Please note this press release is EMBARGOED until 7 a.m. ET, Tuesday, June 28, 2016.
(Company logo)
Contact: (Name of Primary Contact)
Phone: (Contact Phone Number)
Email: (Contact Email Address)
(Date of Release)
[Company] Named One of the Country's Best Workplaces for Baby Boomers
(City, State) – [Company] is proud to announce that consulting firm Great Place to Work® and Fortune have named [Company] one of the country's 20 Best Workplaces for Baby Boomers in 2016.
[Company] earned a place on this list based on our Baby Boomer team members' responses to anonymous survey questions asking about the levels of trust, pride and camaraderie they experience in the workplace.
[Quote from a company leader, potentially touching on:
- Aspects of your workplace that directly seek to include or meet the needs of Baby Boomer workers
- Ways your company builds a sense of pride on the job, a feeling of community among co-workers or confidence that leaders are ethical and competent—all of which drive Baby Boomers’ belief that they have a great workplace
- Thanking employees for participating in the survey.
Example: “At [Company], we are eager to tap the talents of Baby Boomers, and to help them thrive inside and outside of work,” said XXXX, CEO of [Company]. “Today’s honor reflects our efforts to build a great culture not only for members of the Baby Boomer generation, but also for employees of all ages.”
The 20 Best Workplaces for Baby Boomers list was published by Great Place to Work® and Fortune in conjunction with two related lists—the 100 Best Workplaces for Millennials and the 20 Best Workplaces for Gen X.
“There are more similarities than differences when it comes to what different generations want in a great workplace,” says Michael C. Bush, CEO of Great Place to Work®. “Our research shows that company pride, a sense of community and competent, ethical leadership can bring Millennials, Gen Xers and Baby Boomers together for a great, high-performing workplace.”
The 20 Best Workplaces for Baby Boomers is one of a series of rankings by Great Place to Work® and Fortune based upon employee survey feedback from Great Place to Work®-certified organizations.
[Company] also ranked as a best workplace for [Past list name] by Great Place to Work® and Fortune.
About [Company]:
[Placeholder for company information]
About the 20 Best Workplaces for Baby Boomers
The 20 Best Workplaces for Baby Boomers ranking is based entirely upon employees' own feedback andwinners were selected from a database of some 620 Great Place to Work®-Certified organizations. To determine the list,Fortuneasked Great Place to Work® to survey nearly 34,000 Baby Boomers(born between 1946 and 1964), who rated their organizations on 58 workplace quality questions. Employees considered managers' competence and business ethics, people's advancement opportunities, impact of their organizations on the community and the pride their colleagues take in their work among many other factors.Baby Boomers' anonymous responses resulted in a total score for each company, which was compared to the benchmark for organizations of that size. Companies needed to employ at least 50 Baby Boomers and achieve a 95% confidence level and margin of error of 5% or less in order to be eligible.
About Great Place to Work®
Great Place to Work® is the global authority on high-trust, high-performance workplace cultures. Through proprietary assessment tools, advisory services, and certification programs, including Best Workplaces lists and workplace reviews, Great Place to Work® provides the benchmarks, framework, and expertise needed to create, sustain, and recognize outstanding workplace cultures. In the United States, Great Place to Work® produces the annual Fortune "100 Best Companies to Work For®" and a series of Great Place to Work® Best Workplaces lists, including lists for Millennials, women, diversity, small and medium companies and over a half dozen different industries.
Follow Great Place to Work® online at and on Twitter at @GPTW_US.