THIS PRESS RELEASE IS UNDER EMBARGO UNTIL 02:00EDT (06:00 GMT), 02JUN, 2014

Announcing ASUS Transformer Book Flip

Innovative laptop with 360-degree rotating touchscreen that flips in an instant for use as a powerful laptop, a responsive tablet, or anything in between

Computex, Taipei, Taiwan (2nd June, 2014) — ASUS Transformer Book Flip was announced today, a stylish, innovative and affordable Windows 8.1 laptop with a remarkable hinge design that enables the screen to be set at any angle between zero and 360 degrees. Flip is incredibly versatile, and can be used as a powerful laptop, a responsive tablet, or anything in between.

Flip is powered by Intel® Core™ up to i7 processors and up to NVIDIA® GeForce® GT840M discrete graphics for seamless multitasking and outstanding performance, whether for productivity, entertainment or playing the latest games.And with three screen sizes available — 13.3 inches, 14.0 inches and 15.6 inches —there’s a Flip for everyone!

Flip for computing freedom

ASUS Transformer Book Flip features a bright and clear up to Full HD 1920 x 1080 touchscreen with a cleverly-engineered hinge that allows the user to rotate it freely up to 360 degrees from the fully-closed position. Four gears in the hinge provide a smooth, stepless movement, ensuring that the screen stays exactly where the user wants it while making it effortless to adjust.

From standard laptop mode, it’s easy to flip the screen instantly to suit whatever task the user wants to perform — whether it’s a media stand for watching a movie or viewing photos, a shared viewerfor easy collaboration with friends, family or colleagues, or a tablet for playing the latest games. An automatic keyboard and touchpad lock is activated whenever Flip is used in non-laptop modes, so users won’t have problems with unwanted input.

Flip’s touchscreen is incredibly accurate and responsive thanks to its high-precision 6mm-diameter actuators, which are more than twice as sensitive as the 9mm industry standard. Exclusive ASUS Splendid technology gives rich, deep and vibrant colors to ensure a visually stunning experience for any kind of content.

Stylish, powerful, and with incredible sound

Flip is full of clever ASUS engineering, but it’s also designed to be smart and stylish, with a hairline-textured finish for a touch of luxury. The compact aluminum chassis gives Flip strength, durability and elegance. The seamless one-piece chiclet keyboard is ergonomically designed for optimum typing feel, and the large multi-touch touchpad supports Smart Gestures for precise and natural fingertip control.

Flip’s incredible design is complemented by superior performance. It uses powerful, energy-efficient Intel® Core™ up to i7 processors for superior multitasking and effortless productivity, while the up to NVIDIA GeForce GT840M discrete graphics with 2GB of video memory give Flip more than enough graphics power for smooth video playback or playing the latest games.

Instant On technology means that Flip only takes two seconds to resume from sleep, and users don’t need to worry about losing data when in sleep mode for up to 14 days — when the Lithium-polymer battery’s charge drops below 5%, files and data are automatically backed up.

Exclusive ASUS SonicMaster audiogives Flip the best audio experience in its class. With larger speakers and resonance chambers than standard laptops, the audio quality is spectacular. Users will experience deeper and richer bass, a wider frequency range, distinct vocals, and pristine clarity. This makes Flip a perfect multimedia partner, with every song, movie or game sounding better thanks to its carefully balanced and dynamic audio.

Store everything, share anything

Each ASUS Transformer Book Flip includes ASUS WebStorage, giving users free access to the most complete platform for online living. Files and documents are accessible anywhere from a host of devices. With ASUS cloud services, convenience and intuitive is the main priority, offering users easy storage, sharing, and syncing of everything from business presentations to photo albums and favorite multimedia content.

AVAILABILITY & PRICING

ASUS Transformer Book Flipwill be available worldwide fromthe end of June, 2014. Please contact your local ASUS representative for further information.

PRESS CONTACTS
Clio Kuo
Product Marketer

NOTES TO EDITORS

30-word summary

ASUS Transformer Book Flip is announced today, a stylish, innovative and affordable Windows 8.1 laptop with a remarkable hinge design that enables the 13.3in, 14.0in or 15.6in Full HD screen to be set at any angle between zero and 360 degrees.

60-word summary

ASUS Transformer Book Flip is announced today, a stylish, innovative and affordable Windows 8.1 laptop with a remarkable hinge design that enables the Full HD screen to be set at any angle between zero and 360 degrees. Flip is powered by Intel® Core™ up to i7 processors and up to NVIDIA® GeForce® GT840M discrete graphics for seamless multitasking and outstanding performance. Flip is available in 13.3in, 14.0in and 15.6in sizes.

100-word summary

ASUS Transformer Book Flip is announced today, a stylish, innovative and affordable Windows 8.1 laptop with a remarkable hinge design that enables the Full HD screen to be set at any angle between zero and 360 degrees. Flip is incredibly versatile, and can be used as a powerful laptop, a responsive tablet, or anything in between. Flip is powered by Intel® Core™ up to i7 processors and up to NVIDIA® GeForce® GT840M discrete graphics for seamless multitasking and outstanding performance, and is available with screen sizes of 13.3in, 14.0in and 15.6in. Flip features superior SonicMaster audio, a one-piece chiclet keyboard and a large touchpad with Smart Gesture support.

SPECIFICATIONS[1]

ASUS Transformer Book Flip

ASUS Transformer Book Flip TP300 / ASUS Transformer Book Flip TP450 / ASUS Transformer Book Flip TP500 / ASUS Transformer Book Flip TP550
OS / Windows 8.1
CPU / Intel® Core™ i7/i5/i3
Display / 13.3in Full HD/ HD 16:9 LED Backlight / 14in HD 16:9 LED Backlight / 15.6in Full HD/ HD 16:9 LED Backlight / 15.6in Full HD /HD 16:9 LED Backlight
Graphics / Intel HD 4400 /
NVIDIA® Geforce® 820M +2G VRAM / Intel HD 4400 /
NVIDIA® Geforce®
840M +2G VRAM / Intel HD 4400 /
NVIDIA® Geforce® 820M +2G VRAM
Storage / HDD: 500GB / 750GB / 1TB
SSD: 128GB/256GB / HDD: 500GB/750GB/1TB / HDD: 500GB/750GB/1TB/1.5TB
SSD: 24GB / HDD: 500GB/750GB/1TB
Wireless / 802.11b/g/n; Bluetooth 4.0
Optical Drive / N/A / DVD S-Multi 8x / N/A / DVD S-Multi 8x
Dimensions / 325 x 232 x 22 mm / 348 x 243 x 27.2mm / 380 x 258 x 22mm / 380 x 261 x 27.2mm
Weight / 1.75kg
(with 3cell battery) / 2.3kg
(with 2cell battery) / 2.26kg
(with 3cell battery) / 2.6kg
(with 2cell battery)

###

About ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling, most award-winning, motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets and smartphones. Driven by innovation and committed to quality, ASUS won 4,256 awards in 2013 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 13,600 employees around the globe with a world-class R&D team of 4,500 engineers. Company revenue for 2013 was approximately US$14 billion.

1 of 5

[1]Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors.