Step 1 : Three Year Plan
- How much do you want to be selling at the end of year 3?
$______(gross sales)
%______(sales margin)
$______(total earnings)
- How many accounts do you want to have to accomplish this goal?
# ______(accounts)
$ ______(avg spend per account)
- How do you want to service these accounts?
______% Creative
______% Program
Step 2: Two Year Plan
- What are the 3 key milestones need to be accomplished by end of 2nd year to accomplish your 3 year goals?
______
______
______
- How much do you want to be selling at the end of 2ndyear to accomplish your 3 year goals?
$______(gross sales)
%______(sales margin)
$______(total earnings)
- Where does the spend for your top 5 accounts need to be at the end of the 2nd year to accomplish the 3 year goals?
# 1$______(accounts)
#2 $______(accounts)
#3 $______(accounts)
#4 $______(accounts)
#5 $______(accounts)
- How do you want to be servicing your top 5 accounts by the end of the 2nd year?
# 1______(accounts) __% Creative __% Program
#2______(accounts)__% Creative __% Program
#3______(accounts)__% Creative __% Program
#4______(accounts)__% Creative __% Program
#5______(accounts)__% Creative __% Program
Step 3: One Year Plan
- What are the 3 key milestones need to be accomplished by end of 1st year to accomplish your 3 year goals?
______
______
______
- How much do you want to be selling at the end of 1st year to accomplish your 3 year goals?
$______(gross sales)
%______(sales margin)
$______(total earnings)
- Where does the spend for your top 5 accounts need to be at the end of the 1st year to accomplish the 3 year goals?
# 1 $______(accounts)
#2 $______(accounts)
#3 $______(accounts)
#4 $______(accounts)
#5 $______(accounts)
- How do you want to be servicing your top 5 accounts by the end of the 1st year?
# 1______(accounts) __% Creative __% Program
#2______(accounts) __% Creative __% Program
#3______(accounts) __% Creative __% Program
#4______(accounts) __% Creative __% Program
#5______(accounts) __% Creative __% Program
Step 4: Current Business Inventory
- What accounts do you currently service that could fit into your 3 year goals plan and what is their last 12 months spend and their NTM potential?
# 1______(accounts) $______(LTM spend) $______(NTM potential)
# 2______(accounts) $______(LTM spend) $______(NTM potential)
# 3______(accounts) $______(LTM spend) $______(NTM potential)
# 4______(accounts) $______(LTM spend) $______(NTM potential)
# 5______(accounts) $______(LTM spend) $______(NTM potential)
- Make a list of all the accounts that do not fit into your 3 year plan and rank them from “best to worst” based on profitability per account (time/earnings)?
- Of the accounts you identified in question #1, how you are currently servicing them?
# 1______(accounts) __% Creative __% Program
#2______(accounts) __% Creative __% Program
#3______(accounts) __% Creative __% Program
#4______(accounts) __% Creative __% Program
#5______(accounts) __% Creative __% Program
Step 5: Quarterly Milestones
- What are the 5 things you need to accomplish at the end of Q1 (Jan-Mar) to accomplish your 12 month goal?
#1 ______
#2______
#3 ______
#4______
#5 ______
- What are the 3 milestones you need to accomplish by end of Q2 (6 months into plan) to accomplish your 12 month goal?
#1 ______
#2______
#3 ______
- What are the 3 milestones you need to accomplish by end of Q3 (9 months into plan) to accomplish your 12 month goal?
#1 ______
#2______
#3 ______
Step 6 – Daily Task
- Print your 3 year goals where you look at them every day
- Print your quarterly milestones where you look at them every day
- Each task you do, ask yourself if this action is in alignment with my quarterly goal and 3 year goal