2014 International Builders’ Show
Booth #C6116 and Show Village
Contact:
Julie Goetz, 952-452-3663,
SimpliFire™ Now Offers Electric Fireplaces
for Every Room and Every Occasion
LAS VEGAS — Feb. 4, 2014 — SimpliFire™, the leading provider of premium electric fireplaces,announced today at the International Builders’ Show significant additions to its product line. SimpliFire, a brand of Hearth & Home Technologies, now offerselectric fireplaces in styles that differentiate every room for every occasion, including chic contemporary wall-hung fireplaces, traditional built-in fireplaces, and rich wood cabinet fireplaces. In addition, SimpliFire has enhanced all models with new technologies that provide a more realistic flame experience and intensity controls, making it possible for homeowners to set flame brightness to their level of preference.
“Electric fireplaces are gaining popularity with homeowners for the instant ambiance they create, and because they are so easy to install and virtually maintenance free,”
saidBob Ballard, senior vice president of Marketing at Hearth & Home Technologies. “We are excited to broaden the scope of the SimpliFire brand by bringing awider selection of styles with new technologies to homeowners, builders and remodelers.”
Spaces are easily transformed with SimpliFire electric fireplaces. There’s a model for every style preference, installation is a snap, and they can be placed literally anywhere in a home. Homeowners also appreciate the low cost of operation and the fact there’s no maintenance involved.
Included in the SimpliFirelineup is a series of dramatic linear wall-hung electric fireplaces. Theyare urban chic contemporary with stylized lighting and cleanglass fronts. Homeowners can choose from models with multiple flame colors and up to 14 brilliant colors for LED firebox backlighting, as well as perimeter lighting options. They are available in 36-inch, 58-inch, 70-inch, and94-inchsizes.
For a more traditional flush-to-the-wall hearth experience, SimpliFire offers built-in electric fireplaces. Installation is simple since no venting is required and homeowners can customizethe fireplaces with mantles and surrounds to perfectly complement home décor. SimpliFire built-ins feature detailed masonry-style interiors, textured log sets, glowing embers, and LED accent lighting.
Also offered are cabinet electric fireplaces that make adding a fireplace as easy as adding a piece of furniture to a room. Homeowners can simply plug the fireplaces in and within minutesenjoy the fire. Cabinet models come in various sizes and rich finishes, including oak, cherry, espresso and painted white.
Available now, wall-hung fireplaces start at $579, built-in fireplaces start at $649, and cabinet fireplaces start at $549. At the International Builder Show, visit booth #C6116 to see the dramatic new SimpliFire 94-inch linear wall-hung electric fireplace, Show Village Country Home to see the SimpliFire Ashley Cabinet, and Show Village Fire Island Home to see the SimpliFire36-inch linear wall-hung electric fireplace.
To see additional news releases from Hearth & Home Technologies, and for high-resolution photographs and logos, visit or contact Julie Goetz or 952-452-3663.
About SimpliFire™ and Hearth and Home Technologies®
SimpliFire is a leading provider of premium electric fireplaces and is a brand of Hearth & Home Technologies™ (HHT). HHT is a leading manufacturer and supplier of fireplaces, stoves, inserts and hearth accessories for residential and commercial applications. HHT comprises the industry’s best and most-recognized brands, including Heat & Glo®, Heatilator®, Quadra-Fire®, Harman® andSimpliFire™. The company also manages Fireside Hearth & Home® retail stores and builder design centers. HHT thrives on continuous improvement and incorporates the latest technologies and designs into its vast line of hearth products. Hearth & Home Technologies is a subsidiary of HNI Corporation. For more information, visit
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