Sharing Information on Progress Report: 2013/2015

Sharing Information on Progress Report: 2013/2015

OdetteSchool of Business

Universityof Windsor,Canada

Plan for Implementation ofthe‘Principlesfor Responsible

ManagementEducation'

Letter of Renewed Commitment from OSB Dean

July 16, 2015

More than we would like, the role of business schools in promoting responsible leadership continues to be called into question by some. In fact, we have been criticized for graduating for producing graduates whose leadership has been anything but responsible. This is in spite of the fact that most business schools believe in the importance of responsible business leadership in the world and want to contribute to its creation. This seeming contradiction, however, probably points to a need for business schools to be more actively engaged in encouraging and developing responsible business leaders. We do conclude this at the Odette School of Business and try to act on it.

As we have stated in the past, endorsing the Principles for Responsible Management Education in 2008 was meant as a demonstration of our resolve at Odette to educate students to take leadership roles in creating a more sustainable world. While more is to be done, even as of this date, we do believe we are doing some important things in this arena and reporting regularly under the PRIME initiative is important in benchmarking progress.

At Odette we have, in the name of the Odette brothers, excellent examples of entrepreneurs who turned business success into a boon for the whole community, especially culture, education, and health, besides just providing economically. We also started a major initiative three years ago, named after a graduate, with the aim of “creating 21st century leaders,” which parallels the PRME mission of having business schools evolve to develop a new generation of business leaders capable of managing the complex challenges faced by business and society in the 21st century. Odette’s having had a student in 2014 and again in 2015 honoured as the HSBC Young Woman Leader of Tomorrow for Central Canada, and 2013 for all of Canada shows significant success in this quest. The fact that 9 of 36 national leadership awards given out by Enactus Canada to members of its 68 Canadian post-secondary universities and colleges went to Odette students, mostly for championing social entrepreneurship in their communities, speaks to remarkable success in the PRME arena as well. And, I think that the selection of Dr. Kent Walker, whose research focuses on sustainable environmental performance, to be named the Odette New Researcher Award for 2014 speaks to the growing importance of sustainability scholarship here at the Odette School of Business.

Our students and faculty are working to make a difference in the world as it is presented to them and we are pleased to present this report on our progress towards meeting the PRME and to recommit ourselves to supporting the PRME initiative.

Sincerely,

H.AllanConway

Dean

PRME- PrinciplesforResponsibleManagement Education

The mission ofthe PRME initiativeis to inspire and champion responsible management education,researchandthoughtleadershipglobally.Itisinspiredbyinternationallyaccepted valuessuchas theprinciplesoftheUnitedNations Global Compact. Theprinciplesseekto establishaprocessofcontinuousimprovement amonginstitutionsofmanagementeducationin orderto develop a new generation ofbusinessleaderscapable ofmanaging the complex challengesfacedbybusinessandsociety in the21stcentury.

Inthecurrentacademicenvironment,corporateresponsibilityandsustainabilityhaveentered butnotyetbecomeembeddedinthe mainstreamofbusiness-relatededucation. The PRMEare thereforea timelyglobal call forbusinessschoolsanduniversitiesworldwidetograduallyadapt theircurricula, research,teaching methodologiesandinstitutional strategies tothenewbusiness challengesandopportunities.

Asinstitutionsofhighereducationinvolvedinthedevelopmentofcurrentand future managers wedeclareourwillingnesstoprogressinthe implementation,withinourinstitution,ofthe followingPrinciples,startingwith those thataremore relevanttoourcapacitiesand mission.We willreportonprogress to allourstakeholders and exchangeeffectivepracticesrelatedtothese principleswithotheracademicinstitutions:

Principle1|Purpose:Wewilldevelopthecapabilitiesofstudentstobefuture generators of sustainablevalueforbusinessandsociety atlargeand to workforaninclusiveandsustainable global economy.

Principle2|Values:Wewillincorporateintoouracademicactivitiesandcurricula thevaluesof globalsocialresponsibilityasportrayedininternationalinitiativessuchastheUnitedNations Global Compact.

