Internet versus travel agencies: The perception of different groups of Italian online buyers. (based on a paper by Giacomo Del Chiappa)
The lines within the paragraph below are mixed up. Work out the line order and write in the line number in the space provided.
..1.. Internet and User-Generated Content has reshaped the way people
...... exist between occasional, moderate and frequent online buyers,...... based on gender, age, education level and income,...... used most frequently when people make hotel reservations...... travel agencies. Using a sample of 1448 Italian...... their online purchase experience, and their likelihood to...... be influenced by User-Generated Content in their final...... tourists, this research finds that significant differences do...... putting into question the very role of traditional...... for both short-haul and short-term leisure travels...... plan for, buy and consume tourist products, thus...... choices. Results also highlight that the Internet is
Answers
Internet versus travel agencies: The perception of different groups of Italian online buyers. Giacomo Del Chiappa
..1.. Internet and User-Generated Content has reshaped the way people
......
...... exist between occasional, moderate and frequent online buyers, 6
...... based on gender, age, education level and income, 7
...... used most frequently when people make hotel reservations 11
...... travel agencies. Using a sample of 1448 Italian 4
...... their online purchase experience, and their likelihood to 8
...... be influenced by User-Generated Content in their final 9
...... tourists, this research finds that significant differences do 5
...... putting into question the very role of traditional 3
...... for both short-haul and short-term leisure travels. 12
...... plan for, buy and consume tourist products, thus 2
...... choices. Results also highlight that the Internet is 10
Whole Text
Internet and User-Generated Content has reshaped the way people plan for, buy and consume tourist products, thus putting into question the very role of traditional travel agencies. Using a sample of 1448 Italian tourists, this research finds that significant differences do exist between occasional, moderate and frequent online buyers, based on gender, age, education level and income, their online purchase experience, and their likelihood to be influenced by User-Generated Content in their final choices. Results also highlight that the Internet is used most frequently when people make hotel reservations for both short-haul and short-term leisure travels.
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