Radford University Senior Exit Survey
Qualitative In-Depth Interview
Interviewee Information:
Name:______
Major(s):______
Please provide your e-mail address and phone number for verification purposes only:
E-mail:______
Phone #:______
This study is being undertaken to better understand your attitudes and behavior as a consumer. This interview will assist us to obtain this information. As a willing participant in the study, you will be asked to respond to a series of questions about your personal attitudes, opinions and behaviors. The interview is designed to be like a conversation and it should take about 30 minutes of your time.
Your participation in this study is completely voluntary. You have the right to refuse to answer any question or to withdraw at any time in the process, for any reason and without an explanation. If you withdraw, all information obtained in the study will be destroyed.
All responses that you provide will remain confidential. After completing the interview, your responses will be assigned to a different name to protect your identity. The interview may be recorded so that the detail from your responses is recorded accurately. After the interview has been transcribed and reported, the recording will be erased. If you have any questions about this study, please contact Dr. Angela Stanton, Associate Professor of Marketing at 540-831-5011 or via e-mail at .
I voluntarily agree to participate in this study.
______
SignatureDate
Interviewer Use Only:
Date of Interview:______Start Time:______End Time:______
Interviewed By:______
Interview Questions
- How many social networking sites such as MySpace, Facebook or LinkedIn.com do you currently have a profile on?
- How many total profiles do you have online on social networking sites?
- On which social networking site is the profile you use or update most often? Why do you use this social networking site most often?
- What are the different ways you use social networking sites? [BE SURE TO PROBE FOR OTHER WAYS UNTIL EXHAUSTED].
- What are things that you could do or tools you could use on social networking sites but choose not to? [FOR EACH ONE MENTIONED, ASK] Why not?
- What things do you like best about social networking sites? [FOR EACH ONE MENTIONED, ASK] Why do you feel this way?
- What things do you like least about social networking sites? [FOR EACH ONE MENTIONED, ASK] Why do you feel this way?
- What would you think about a professor using a page on a social networking site such as Facebook as a mechanism for communicating with his or her students? Why do you feel this way?
- Would you rather communicate with a professor outside of class using a social networking site or email? Why do you feel this way?
- What would you think about a professor using a page on a social networking site such as Facebook as the course web site rather than WebCT, Blackboard or some other course management tool? Why do you feel this way?
- What other ways do you think communication could be improved in your classes? Why do you think this would be effective?
- How do you see your usage of social networking sites changing after you graduate from college? Why do you think this will occur?