Principle3|Method: Wewillcreateeducationalframeworks,materials,processesand environmentsthat enableeffectivelearningexperiencesfor responsibleleadership.

Principle4|Research: Wewill engageinconceptual andempirical researchthat advancesour understanding about the role, dynamics, and impact of corporations in the creation of sustainablesocial,environmental andeconomicvalue.

Principle5|Partnership:Wewillinteractwithmanagersofbusinesscorporationstoextend ourknowledgeoftheirchallengesinmeetingsocialandenvironmentalresponsibilitiesandto explore jointlyeffectiveapproachestomeeting thesechallenges.

Principle6|Dialogue: Wewillfacilitateandsupportdialoganddebateamongeducators, students,business,government,consumers, media,civilsociety organisations andother interested groupsandstakeholdersoncriticalissuesrelatedtoglobalsocialresponsibilityand sustainability.

Weunderstandthatourownorganizationalpracticesshouldserveasexampleofthevalues andattitudesweconveytoourstudents. (

OSB PRME Progress Report 2015

TheUnited NationsGlobalCompact:TheTen Principles

TheUNGlobalCompact'stenprinciplesintheareasofhumanrights,labour,theenvironment andanti-corruptionenjoyuniversal consensusandarederivedfrom:

•TheUniversalDeclarationof HumanRights

•TheInternationalLabourOrganization'sDeclarationonFundamentalPrinciples andRightsat Work

•TheRioDeclarationonEnvironment andDevelopment

•TheUnitedNationsConventionAgainstCorruption

TheUN Global Compact askscompanies toembrace,supportandenact, within theirsphereof influence,asetofcorevaluesintheareasofhuman rights,labourstandards, theenvironment andanti-corruption:

HumanRights

•Principle1:Businessesshouldsupportandrespecttheprotectionofinternationally proclaimedhumanrights;and

•Principle2: Makesurethat theyarenot complicitinhumanrightsabuses.

Labour

•Principle3:Businessesshouldupholdthefreedomofassociationandtheeffective recognitionof theright tocollectivebargaining;

•Principle4: Eliminationofallformsof forcedandcompulsorylabour;

•Principle5: Effectiveabolitionofchildlabour; and

•Principle6: Eliminationofdiscriminationin respectofemployment andoccupation.

Environment

•Principle 7: Businesses should support a precautionary approach to environmental challenges;

•Principle8:Undertakeinitiatives topromotegreaterenvironmental responsibility;and

•Principle 9: Encourage the development and diffusion of environmentally friendly technologies.

Anti-Corruption

•Principle 10: Businesses should work against corruption in all its forms, including extortionandbribery. (

OSB PRME Progress Report 2015

TheOdetteSchoolof Business

The OdetteSchoolofBusiness(OSB)iscommittedto implementingthe PRMEprinciplesinall aspectsofouractivities.ThePrinciplesarenotmutuallyexclusiveandsomeactivitiesmay reflecttherealizationofseveralofthePRMEprinciples.Accordingly,wehaveorganizedour reportaroundfourmain setsofactivities:outreach,research,curriculumandoperations. Outreach refers toconnectionsbetweentheSchoolanditsmultiplestakeholders.Research referstothebroadrangeofscholarshipundertakenby faculty.Curriculumreferstoindividual coursesanddegreeprogramstructures. Operationsreferto theway inwhichtheSchool operatesitsinternal administrationandmanagesitsphysical plant. Thetablebelowsummarizes therelationshipbetweenour reportingcategoriesand thePRME principles.

