School Enterprise Challenge Business Idea Template s3

AHANTAMAN GIRLS’ SENIOR HIGH -GHANA

SCHOOL NAME, COUNTRY

BUSINESS PLAN

Written by

MARY E. AMEWONU

JOANA N. MENSAH,

EDITH AMA ESHUN

DANIELLA DONKOR

DEBORAH PRAH

PRISCILLA KWOFIE

BELINDA DADZIE

EMMANUELLA GRAHAM

BRIDGET MAWUSI

CHRISTIANA LEBENE AMEVINYA

STUDENT 1, STUDENT 2, STUDENT 3, STUDENT 4, STUDENT 5, STUDENT 6

LEAD TEACHER

MAXWELL KOFI ANDOH

Created as part of the School Enterprise Challenge Awards Programme – Bronze Level

Section A: Our Business Details
Business Name / Royal Farms
Business Activity / Snail Production
Main product / service / Snails
No. of students involved in business planning activities (including writing this Business Plan) / Boys 0 / Girls10 / Total10
Financial Summary
Our Local Currency is:_Cedis_____ / US Dollars $
Period of time budgeted for
November 01,2017 – June 30, 2018 (7 Months)
Total Income (Estimated) / 5,000.00 / 1190.476
Total Costs (Estimated) / 1,600.00 / 380.952
Profit (Estimated) / 3,400.00 / 809.523
Start-Up Costs (Estimated) / 1’200.00 / 285.714
Section B: Market Research and Target Market
1. Here is a description of the Market Research done by us, including how many people we spoke to.
We undertook a market survey at our school, community market and two other high schools in the Metropolis. Among those interviewed are teaching Staff, Non -teaching staff parents, market food stuff traders and students. We also spoke to local restaurant and chop bar operators. The result obtained is as follows
Category of people / Number spoken to
Teaching Staff / 80
Non-Teaching staff / 65
Food Stuff traders / 68
Students / 150
Restaurant/chop bar operators / 20
P.T.A members / 25
2. These are the results of our Market Research, including who is going to buy our product/service and why they will buy it. The result of the market survey are presented below
Category of people / No. who want to buy from us / Percentage of total number spoken to. / Reasons for buying
Teaching Staff / 75 / 93.75 / Farm is close, want to encourage young entrepreneur
Non-Teaching staff / 64 / 98.46 / Farm if close. Want the project to succeed
Food Stuff traders / 59 / 86.76 / Proposed selling price is moderate
Students / 150 / 100 / Want to encourage their own mates
Restaurant/chop bar operators / 20 / 100 / Want to encourage the young entrepreneur
P.T.A members / 22 / 88 / Want to promote the project
Section C: Competitors and Competitive Advantage

3. These are our main competitors and their strengths and weaknesses.

Competitor Name / Strengths / Weaknesses
Local market snail sellers / Operate inside the local market / They buy from farmers and retail it
Local snail farmers / Have years of experience in snail production / Cost of production is higher because they rent their site.
Don’t have direct access to final consumers
4. Our competitive advantage – This is why we are going to be better than our competitors:
The advantage we have over our competitors are,
1. Free site which will reduce the cost of production direct access to final consumers
2. Direct access to the final consumers
3. All the skilled professional and technical advisors who will offer services will do that voluntarily this will reduce the labour cost.
4. our market survey showed that most people are prepared to buy just to support and encourage young entrepreneurs.
Section D: SWOT Analysis
5. This is our SWOT Analysis.
Strengths – What are our business’ strengths?
1.Young girls who are ready to advertise the product
2. Supporting teaching and non-teaching staff / Weaknesses – What are our business’ weaknesses?
We have no experience in business operations and snail production
Opportunities – What opportunities do we have for our business?
We have free access to land and technical people in this field.
We have Staff, parents and well-wishers who are ready to buy our produce to encourage us. / Threats – Do we face any threats to our business?
We will go home during vacation; this may affect maintenance of the project.

Section E: Operational Plan

6. These are the one-off tasks we will need to do to actually start up our business:
1. construction of Snail pen
2. procuring snails to start the farm

