JOB DESCRIPTION

POST:Publicity Assistant (27 hours)

POST NO:LT1243

GRADE:5

SERVICE:Burnley Leisure - Mechanics

JE REF:A1824

JOB PURPOSE:To provide proactive publicity services for

Burnley Mechanics Arts and Events.

JOB STATUS:Staff

RESPONSIBLE TO:Marketing Programme Manager

RESPONSIBLE FOR:None

MAIN DUTIES AND RESPONSIBILITIES
  1. To play a proactive part in publicisingthe Mechanics services, events and initiatives. Assisting in the planning and implementation of publicity campaignsforall activities ensuring that we maintain current audiences and develop new ones.
  1. To support the creation ofpublicity materials, and publications for the whole Mechanics business, such as; press releases, direct mail letters,brochurecopy, e-shots, newspaper adverts, relevant websites etc andbooking forms .
  1. To maintain and develop press and media contacts.
  1. To assist with targeted promotion campaigns, information distribution and the organisation of relevant promotional activities.
  1. To ensure online communications andthe website are current.
  1. To liaise with agents and PR companies to ascertain publicity requirements.
  1. To support and help implement market research initiatives, data collection and customer communication. Utilising the box office database to support this work.
  1. To cover box office as and when required.
  1. To help collate and maintain external promoters files and correspondence.
  1. To undertake such other duties as may be assigned from time to time

commensurate with the grading and particular skills of the post holder.

GENERAL RESPONSIBILITIES

In addition to the main duties and responsibilities identified for this post, every employee has a number of general responsibilities:

1.Adopt a high standard of customer care at all times.
  1. Help to keep the facilities well maintained
  1. Help to conserve energy.

TRAINING AND DEVELOPMENT

4.Burnley Leisure is committed to achieving the Investors in People standard. As part of this process your line manager will carry out regular 1-1 meetings

Employees are required to work with their employer to ensure a working environment that is safe and without risks to the health, safety and welfare of employees and others who may be affected. This is in accordance with the Health and Safety at Work Act, associated regulations and the Corporate Health and Safety Policy.

FOOTNOTE

This Job Description summaries the major responsibilities of the post. It is not intended to exclude other activities, nor future changes from the post holder's responsibilities.

Equality Act 2010

If you are a disabled applicant or an employee who has become disabled an this will affect your ability to do any of the above duties the Council will consider making some changes it thinks reasonable.

Examples of changes may include providing equipment, making alterations to the workplace or changing some part of the job description.

PERSON SPECIFICATION

POST: Publicity AssistantPOST NO: LT1243
Selection Criteria: / Essential/
Desirable
E/D / Means of Assessment:
Application/Interview/
Presentation/Test/
Production of Certificate
A/I/P/T/C

Qualifications

1. / A-Level qualification in English / Media or equivalent experience / E / A/C

Experience

1. / Experience in marketing or promotion / E / A/I
2. / Experience of contributing and assisting with the production of creative publicity campaigns / D / A/I
3. / Experience of working within the entertainment, performing arts or hospitality industry / D / A/I
4. / Experience of working with the press and media / E / A/I
5. / Experience of helping produce publicity material, including copywriting and deadlines / E / Production or previous work & presentation at interview
6. / Experience of targeted communication / E / A/I
7. / Experience of working with a ticketing/box office system / D / A/I
Skills
1. / Ability to develop positive relationships / E / I
2. / Ability to communicate with a variety of different audiences / E / I
3. / Ability to collate and administer correspondence relevant to the post / D / A/I
4. / Ability to prioritise duties to cope with conflicting deadlines / E / A/I
5. / Ability to communicate verbally and in writing in a clear and positive way / E / I
6. / Ability to work on own initiative or as part of a team / E / I
7. / Ability to operate word, excel and email / E / I
Knowledge
1. / A knowledge of the leisure and entertainment industry / D / A/I
2. / A knowledge of media relation techniques / D / A
Other
1. / Ability to work occasional unsociable hours / E / I
2. / An understanding of and commitment to Equal Opportunities / E / I
3. / Ability to demonstrate a commitment to the success of the service / E / I
4. / Hold a current full driving licence / E / A/I

Publicity Assistant – May 2017