PRME Principle / KeyAreasattheOdetteSchoolofBusiness
Outreach / Research / Curriculum / Operations
Principle1| Purpose:Wewilldevelopthe capabilitiesof studentstobefuturegenerators of sustainablevalueforbusinessandsocietyat largeandto workforaninclusiveand sustainableglobaleconomy. / X / X
Principle2| Values:Wewillincorporateinto ouracademicactivitiesandcurriculathe values of globalsocialresponsibilityasportrayedin internationalinitiativessuchastheUnited NationsGlobalCompact. / X / X / X / X
Principle3|Method:Wewillcreate educationalframeworks,materials,processes andenvironmentsthatenableeffectivelearning experiencesforresponsibleleadership. / X / X
Principle4|Research:Wewillengagein conceptualandempiricalresearchthat advancesourunderstandingabouttherole, dynamics,andimpactof corporationsinthe creationof sustainablesocial,environmental andeconomicvalue. / X / X
Principle5| Partnership:Wewillinteractwith managersof businesscorporationsto extend ourknowledgeof theirchallengesinmeeting
socialandenvironmentalresponsibilities,andto explorejointlyeffectiveapproachestomeeting thesechallenges. / X / X / X / X
Principle6|Dialogue:Wewillfacilitateand supportdialoganddebateamongeducators, students,business,government,consumers, media,civilsocietyorganizationsandother interestedgroupsandstakeholdersoncritical issuesrelatedtoglobalsocialresponsibilityand sustainability. / X / X / X

OSB PRME Progress Report 2015

Outreach

Initsoutreach tostakeholdersinthebusinesscommunityandsocietyatlarge,the OSBmeets Principles1,2,5 and6. The Schooliscommittedtohelpingbuildajustsociety andto further corporatesocialresponsibility(CSR)andsustainability in thebusinessworld. Inpursuitof these goalsourstudents,facultyandstaffserve Windsorandthewidersocietythroughthebasic purpose oftheSchool,itsvalues,partnershipsandthe facilitation ofdialogue.Some ofthese activitiesaredescribedbelow.

The OSBisproudofits many studentgroupsrunningphilanthropicevents.Thefollowingitems arethe most recentofdozensofeventsstagedannually bytheOdetteCommerceSociety (OCM),OdetteMBAandMoM(MastersofManagement)Societies,andvariousclubsand Associations.

TheMBASociety’sHatsonforHealthcareandThe Odette Commerce Society

Movembercampaigns(growamoustache) have over the years raised thousands of dollars for health related charities. Most recently the Odette MBA class of 2015 volunteered to help the Windsor Regional Hospital in their Hats on for Healthcare initiative.On February 12th, the MBA class canvassed University of Windsor students and were able to raise over $500.00 for Windsor Regional Trauma Services.

MBA students collecting donations at a Windsor Spitfire’s hockey game.

Enactus, a student-run organization founded in 2005 at the Odette School of Business, seeks to “empower local members, instill entrepreneurial action, and enhance the economic health of the community by enabling the progress of student leaders and establishing sustainable projects throughout the Windsor-Essex area.” It is currently comprised of 120 students, primarily from the Odette School of Business but with members from several other faculties. Enactus has been instrumental to outreach at the OSB. In addition to raising money for charity, the group runs programs on environmental sustainability and is committed to “not only try to create sustainable businesses, but also strive to make them green.” One of their projects, the Young Mothers’ Coalition, is a “12-week program that empowers young mothers to create a better life for themselves, as well as their children, by promoting education and sustainable employment. The aim of the program is to help the participants achieve a more positive future for themselves, their children and their community.” Another of their projects, ReLeaf, aims to bring clean water to rural villages in South Africa. Our business and engineering students are perfecting an in home filter to purify local stream water to drinking quality. It will be made from local clay and cost $10 each. This is a price villagers can afford as commercially available filters are five times the cost and out of the reach of these people.

StudentRecognitionintheCommunity

The OSB’soutreachactivitieshavealsoseenseveralofitsstudentswinningcommunity recognition. Prominent among these in the pasthave beenOdette studentsEmilie Cushman andAlyssa Atkins,whowere selected by TheNext36forleadership training. “The goalofTheNext36istoincreaseCanadianprosperity by developingCanada’snext generationofhighimpactentrepreneurs.Startedbyentrepreneursforentrepreneurs,TheNext36providesaseriesoflifechangingexperiences andrelationships toyoungCanadianswiththe potentialtobuildandleadgreatorganizations.” (

Recently,4th year Odette student AlaaDaghachereceived the 2015 HSBC Woman Leader of Tomorrow award for Central Canada from this country’s largest student leadership development organization, Enactus Canada, and proud program supporter, HSBC Bank Canada. The award presentation took place at the 2015 Enactus Canada Regional Exposition on March 9 in Mississauga, Ontario.

