Frank A. Benuscak
1234 Main Street, New York, NY10009, Phone: 212.555.5555, Fax: 212.555.5551,
Senior Marketing Executive
Strategic marketing and management executive with strong record of contributions in marketing, operations, web development and management of service based organizations. History of effective interaction and relationship management with clients, sales managers, creative agencies and multifunctional project teams. Demonstrated ability to bring new and innovative approaches to established marketing programs. An “out of the Box” thinker with strong analytical and development skills.
Areas of Expertise
Marketing Campaign Design / Brand Recognition / Technology ImplementationPublic Speaking / Copywriting / Strategic Planning
Public Relations / New Business Development / Operations & Administration
Graphic Design
Project Management / Business Processes
Contract Negotiations / Budget Development
Human Resource Development
Professional Experience
CREATIVE LIMOUSINES, NY, NYSales/Marketing Director / 2003 to Present
Direct sales, marketing, advertising, human resources, vendor negotiations, business development and financial oversight for this privately owned full service ground transportation firm with a staff of 24 serving the NY Metro area. Creative Limousine offers airport transportation and corporate transportation services to those looking for elegance while still working with a budget.
Key Accomplishments:
Increased revenues from 0 to $100,000 within 2 years by expanding services to include wedding / prom services, non-emergency patient transportation for sedation dentistry and cosmetic surgery clientele.
CREATIVE COMMUNICATIONS OF NY, INC., NY, NYChief Operating Officer / 2000 to Present
Report directly to the Chief Executive Officer on all sales, marketing, advertising, human resources, vendor negotiations, business development, creative and finance departments managing a staff of 9 employees for this full service marketing consultancy offering specialized services to small, home-based and newly creating companies.
Key Accomplishment:
Managed the acquisition of Creative Communications LLP in 2000 and TAZ Holdings in 2001, overseeing average revenue growth of 35% annualized.
FRANKSPORTS.COM, LTD / BBS.SPORTSRINK.COM, London, England / Fort Lauderdale, FLDirector, Sales Support and Marketing Development Operations / 1999 to 2000
Reported directly to the Managing Director of Sports.com and the Vice President of Sales Support & Development of CBS.SportsLine.com regarding the creation of the Sales Support, Marketing Support and Executive Support operations for London, England based Sports.com, Ltd., a wholly owned subsidiary of BBS.SportsLine.com.
Oversaw a staff of 7 international professionals and created all sales support and marketing materials used to facilitate revenue and user growth.
Key Accomplishments:
Developed all materials used to facilitate venture capital funding for Sports.com. Ltd., which resulted ina $53 million dollar Series B funding round.
Increased sales by 52% by working with site programmers for both CBS.SportsLine.com in the United States and Sports.com, Ltd in England to create a company-wide global intranet to facilitate on-line conferencing and information exchanges that allowed for fast reaction to new policies, procedures, easy access to reports, availability of combining global cross promotional potentials for current and prospective clients.
Elevated local web traffic 60% by developing mirror sites in indigenous European languages of the main Sports.com site, adding locally important news and information about that country on each main page.
Frank A. Benuscak
1234 Main Street, New York, NY10009, Phone: 212.555.5555, Fax: 212.555.5551,
Professional Experience Continued
KNOWLEDGE ALLIANCE, Newark, NJRegional Director of Marketing - Eastern United States / 1997 to 1999
Acted as Regional Director of Marketing for the Eastern Region while continuing as General Manager for the NY Region for this training firm providing customer-focused computer training choices in multiple formats and delivery methods, offering businesses and individuals top-quality Microsoft Certified computer training that is tailored to meet their specific needs.
Worked directly with the Chief Marketing Officer on the creation of all Career Changer program materials, advertising materials, ad-copy, radio copy, P & L and budgetary creation and sales force training for the entire Eastern United States. After successfully launching the program throughout 19 offices, positive cash flow for the company increased by over 800%.
GeneralManager, NJ March 1997 to May 1997
Promoted from Inside Salesperson within 2 months to Branch Manger of the Miami office developing a Career Changer Program designed to increase revenues during evening hours and increasing cash flow for the company as a whole.
Managed budget creation, cost reduction, sales force motivation and the direct supervision of 20 sales, support and instructional staff members.
Spearheaded program trials including the creation of all lecture materials, ad copy, radio copy, sales and closing scripts, revenue tracking and vendor / lender negotiations.
Early Career Development
THE HOPECENTER, Miami, FLCommunity Development and Special Events Coordinator / 1995 to 1997
DEPARTMENT OF DEFENSE - DEPARTMENT OF THE NAVY, AndrosIsland, Commonwealth of the Bahamas
NAVAL UNDERSEA WARFARECENTER (NUWC)
ATLANTIC UNDERSEA TESTING & EVALUATION CTR (AUTEC)
General Manager – Lighthouse Café (Officer’s Club) / 1993 to 1995
GENERAL MILLS – CREATIVE DINING DIVISION, Continental United States and Canada
THE OLIVE GARDEN RESTAURANTS
Management Trainer – New Store Openings / 1986 to 1993
Education
2002 to PresentMBA Study – EvergladesUniversity
1998 to 1999Microsoft Certified Systems Engineer Certification Training - Knowledge Alliance
1999Microsoft Certified Sales Specialist Certification Training - Knowledge Alliance
1992 to 1994Associate’s Degree Study – Palm BeachCommunity College
Major: Business Management - Minor: Marketing
Professional Affiliations
2004 to Present Vice President, Meadows & Dells Neighborhood Association
2003 to Present Commissioner, City of Coral Springs Special Events/Marketing Commission
2003 to Present Commissioner, City of Coral Springs Sports Commission
2002 to Present Member, Aircraft Owners and Pilots Association (AOPA)
2002 to PresentAmbassador Member, Coral Springs Chamber of Commerce
2002 to PresentMember, Network Professionals International – Coral Springs Chapter
2001 to PresentMember, National Association of PhotoShop Professionals
1998 to Present Member, Community Development Society
1995 to PresentMember, Association of Fundraising Professionals
1995 to PresentMember, Direct Marketing Association
1995 to PresentMember, American Marketing Association
1999Speaker, North American Broadcasting Company