Brant, Brantford and Six Nations Impaired and Distracted Driving Advisory Committee

Minutes – October 13, 2016Page 1

BRANT, BRANTFORD AND SIX NATIONS IMPAIRED AND DISTRACTED DRIVING ADVISORY COMMITTEE

MINUTES

THURSDAY, OCTOBER 13, 2016

12:00 NOON

CITY HALL – CAUCUS ROOM

C. Drinkwater in the Chair

ROLL CALL

PRESENT: G. Fuss, L. Collier, C. Drinkwater, P. McVicar, S. Sweiger, L. Palk, G. Wardell, Councillor Larry Kings, County Councillor Joan Gatward, K. Johnston, P. McVicar, N. Barrieau

REGRETS:A. Monture, Councillor Sherri-Lynn Hill Pierce

  1. DECLARATION OF CONFLICTS OF INTEREST

2.DELEGATIONS AND PRESENTATIONS

3.ITEMS FOR CONSIDERATION(no copy)

3.1Meeting with Dave Levac, MPP – C. Drinkwater

C. Drinkwater provided an overview of the letter that was sent to Dave Levac’s office.

G. Fuss stated that he heard from the MPP Office and they verified they will send everything to the telecommunications companies.

County Councillor Joan Gatward asked for an electronic copy of the letter and support letters. Staff will send it out to the members of the Committee.

3.2Advertising and Promotional Campaign Ideas Update – C. Drinkwater

C. Drinkwater provided an overview of her efforts in seeking advertising and promotional campaign items.C. Drinkwater provided costs and options for flags and banners.

The Committee preferred the option to use flags as they are more versatile and easily used in a variety of situations.

C. Drinkwater also stated she has had discussions with the local media company “Intrigue”. The Committee has been offered two, ten seconds advertisements on the televisions that Intrigue has displayed in a number of facilities over 2-3 month timeframe for approximately two hundred dollars to advertise for the Brant, Brantford and Six Nations Impaired and Distracted Driving Committee. The company would require a .png advertisement to be used. C. Drinkwater also contacted Dave McCreary to discuss having students once again create the advertisement for the campaign. She has not heard back as of yet.

The Committee also discussed having advertisements in the Brantford Police and OPP stations. C. Drinkwater is working on this as they require a higher resolution advertisement.

The Committee reviewed the advertising budget and stated that they would like to approve one or two flags for use. The Committee will choose what the flags will have printed on them. As well they would like to move forward with the Intrigue campaign ads on the televisions and the ads in the police stations. The Committee discussed giving away a $50 gift card to the student whose design for the flag or advertisements are chosen as a thank you for assisting with the campaign.

Moved by L. Palk

Seconded by Councillor J. Gatward

That the Committee, under the direction of C. Drinkwater, approve use of the Committees advertising budget to a maximum of $900 for items such as flags, Intrigue television spots and other advertising items or expenses as necessary.

CARRIED

3.3Meeting with Police Chief Lickers Update –C. Drinkwater

C. Drinkwater informed that nothing new has come of this item.

3.5Safe Street, Save Lives Update – C. Drinkwater

P. McVicar confirmed that the winners have been chosen. L. Collier is taking care of the plaques for the event. J. Sippel will be sending out the invitations to the event. P. McVicar will be looking into the gift for the winners. Heather at the County will take care of refreshments. L. Collier will get the piper to play.

November 22, 2016 6:00 pm at the County.

3.6Anna Mae Simington Award Update – C. Drinkwater

C. Drinkwater stated the commencement for the students is on November 5th and she will attend to present the cheques.

4.CONSENT ITEMS

4.1Minutes
Moved by L. Palk
Seconded S. Sweiger

THAT the following minutes BE ADOPTED:

4.1.1Brant, Brantford and Six Nations Impaired and Distracted Driving Advisory Committee – September 8, 2016

CARRIED

4.2Brant, Brantfordand Six Nations Impaired and Distracted Driving Advisory Committee Budget Update– Julia Sippel

Moved by L. Collier

Seconded by P. McVicar

THAT the Brant-Brantford Impaired Driving Advisory Committee Budget report for the period ending October 3rd, 2016 BE RECEIVED.

CARRIED

4.3Update Reports(no copy)

4.3.1LCBO Report

No Report

4.3.2Brantford Police, OPP and Six Nations Stats and Report – L. Collier, K. Johnston and A. Monture

L. Collier provided the Brantford Police statistics; the information is available in the meeting file. She also stated next week is Teen Driver Awareness Week.

K. Johnston brought July, August and September numbers. The information is in the original meeting file. He also stated that the October campaign netted 37 provincial offense notices and 11 of those were for distracted driving.

4.3.3Brant County Health Unit– S. Sweiger

S. Sweiger stated she is at the BCI School a couple times a week and she will meet with Dave McCreary to show him ideas for the campaign ads.

She also informed the Committee that as of November, Drug impaired drivers will get a 3 day suspension and harsher penalties.

National addictions awareness week seminar is on November 14 from 8:45 to 3:30 pm at the Brantford Police Services building. If anyone from this committee wants to go they need to RSVP.

4.4Arrive Alive Update – C. Drinkwater

5.RESOLUTIONS

None

6.NOTICES OF MOTION

None

7.PRIVATE & CONFIDENTIAL ITEM

None

8.NEXT MEETING

Next meeting will be held on Thursday, November 10, 2016 at 12:00 noon at City Hall – Caucus Room

9.ADJOURNMENT

The meeting adjourned at 1:14 p.m.

______

C. Drinkwater,ChairJ. Sippel, Legislative Assistant