OSB PRME Progress Report 2015

Ms. AlaaDaghache

OSB PRME Progress Report 2015

Research

Researchiscentral to themissionofinstitutionsofhigherlearning,andresearchatthe OSB, whileaddressingamultitudeofissuesandproblems fromseveraldisciplinary perspectives,alsodirectlyaddressesissuesofCorporateSocialResponsibility(CSR) andsustainability.Indoingso, theSchool addresses thePRME Items2,4,5and6onValues, Research,PartnershipandDialogue. Notonly haveOSBresearcherspublishedarticlesonthe UN GlobalCompact,forexample,butthey havedirectly addressedsustainability intheoretical articlesandcasestudies.Moreover, on October 2 and 3, 2015 the Odette School of Business will hold its inaugural Sustainability Symposium to address this important issue from multiple business perspectives.The Odette School of Business Sustainability Symposium, organized by Dr. Jang Singh, will bring together practitioners and academics across all disciplines to explore the state of our knowledge of sustainability in business.

The followingisa limitedselectionofrecently publishedarticlesandconferencepresentationsonsustainability/CSR by OSB scholars.

Walker, Kent, & Dyck, B. (2014). The primary importance of corporate social responsibility and ethicality in corporate reputation: An empirical study. Business and Society Review, 119(1): 147-174.

Hutchinson, David, Singh, Jang, Svensson, G.Mysen, T (2013). Towards a Model of Conscientious Corporate Brands: A Canadian Study. Journal of Business & Industrial Marketing, 28 (8), 687 – 695.

Wu, J. & Ma, Zhenzhong (2014). Export Intensity and MNE Customers’ Environmental Requirements: Effects on local Chinese suppliers’ environmental strategies. Journal of Business Ethics. Online November, 2014

Hutchinson, David; Singh, Jang,Svensson, G., & Mysen, T. (2013). Towards a Model of Conscientious Corporate Brands:A Canadian Study. Journal of Business & Industrial Marketing, 28 (8), 687-695.

Wu, J. & Ma, Zhenzhong (2014). Export Intensity and MNE Customers' Environmental Requirements: Effects on local Chinese suppliers' environmental strategies. Journal of Business Ethics. Online November 2014.

Singh, Jang (2015). Changes in the Contents of Corporate Codes of Ethics: an institutional Interpretation. European Business Review, 27 (4), 369-388.

Walker, Kent, Schlosser, Francine, & Deephouse, D. (2014). Organizational ingenuity and the paradox of embedded agency: The case of the embryonic Ontario solar energy industry. Organization Studies, 35(4): 613-634.

Walker, Kent, Na, N., & Huo, W. (2013). Is the red dragon green? An examination of the antecedents and consequences of environmental proactivity in China. Journal of Business Ethics, 27(125): 27-43.

Carasco, Emily and Singh, Jang. 2013. “Human Rights in the Value Chain.” Sustainable Value Chain Management: Analyzing,Designing, Implementing, and Monitoring for Social and Environmental Responsibility. Gower Publishing, 2013, Editor(s) - Adam Lindgreen, SankarSen,FrancoisMaon, Joelle Vanhamme.

Walker, Kent and Andre Laplume. 2014. “Sustainability Fellowships: The potential for collective stakeholder influence.” European Business Review, 26(2): 149-168.

Reavley, Martha. S.I. Monserrat, S. Fox, N.M.B.F. Santos, R.J. Abraira, and C. D’Annunzio). (Forthcoming). “A Qualitative, Longitudinal Exploration of Women-owned Businesses in Argentina, Brazil, Canada and the U.S.A.” International Journal of Gender and Entrepreneurship.

