This is the certified Creative Circle points list per agency group for The Loerie Awards 2008 as per the ratified Creative Circle points table. Please note that only Creative Circle members are listed in the Creative Circle table.

Rob Mc Lennan

Chairman

Creative Circle

THE CREATIVE CIRCLE

LOERIES 2008

ALL CATEGORIES AWARDS

AGENCY / GP
600 / G
350 / G/C
350 / S
100 / B
50 / CE
25 / TOTAL
OGILVY SA (Jhb,CT) / 2 / 4 / 16 / 24 / 34 / 5750
THE JUPITER DRAWING ROOM (SOUTH AFRICA) & PARTNERS (Jhb,CT, Black River FC, DDB, MetropolitanRepublic) / 2 / 2 / 7 / 18 / 8 / 3200
BBDO (Net#Work BBDO, BBDO CT,Gloo Design, Proximity# TTP) / 1 / 2 / 7 / 15 / 13 / 3075
KINGJAMES (Jhb,CT) / 1 / 2 / 2 / 6 / 5 / 7 / 3025
FOXP2 / 4 / 1 / 3 / 3 / 14 / 2550
JOE PUBLIC / 4 / 3 / 4 / 4 / 2000
DRAFTFCB (Jhb, CT) / 2 / 5 / 7 / 7 / 1375
LOWE BULL SA (Jhb,CT) / 1 / 2 / 9 / 12 / 1300
GREY SOUTH AFRICA / 2 / 1 / 2 / 300
IRELAND-DAVENPORT / 1 / 3 / 3 / 325
CROSS COLOURS / 2 / 1 / 1 / 275
SAATCHI & SAATCHI (Jhb, CT) / 1 / 3 / 250
TBWA HUNT LASCARIS / 4 / 2 / 250
EURORSCG / 1 / 1 / 150
THE SCOVILLE UNIT / 1 / 100
LEO BURNETT / 1 / 50

*NB: To avoid double counting of creativity points, the highest score only is recorded, i.e. If an Ad wins a Grand Prix and a Gold - the Gold is omitted from the above chart and the Grand Prix recorded.

*NB:Where a campaign was awarded either a G/S/B, the G/S/B point is calculated for the 1st element, and 25 points for the rest of the elements in the campaign. This excluded Mixed Media

*G – Gold *G/C – Gold Craft

*S - Silver *CE – Campaign element

*B - Bronze