for researching, negotiating, and working with various vendors.

February 2013–Present | UnitedHealthcare StudentResources

Marketing / Graphic Designer / HTML Email / Writer

From February 2013 to August 2015, served as a one-person marketing department, handling all aspects from idea concepts through completed artwork. Services helped Account Executives close new business as well as retain existing clients. When that position was dissolved, moved to Policy Services. Those skills aren't relevant to marketing and/or graphic design experience.

•Developed comprehensive marketing programs for clients, including digital and printed materials, aimed at educating students about their health insurance plan.

•Initiated and established a video marketing campaign to educate insureds, including writing scripts, creating illustrations, filming and editing video story boards, and working with production team on final videos. (YouTube Channel: UHCSR)

•Responsible for designing and creating all marketing pieces for decision makers as well as insureds. Pieces were meant both for print and digital delivery, including PDFs, HTML email blasts, and digital signage imagery.

•Met with Account Executives and developed effective marketing materials, PowerPoint presentations, and custom materials for use by their clients after the sale.

•Worked with vendor to coordinate HTML email blasts, including monitoring statistics to determine effectiveness.

•Designed logos for in-house events and programs, along with ancillary materials.

•Developed and spearheaded in-house team-building campaigns.

•Proofed as well as wrote copy for use in Requests for Proposal bids.

January 1993–October 1994 | Distribution Video & Audio

Office Manager

Responsible for running the office, including all Human Resources matters like hiring and negotiating benefits, as well as all marketing.

•Handled designing marketing campaigns and materials, including creating artwork.

•Responsible for human resources (including hiring and firing).

•Worked with vendors, negotiating terms.

•Arranged corporate exhibit details at national video convention.

•Oversaw the relocation of the office, including ensuring the new location was built out as needed.

Skills:

•Windows 7, Windows XP, and Mac OS X platforms.

•Adobe Creative Suite Design Professional (InDesign, Photoshop, Illustrator, Bridge, Dreamweaver, Flash, and Acrobat), Adobe Premiere Pro, Adobe PageMaker, Macromedia FreeHand, iMovie, Microsoft Office (including PowerPoint) and OpenOffice Suites.

•HTML and CSS.

Online portfolio and additional information available at .