Voyer, Peter A. (2014). “A Consumer-based Examination of Sustainable Consumption using a Social Normative Perspective,” Administrative Sciences Association of Canada Annual Conference, Marketing Track, Muskoka, Ontario, June 10-14, 2014.

Curriculum

Teaching,like research,iscentralto the missionof institutionsofhigherlearning. Correspondingly,thecurriculumatthe OSBaddressesalloftheprinciplesfor responsible managementeducation.The individual coursesand structure ofthe School’sprogramsseekto inculcatesustainabilityvaluesinourstudentsattheundergraduateand graduatelevels,andto furtherthegoalsoftheUnitedNationsGlobalCompact.Similarly,studentsareencouragedto do research on CSR and sustainability; to promote these issues in projects conducted in partner businessesandinsponsoreddebatesand guestlecturesby managers fromthepublic,private andcivil societysectors.SomeofthecurriculareffortsonCSR andsustainabilityattheOSB are describedbelow.

As reported in our initial report, eachstudent’sacademicjourney withintheOSBbeginsandendswithstrategicmanagement courses guidedby themesofsustainableeconomic,socialandenvironmentalorganizational success.Commencing with ourfirstyearcourse,75-100Introduction to Business,studentsare firstexposedtothe challengesofethicaldecision-makinginpracticeandto thedemands of operatingsocialandenvironmentallysustainableorganizations.Usingwrittenandmultimedia caseanalyses, guest speakers, andstudent-investigatedcasewriting,studentsareencouraged torecognizeanddiagnosethecomplex multi-stakeholderworldinwhichorganizationsexist. Concluding each degree program is the capstone course 75-498 Strategic Management, whereinsuccessdemandsthatstudents apply theholisticunderstandingoforganizational management learned throughout their degrees to identify, address and solve complex economic, socio-ethical, andenvironmental businessdilemmasfacingorganizations today.

Dr.Kent WalkerteachesBusinessEthicsinaGlobalContextattheundergraduatelevel,and BusinessEthicsandSustainabilityattheMBAlevel.Botharemandatory coursesinthose programsandthey exclusivelyaddressethics,CSR,andsustainability.Guestspeakersinhis classeshaveincludedtheCEOoftheUnitedWayofWindsorandthedirectorofSandwich TeenActionGroup(STAG).Inthe past, students in theMBAclass have partneredwithlocalnon-profitsto developbalancedscorecards.Recently, students in this class built a greenhouse from discarded plastic water bottles to demonstrate innovative recycling. According to Kent, “My class at the undergraduate level and the MBA course have a major focus on sustainability. We discuss issues such as climate change, the sustainability of our capitalistic system, the prisoner’s dilemma, etc.”

ThecoverageofsustainabilityandCSRisnotlimitedtomandatoryethicsclassesbutextends tocourses inseveral businessdisciplines.

ThecoursetitledManagementandOrganizationalLifebecamemandatoryin2008.Inthis coursestudentsarerequired tocompletea projectwherethey designandimplementa fundraisingeventforalocal charity.InDr.MarthaReavley’sclassstudentsworkincommunity developmentprojects,and over the pasteightyears have raised over$400,000 to supportlocal charities.In assessingcommunitydevelopmentneedsanddeterminingwithwhichagenciesto work,herstudentsusetheRokeachvaluesystemtoexploretheirownvaluesinrelationto thoseofagencies.Dr. Reavley has created a toolkit of materials to support and enhance authenticpersonal leadership development. The core principle of these materials is that leadership is "other-centred" and that the essential leadership imperative is to create a better community. These materials are requiredinthe undergraduate program and within the MBA program.

OSB PRME Progress Report 2015

In Dr.Maureen Gowing’sAdvanced Managerial CostAccounting and Analysisclass,CSR and issuesofsustainabilityarecoveredinacaseselected forthispurpose.Formally,ethicsisonly oneclassinthe semester;howeverwitheach topic,ethics isaddressedwithregard to the opportunity to use techniquesofanalysistobiasoperatingresults.Ethicsisformally mobilized throughadiscussionoftheCertifiedManagementAccountant (CMA)codeofprofessional behaviourwithanemphasisonaction, not theory.