7. These are the daily, weekly and monthly tasks we need to do to actually run our business:

Task / How long does it take? / How often?
Daily/Weekly/Monthly / Who?
Who will be responsible
Cleaning the pen / 20 minutes / Once Daily / EDITH AMA ESHUN
DANIELLA DONKOR
Feeding the snails / 15 minutes / Twice daily / EMMANUELLA GRAHAM
BRIDGET MAWUSI
BELINDA DADZIE
Moistening the soil / 10 minutes / Once daily / EMMANUELLA GRAHAM
BRIDGET MAWUSI
Stock taking / 1hour / Once a month / MARY E. AMEWONU
DANIELLA DONKOR
BELINDA DADZIE
8. Our business team structure – Here are the names and positions of the business team members with a reference if they are teachers/students and a diagram of our business team structure (when possible).
Name / Position
Maxwell Kofi Andoh / Lead Teacher
Belinda Dadzie / Team leader
Daniella Donkor / Assistant team leader
Edith Ama Eshun / Technology expert
Deborah Prah / Task manager
Mary Enyonam Amewonu / Researcher
Priscilla kwofie / Promotion manager
Joana Ntumy Mensah / Assistant promotion manager
Emmanuella Graham / Assistant technology expert
Bridget Mawusi / Assistant researcher
Christiana Lebene Amevinya / Assistant task manager
Section F: Marketing and Sales Plan
9. These are our 4 P’s (Product, Price, Place, Promotion).
a) Product – Our product/service is… Snails
b) Price – We will sell it at this price: 1 for 5cedis
c) Place – We will sell our product/service at this place: Farm (Campus), community market , delivery at nearby restaurants
d) Promotion – We will promote our product/service by: advertising during school assembly and P .T.A Exhibit our product during school and community functionaries

Please find in this space 3 pictures (when possible) that clearly shows our involvement as students in our business planning activities.

FINANCIAL PLAN

1. Income (estimated)

NAME OF PRODUCT OR SERVICE / QUANTITY / SALES PRICE (Cedis) / SALES INCOME
(Quantity x Sales Price)
Snails / 834 / 6 / 5,000
TOTAL SALES INCOME / 5,000

2. Costs (estimated)

NAME OF ITEM / QUANTITY / COST PER ITEM / TOTAL COSTS
(Quantity x Cost per Item)
cement / 3 / 28 / 84
Wood / 12 / 30 / 360
net / 1 / 40 / 40
Wire mesh / 22 / 6 / 132
Blocks / 90 / 3 / 270
Nails / 4 / 12 / 48
Construction / 1 / 200 / 200
Stocking / 1 / 30 / 30
Equipments / 1 / 403 / 403
TOTAL COSTS / 1,567

3. Profit (estimated)

Our Local Currency
TOTAL SALES INCOME / 5,000
TOTAL COSTS / 1,567
PROFIT
(Total Sales Income – Total Costs) / 3,433

4. Start-Up Budget (estimated)

Our Start-Up Budget is the costs of the Equipment and Supplies that we will need to start our business.

a) Equipment & Supplies Start-up

EQUIPMENT & SUPPLIES
NAME OF ITEM / QUANTITY / COST PER ITEM (Cedis) / TOTAL COST
(Quantity x Cost per Item)
Watering Can / 1 / 60 / 60
Rake / 2 / 30 / 60
Garden fork / 4 / 12 / 48
Hoe / 2 / 10 / 20
Shovel / 2 / 40 / 80
Cutlass / 1 / 15 / 15
Feed / 20 / 6 / 120
TOTAL EQUIPMENT & SUPPLIES START-UP / 403

b) Equipment we don’t need to buy as we own/have access to:

Cutlass

Hoe

Shovel

c) We will get the Start-Up capital needed for our business by: Contribution by members and appeal from school administration and parents

Additional comments:

Our Local Currency used :
Exchange rate to US Dollars:

Your opinion matter to us and we want to make sure the Awards Programme works for you. Please ask your teacher to fill in the following section. ONLY SCHOOLS THAT COMPLETE THIS SECTION WILL BE ELIGIBLE FOR AN AWARD. Please choose ONE option in each row.

A. STUDENTS’ IMPROVEMENT ON SKILLS

After going through the activities to develop the Business Idea and Plan do you feel your students...

Did not improve / Stayed the same / Improved
1. Are more confident speaking in front of other people (e.g. during market research) / √
2. Work better with people with different opinions to theirs / √
3. Have improved their team working ability, e.g. if other team members were struggling they offered support to them / √
4. Are more confident analysing information / √
5. Are more able to use their ideas to organise and plan work in order to reach their goals / √
6. Are more able to look at different ways to solve a problem and are more confident in selecting a solution / √

B. YOUR OPINION ON THE SCHOOL BUSINESS PLANNING PROCESS

1. Through the school business planning process, which skills do you think students improved/gained the most (max 3):

Leadership / Communication / Aspiration
Confidence / Decision making / Other – Please specify:
Problem solving / Team work

2. Do you feel the activities helped students improve their performance in other subjects at school? You can choose more than one option.

No / Yes, in Science
Yes, in Maths / Yes, Other – Please specify:
Yes, in Writing & Reading

3. Have the students used the skills learned through the school business planning outside school?

No
I don’t know
Yes – Please specify:

CONGRATULATIONS on writing your Business Plan! You can now GET STARTED and put all your learning into action! Now is the time for you to actually run your business!

Remember to submit your completed business plan to the School Enterprise Challenge Awards Programme by logging in to your account at: www.schoolenterprisechallenge.org/login