PRESS RELEASE
AUGUST 2015
NATIONAL FOOTBALL MUSEUM RELAUNCHES WEBSITE
NEW FULLY RESPONSIVE SITE INCLUDES EXPANDED ONLINE SHOP
THE NATIONAL Football Museum has spent their pre-season giving their website a makeover as they officially launch a new, fully responsive platform.
Working with Manchester agency Reading Room, the redevelopment is part of the museum’s wider strategy to continue to grow online engagement and improve online presence – with an increased focus on an international audience.
A key feature of the new site is an expanded online shop that will cater to fans of the beautiful game from around the globewith a broadened product range of art, gifts, games and football memorabilia. A simplified ordering, checkout and payment process will help ensure a much quicker shopping experience for customers.
The new easy-to-use navigation system includesa new calendar within the ‘What’s On’ section making it easier for visitors to search for events and activities on a date by date basis.The new ‘What’s Inside’ section clearly shows what can be found on each level of the museum.
Plans are also afoot for the launch of a new collections section, initially showcasing over 1000 objects within the museum thanks to a grant from the Arts Council.
Visitors to the site will be able to search a range of categories including clubs, equipment, medals, trophies and competitions to discover and learn about the museum’s collections. Visitors can also create personalised ‘scrapbooks’ by adding their own objects and mementoes to help the museum build a fan-generated story of football.
Philippa Duxbury, marketing manager at the National Football Museum said: “We’re excited to launch the new website and increase our online footprint both nationally and internationally. It’ll be easier than ever for visitors to plan their visits and discover more about what the museum has to offer.
“The expanded online shop offers unique football gifts unavailable anywhere else on the web and will form an important revenue stream for the free entry museum. Themoney raised from the shop will help fund the likes of new exhibitions and collections maintenance to ensure we continue to provide a first rate experience for all our visitors.”
To visit the new site, go to
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For more information and media enquiries please contact Cain or Joe at Brazen PR on E: T: 0161 923 4994
The National Football Museum is a Registered Charity Number: 1050792
Website:
Notes to Editors:
The National Football Museum is a registered charity overseen by a board of trustees, and also counts notable names amongst its honorary positions, including Museum President Sir Bobby Charlton, Museum Vice Presidents Sir Alex Ferguson, Sir Trevor Brooking and Sir Geoff Hurst, plus Museum Special Ambassador Mark Lawrenson.
The museum also provides a permanent home for its nationally-recognised Hall of Fame, with new legends being inducted in a prestigious awards ceremony every year.
Opening Times:
Monday-Saturday 10am – 5pm
Sunday 11am – 5pm
Open Every Day excluding Christmas Eve, Christmas day, Boxing Day and New Year’s Day
The venue is fully accessible for wheelchair access
ERDF in the Northwest
The European Regional Development Fund (ERDF) is making a real difference to people and businesses in the North West. With €755 million to invest between 2007 and 2013, ERDF is enhancing the competitiveness of the region’s economy by supporting growth in enterprise and employment.
ERDF in the North West is managed by the Department for Communities and Local Government – for further information visit
Mirrorpix is the Official Image Partner of the National Football Museum
Mirrorpix is the Official Image Partner of the National Football Museum