InDr.EksaKilfoyle’sManagementAccountingclassthecodeofethics forprofessional accountantsisdiscussed,andstudentsanalyzemanagementcontrol-relatedethical issuesin real-lifecases.Also,inherManagerialAccountingclassshediscusses thecodeofethics for professional accountants,andillustrates itsapplication tomanagerial accounting.

Similarly,ethicsandCSRissuesareaddressedinProfessorDonJones’classes.InhisTax classethicsiscovered inthecontextofanaccountant'slegalresponsibility toensure that taxpayersreportalloftheirincomesubject totaxation,andtoensurethatonly properbusiness expensesareclaimedasdeductionsinthe calculation.

Dr.Bill WellingtondiscussesethicsandCSRinhisIntroductiontoMarketingclass.Heprovides adefinitionofsustainabilityandcorporateethicsanddiscussesexamplesofCanadianfirmsthat haveimplementedsustainability initiatives.Healsoaddresses thethreelevelsofmorality:pre- conventional,conventional,andpost-conventional;andwaysofcommunicatingethics and developingcodesofethics.Moreover,helooksat marketingpracticesandevaluates them according towhether theyviolateacceptednormsofethics. Theguidingcodeofethicsofthe

PurchasingManagement AssociationofCanada (PMAC)isusedtoindicatewhat kindsof sellingpracticesneedtobeevaluatedin termsof whetheror not theyareethical.

Operations

This finalcategory ismindful,inparticular,ofthePRMEdirective“thatourownorganizational practicesshould serve asexample ofthe valuesand attitudeswe convey to ourstudents”.The OSB’sadministrationand managementofphysical plantincorporateselements thatPRME seeks toaccomplishinPrinciples2,3,and5.Examplesofthe manifestationof theseprinciplesinthe operationsof theSchoolareprovidedbelow.

In May, 2015, the University of Windsor was among five Canadian universities ranked among the greenest in North America by the Princeton Review’s Guide to 353 Green Colleges.Institutions were scored based on such factors as healthy, sustainable quality of student life on campus; environmentally responsible school policies; and how well students are being prepared for employment in an increasingly green economy.

CommunityService

SeveralfacultymembersoftheSchoolserveontheboardsofcommunityorganizations:

Professor Vincent GeorgieservesontheboardsofWindsor International Film Festival and the Windsor Symphony Orchestra, among others.
Dr. Martha Reavley serves on the board of the Windsor Regional Hospital Foundation.
Professor Jules Hawkins serves on the board of the Rotary Club of Windsor.
Professor Jim Marsh serves on the board of Art Gallery of Windsor.
Dr. Zhenzhong Ma is the current President of the Chinese Association of Greater Windsor.
Dr. Francine Schlosser serves on the board of the Windsor Essex Chamber of Commerce.
Professor Peter RothWindsor Essex Economic Development Corporation.
Dr. David Hutchinson is on the board of the Essex County Branch of the Ontario Genealogical Society.
Professor Werner Keller is on the Board of Governors of the University of Windsor.

ThePeddie Initiative

The operations of the OSB in furthering the goals of PRME have been bolstered considerably by the Richard Peddie Leadership Initiative through mentorship and direct contact with business leaders; local, national, and international.

IncelebrationofDr.Peddie’sremarkableaccomplishmentsascorporateleader,the Odette SchoolofBusinessin2012announcedtheestablishmentofTheRichardPeddieLeadership Initiativehonouring the career and business contributions of Richard Peddie, alumnus, UWindsorbooster,and recently retiredPresidentandCEOofMapleLeafSportsand Entertainment.

