OFAH FILE: 842/420S

May 11, 2012

INVITATION TO ALL MEDIA

Pioneer Energy Day at Bronte Creek

Local schools converge on Lowville for hands-on conservation lesson

LOWVILLE - Salmon stocking, stream studies, bird box building, pizza, prizes and games! This is a typical day at school for 260 Hamilton area elementary students who will release Atlantic Salmon from the banks of Bronte Creek as part of a full day outdoor environmental field trip sponsored by Pioneer Energy. The fish were raised in classroom hatcheries of the local participating schools through the Bring Back the Salmon program, led by the Ontario Federation of Anglers and Hunters and the Ontario Ministry of Natural Resources. Trout Unlimited Canada and McMaster University’s Let’s Talk Science graduate student volunteers are also involved in the event. This is the fourth year Pioneer Energy has sponsored local schools to attend the Bronte Creek event, and a short documentary profiling the environmental initiative is posted on YouTube (

Media are invited to cover the event, which includes terrific video and photo opportunities of the release of approximately 600 fish, as well as a series of stations involving other hands-on conservation-themed activities.

FREE pizza, refreshments, T-shirts and souvenirs for the media.

Date & Start Time:May 14, 2012 – 10:45 a.m. sharp

Where: EASY TO FIND -- Lowville Park, in the Village of Lowville, located on Guelph Line six miles north of Dundas Street. Watch for our conservation event directional signs.

What’s happening:Fish stocking will follow comments from Tim Hogarth, CEO of Pioneer Energy. Students will participate in conservation games and activities such as dip netting to learn about stream life, building nesting boxes for blue birds and wood ducks and learning how to tie a wolly bugger for fly fishing.

As a thank you for taking part in the day, one lucky student winner will be drawn for a Coleman sponsored camping package worth $260.

Bring Back the Salmon is supported by lead sponsor Ontario Power Generation, as well as TD Friends of the Environment and more than 40 other contributing partners.

With over 100,000 members, subscribers and supporters, and 675 member clubs, the OFAH is the largest nonprofit, fish and wildlife conservation-based organization in Ontario. For more information, visit like the OFAH on Facebook and follow them on Twitter.

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Contact:

Robert Pye

OFAH Manager, Business Development & Corporate Messaging

705-748-6324 ext. 267

cell: 705-313-1700