When to send? Press release to be sent out before an event to get local media interest and to call for sponsors or people to support. (please delete before sending)

PREFUNDRAISING EVENT RELEASE

For immediate release

[DATE]

Tesco Colleagues in (insert location) take on (insert challenge) to help improve the health of the nation

- Tesco Colleaguesto support Diabetes UK and the British Heart Foundation (BHF) to save lives –

Tesco Colleagues from (insert store) will be taking on (insert name of challenge) for the National Charity Partnership between Tesco, Diabetes UK and the British Heart Foundation (BHF), on (insert date).

The fundraising event, for Diabetes UK and the BHF, will see Tesco Colleagues (insert details of the event – what they hope to do, for how long, or how far, how many people were involved and how much they hope to raise).

The money raised by this event will help to fund projects across the UK which will encourage millions of people to reduce their risk of heart disease and Type 2 diabetes by leading a healthier lifestyle.

(Insert name),Community Champion at(insert store) said: “I’d like to extend my thanks to the Colleagues at (insert Tesco Store) for taking on this big challenge.I would like to encourage people to show their support by sponsoring them in the run up to (challenge name) by visiting (insert Justgiving link)

“Heart disease and Type 2 diabetes are both serious conditions that can shorten lives. But it doesn’t have to be this way. The money raised by (insert challenge) will help us to reach millions of people and reduce their risk of developing these conditions. By supporting us you will play a part in helping people live longer, healthier lives.”

The three year partnership between Tesco, Diabetes UK and the BHF aims to help save lives by helping millions of people to eat better and get active, reducing their risk of serious ill-health in the future, as well as helping to fund the vital work of the BHF and Diabetes UK across the UK.

To find out more about the National Charity Partnership and how you can get involved visit

-- ENDS—

For more information on the event contact(name) on (email address) or (phone number).

Notes to editor:

About the National Charity Partnership:

  • Tesco, Diabetes UK and the British Heart Foundation are working together to help change the nation’s health for the better
  • The partnership aims to help people to reduce their risk of heart and circulatory disease and Type 2 diabetes, both of which are largely preventable through healthy lifestyle choices
  • The partnership aims to raise £30 million over three years, which will be split equally between Diabetes UK and the British Heart Foundation
  • The funds will provide help for people to reduce their risk of both conditions, and in doing so, give people across the UK a greater chance of a healthier and longer life
  • In the UK, 3.5 million people are diagnosed with diabetes. In addition, there are 549,000 people who have Type 2 diabetes but don’t know they have it because they haven’t been diagnosed. 11.9 million people are at increased risk of developing Type 2 diabetes, and if current trends continue an estimated 5 million people will have diabetes by 2025
  • There are also an estimated 7 million people living with heart and circulatory disease in the UK and many more at serious risk
  • For more information about the partnership visit

About Diabetes UK:

  • Diabetes UK is the leading UK charity that cares for, connects with and campaigns on behalf of all people affected by and at risk of diabetes.
  • Diabetes is a condition where there is too much glucose in the blood because the body cannot use it properly. If not managed well, both Type 1 and Type 2 diabetes can lead to devastating complications. Diabetes is the leading cause of preventable sight loss in people of working age in the UK and is a major cause of lower limb amputation, kidney failure and cardiovascular disease.
  • For more information on all aspects of diabetes and access to Diabetes UK activities and services, visit
  • For more information on reporting on diabetes, download our journalists’ guide:

About The British Heart Foundation:

For over 50 years we’ve pioneered research that’s transformed the lives of people living with heart and circulatory conditions. Our work has been central to the discoveries of vital treatments that are changing the fight against heart disease. But so many people still need our help. From babies born with life-threatening heart problems to the many Mums, Dads and Grandparents who survive a heart attack and endure the daily battles of heart failure. Join our fight for every heartbeat in the UK. Every pound raised, minute of your time and donation to our shops will help make a difference to people’s lives

For more information on the BHF, visit bhf.org.uk