Dr.Peddieservedas the OdetteSchoolofBusinessExecutive-in-Residencein2002,wherehe developedanddeliveredaleadership course,andhasbeen instrumentalinsupportingthe OdetteSchool ofBusinessDebateTeam,whichhasenjoyedoutstandingsuccessin competitionsacrossNorthAmerica.Highschoolstudents fromacross the cityhavealsohadan annualopportunity tocompeteintheRichardPeddieInvitationalDebateCompetitionheldtwice ayearattheOdetteSchoolofBusiness.The RichardPeddieLeadership Initiativeisaimedat enhancingtheabilityoftheSchooltoassessand developitsstudents’leadershipcapabilitiesin orderto helppositionThe Odette School ofBusinessatthe forefrontofassessingand developingstudent leadershippotential.

AACSB Accreditation

Lastly,in 2015, the OSBreceivedaccreditation from theAssociationtoAdvanceCollegiate SchoolsofBusiness(AACSB). “AACSB providesinternationally recognized,specialized accreditation forbusinessandaccountingprogramsat thebachelor's, master's,and doctoral level.The AACSBAccreditationStandards challengepost-secondary educators topursue excellenceandcontinuousimprovement throughouttheir businessprograms.AACSB accreditationisknown, worldwide,as thelongeststanding,most recognizedform of specialized/professional accreditation an institution and its businessprograms can earn” totheaccreditationstandards,theAACSB fosterscontinuousdevelopmentin othersareasthrough its resource centres.These centresare designed to assistbusiness schools with continuous improvement,innovation,and development in key areasby providingnews,tools,publications,links,events,resourcelibraries,arotating schoolsspotlight,anddiscussionplatformsrelated toitstopic ( such initiative is the Ethics and Sustainability Resource Centre, which includes a PRME Affinity Group.

Conclusions

The commitment of the OSB to the six principles of the PRME initiative is reflected in the continuing efforts and investments detailed in this report. We have chosen to convey our accomplishments by focusing on four key areas of progress, and as we look to the future we foresee the need to continue to emphasize each of these four areas and their relationship to each other.

Arguably,ourstrongest area ofimpactat the Odette School ofBusinessis thatofcommunity outreach.TheOSBistrulyacorememberofthe Windsor-Essexcommunity,withbothfaculty andstudentshighlyengagedin,involvedwith,andconnectedtothe manyactivitiesofour community.Fromcourse-drivenprojects,to board representation,volunteerism,social entrepreneurship,socialinnovation,Enactus,community forumsandsoon,theOSBisalarge partof,andacontributingmember to,itslocaland globalcommunity.The key initiatives describedanddiscussed inthisreporthavepositively changedthelivesofstudents aswellas communitystakeholders. Wewillcontinueto fosterandfurtherstrengthenourrelationshipswith thesurroundingcommunity andsocietalstakeholders,asthishasclearly becomeanimportant meansthroughwhich the OSBhashelpedtocreatefutureleadersandasustainablesociety.

ResearchatOdettecontinuestoevolveandalignwiththePRMEprinciples.Launchedin2010, anewresearchprogramfoundedonsix fundamentalorganizationalissueshasservedtoshape theactivitiesandinvestmentsoftheSchool anditsfaculty. Thesefociinclude:

•LeadershipandGovernance

•Transformation, InnovationandOrganizational Performance

•TheEconomyof theFuture

•InternationalBusiness

•BusinessEducation

•CorporateSocial Responsibility

Investmentsinresearch funding,support,andpromotionhaveimprovedfacultyproductivity, leadingtoanimpressivebody ofresearchexaminingtheimpactoforganizationsinthecreation ofeconomic,social andenvironmental value.While thearenasidentifiedin theResearch ProgramhavebeenpartoftheDNAofourfaculty,theProgramhas servedasaroadmap, guidingrecentselectionandretentiondecisions,demonstratingourcontinuedandescalating commitmentto fieldsofresearchsuch assustainability,non-profit governance,socialand corporateentrepreneurialism.Movingforward,weaimto furtherleveragethisexpertisethrough increasedundergraduateandgraduatestudentengagement. TheOdetteSchool’sparticipationintheOutstandingScholars Programisonesuchavenueofparticipation, identifying highcapacity undergraduatestudents,allowingthemtobuildresearchcapacity through participationinongoingresearchprojects.